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Steve Fludder February 27, 2009

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Steve Fludder February 27, 2009

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    1. Your Excellencies, ladies and gentlemen, in this keynote session, I’d like to share with you how GE has embraced the challenges we’ve heard from many speakers - and how we have developed an environment focused, profitable, business strategy. This strategy - called ecomagination is transforming the very essence of GE – a 130-year old company, the only company in the DJIA today that was in the original Index in 1896.   And why have we been so successful for so long? Because we are a global infrastructure, finance and media company that constantly reinvents itself around opportunity. We take on the world’s toughest challenges and use our culture of innovation to create solutions the world needs most. And, we have a lot of innovation to offer – right now. Innovation you don’t have to wait for. Your Excellencies, ladies and gentlemen, in this keynote session, I’d like to share with you how GE has embraced the challenges we’ve heard from many speakers - and how we have developed an environment focused, profitable, business strategy. This strategy - called ecomagination is transforming the very essence of GE – a 130-year old company, the only company in the DJIA today that was in the original Index in 1896.   And why have we been so successful for so long? Because we are a global infrastructure, finance and media company that constantly reinvents itself around opportunity. We take on the world’s toughest challenges and use our culture of innovation to create solutions the world needs most. And, we have a lot of innovation to offer – right now. Innovation you don’t have to wait for. 

    2. The Challenge CO2 emissions ? 80% Decoupling needed Technology is key So – we all know the challenge. In order to reduce CO2 while continuing to Grow economically – we simply have to Decouple the Two. And Clearly technology is key.So – we all know the challenge. In order to reduce CO2 while continuing to Grow economically – we simply have to Decouple the Two. And Clearly technology is key.

    3. This is why we created ecomagination A profitable business strategy providing leading environmental solutions. In order to give this some edge, we bound it with hard metrics: To Grow our Revenues and R&D investments To reduce our own operating footprint And, to Report on our progress PubliclyThis is why we created ecomagination A profitable business strategy providing leading environmental solutions. In order to give this some edge, we bound it with hard metrics: To Grow our Revenues and R&D investments To reduce our own operating footprint And, to Report on our progress Publicly

    4. This is why we created ecomagination A profitable business strategy providing leading environmental solutions. In order to give this some edge, we bound it with hard metrics: To Grow our Revenues and R&D investments To reduce our own operating footprint And, to Report on our progress PubliclyThis is why we created ecomagination A profitable business strategy providing leading environmental solutions. In order to give this some edge, we bound it with hard metrics: To Grow our Revenues and R&D investments To reduce our own operating footprint And, to Report on our progress Publicly

    5. A sustainable business strategy These metrics not only force our execution, but they are profoundly inter-related. The more we invest to develop new technologies, The more those platforms benefit our customers, thereby growing our revenues and profits @ the same time. In addition, we use our own technology to reduce our own footprint. And the associated cost savings helps to sustain the cycle of investment. These metrics not only force our execution, but they are profoundly inter-related. The more we invest to develop new technologies, The more those platforms benefit our customers, thereby growing our revenues and profits @ the same time. In addition, we use our own technology to reduce our own footprint. And the associated cost savings helps to sustain the cycle of investment.

    6. Reducing our own footprint

    7. Innovative technologies…now Our Revenues have grown 20% per year – hitting 17 Billion Dollars in 2008. And we are driving to $25B in 2010. And we are focusing our new Innovation in the areas of: Carbon Energy Efficiency, and Water Our Revenues have grown 20% per year – hitting 17 Billion Dollars in 2008. And we are driving to $25B in 2010. And we are focusing our new Innovation in the areas of: Carbon Energy Efficiency, and Water

    8. Innovative technologies…tomorrow And for Tomorrow – we are Investing in break-thru technologies, such as: Membrane based carbon capture Thin film photo-voltaics, and Battery technologies to enable electrification of transportation And for Tomorrow – we are Investing in break-thru technologies, such as: Membrane based carbon capture Thin film photo-voltaics, and Battery technologies to enable electrification of transportation

