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I’m not just making this up. Maximising your thinking time in experience design. Tim Caynes @ timcaynes. 1. I talk at you a bit. I talk at you a bit We talk at each other a bit. I talk at you a bit We talk at each other a bit WE DEMAND ACTION!. 1. I talk at you a bit.

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I’m not just making this up

Maximising yourthinking time in experience design

Tim Caynes @timcaynes



I talk at you a bit

We talk at each other a bit


I talk at you a bit

We talk at each other a bit

WE DEMAND ACTION!



Our customers say our online banking is rubbish. We want a new one.

Yeah, we can do that. Look at all these other ones we’ve done!

Great! I’ll give you some money!


What do we normally do for online banking? new one.

Um, we do research. And then we do some prototypes.

Prototypes. We need a UX then.


That new online banking project has come in. They need a UX. new one.

What do they need a UX for?

Prototypes. They said 30 screens.



Scope new one.

Sell

Staff

UX (Hit the ground running)



Concept new one.

Discovery

Ideation & Innovation





Just in time new one.

On time

Thinking time

Late


Thinking
Thinking new one.

Vs.

Delivering


= 1.8 days new one.



Give good new one.

workshop



  • + Quality new one.

  • + Efficiency

  • + Control

  • + Reward

  • - Stress


Collaboration multiples thinking time multiplied thinking time saves money
Collaboration multiples thinking time new one.Multiplied thinking time saves money

Clients buy collaboration



? new one.




I’m not just making this up new one.

Maximising yourthinking time in experience design

Tim Caynes @timcaynes


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