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Casual Games are Dead. Eric Zimmerman Co-Founder & Chief Design Officer, Gamelab. Casual Games are Dead Long Live Casual Games!. Eric Zimmerman Co-Founder & Chief Design Officer, Gamelab. Rules of Play Game Design Fundamentals Katie Salen & Eric Zimmerman MIT Press, 2004.

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Casual games are dead

Casual Games are Dead

Eric Zimmerman

Co-Founder & Chief Design Officer, Gamelab


Casual games are dead long live casual games

Casual Games are DeadLong Live Casual Games!

Eric Zimmerman

Co-Founder & Chief Design Officer, Gamelab


Rules of Play

Game Design Fundamentals

Katie Salen & Eric Zimmerman

MIT Press, 2004

The Game Design Reader

A Rules of Play Anthology

Katie Salen & Eric Zimmerman

MIT Press, 2006




casual games are financially dead

you can’t make money making them


casual games are financially dead

you can’t make money making them

it’s a broken business model for developers


casual games are financially dead

you can’t make money making them

it’s a broken business model for developers

here come the big boys



casual games are creatively dead

more genre-bound than the retail games


casual games are creatively dead

more genre-bound than the retail games

innovation is generally not rewarded


casual games are creatively dead

more genre-bound than the retail games

innovation is generally not rewarded

what exactly is “the mass market”



where do we go from here?

new models for funding and distribution


where do we go from here?

new models for funding and distribution

taking more design risks


where do we go from here?

new models for funding and distribution

taking more design risks

being smarter about our markets


where do we go from here?

new models for funding and distribution

taking more design risks

being smarter about our markets

redefining the casual game




Thank you!

www.gamelab.com


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