    9. Carbon Mitigation

    10. Carbon Mitigation at GE GE is committed to providing a wide range of technologies that can deliver in the face of our global challenge to reduce CO2 emissions. IGCC is our focus area for new generation. Without a predictable and robust carbon trading scheme limit, IGCC w/CCS implementation is challenged. Consistent with our USCAP views, we believe early implementation of a economy wide cap and trade system is needed. But we also recognize our obligation to continue to improve associated technologies. At our global research center we are evaluating the use of new membranes for post-combustion carbon capture to lower the costs and operating penalties. Retrofitting CCS to existing facilities is more difficult than with IGCC, due to the low pressure and CO2 concentration of the flue gas. Similar to our advanced capture work for IGCC, we are developing silicone based solvents that will improve operating benefits with lower costs. (ABWR is included in the chart, but benefits are associated with ESBWR). GE-Hitachi’s ABWR design is the world’s first and only Generation III nuclear plants in operation today, providing customers the benefit of a combined 20 reactor-years of operational experience. Our Generation III+ nuclear reactor design, the ESBWR, will feature a simpler design with advanced passive safety systems and circulation. With over 10,000 installed wind turbines, GE is a global leader in wind turbine technology. With zero fuel costs and zero emissions, success in wind means having the highest conversion efficiency from wind to electrical energy (capacity factor) and being available when the wind is blowing. We also know we need a smarter grid to be able to handle the intermittent nature of wind farms. We continue to invest in advance control systems that allow grid operators to view wind farms as power plants, improving grid stability during wind farm transient conditions Solar remains a significant focus for GE, evidenced by our our majority investment in PrimeStar solar. We believe thin film is the next step toward making solar are more cost effective renewable energy solution, and less reliant on government subsidies for its implementation. While GE continues to test and proves many of its jet engine and gas turbine technologies on a range of biofuels, one area of note is our research and development in co-fired gasification. In many areas of the US, biomass is available in sufficient quantities to blend with coal to reduce the amount of coal burned for an equivalent megawatt output. Where transportation is minimized and reforestation is assured, we believe that this is a strong opportunity to reduce the carbon footprint of coal plants. Feeding two different fuels into a common gasifier is a complex engineering feat, but one we feel worthy of continued development. GE is committed to providing a wide range of technologies that can deliver in the face of our global challenge to reduce CO2 emissions. IGCC is our focus area for new generation. Without a predictable and robust carbon trading scheme limit, IGCC w/CCS implementation is challenged. Consistent with our USCAP views, we believe early implementation of a economy wide cap and trade system is needed. But we also recognize our obligation to continue to improve associated technologies. At our global research center we are evaluating the use of new membranes for post-combustion carbon capture to lower the costs and operating penalties. Retrofitting CCS to existing facilities is more difficult than with IGCC, due to the low pressure and CO2 concentration of the flue gas. Similar to our advanced capture work for IGCC, we are developing silicone based solvents that will improve operating benefits with lower costs. (ABWR is included in the chart, but benefits are associated with ESBWR). GE-Hitachi’s ABWR design is the world’s first and only Generation III nuclear plants in operation today, providing customers the benefit of a combined 20 reactor-years of operational experience. Our Generation III+ nuclear reactor design, the ESBWR, will feature a simpler design with advanced passive safety systems and circulation. With over 10,000 installed wind turbines, GE is a global leader in wind turbine technology. With zero fuel costs and zero emissions, success in wind means having the highest conversion efficiency from wind to electrical energy (capacity factor) and being available when the wind is blowing. We also know we need a smarter grid to be able to handle the intermittent nature of wind farms. We continue to invest in advance control systems that allow grid operators to view wind farms as power plants, improving grid stability during wind farm transient conditions Solar remains a significant focus for GE, evidenced by our our majority investment in PrimeStar solar. We believe thin film is the next step toward making solar are more cost effective renewable energy solution, and less reliant on government subsidies for its implementation. While GE continues to test and proves many of its jet engine and gas turbine technologies on a range of biofuels, one area of note is our research and development in co-fired gasification. In many areas of the US, biomass is available in sufficient quantities to blend with coal to reduce the amount of coal burned for an equivalent megawatt output. Where transportation is minimized and reforestation is assured, we believe that this is a strong opportunity to reduce the carbon footprint of coal plants. Feeding two different fuels into a common gasifier is a complex engineering feat, but one we feel worthy of continued development.

    11. Energy Efficiency Entitlement All data from McKinsey – 2007 and 2008 reports. Global energy demand: 422 Quad BTU in 2003 (don’t have a more recent #). Business-as-usual projections show Global Energy Demand at ~613 Quad BTU in 2020 (not counting any of the above efficiency gains). The economics… Total incremental global investment required to capture these savings = ~$170B / year, by their calculations. They claim the average IRR of these investments would be 17%. According to the International Energy Agency, $1 invested in efficiency avoids ~$2 in capex related to new energy supply. Industrial… 80%of opportunity in developing countries. Major technology opportunities include waste heat recovery, CHP systems, best practices for steam, compressed air, motors, etc., waste gas utilization, improvements to heat transfer systems… Segments with greatest potential savings include Chemicals, Refining, Forest Products, Metals. Commercial… 60% of savings in developed world. Major opportunities = 39% Appliances & electronics, 27% HVAC, 22% Lighting, 11% water heating [GE only really hits lighting here] Residential… 65% of savings in developing world. Opportunities = 37% HVAC, 27% Appliances, 26% Lighting, 10% Water heating [Current GE platforms hit 2/3 of savings opportunity] Transportation… 2/3 of savings come from more aggressively implementing vehicle fuel-saving technologies (lighter weight materials, etc.). 1/3 of savings from removing fuel subsidies in Venezuela, Middle East, etc. Supply: Power… McKinsey provides no breakdown of their methodology here, but this is essentially their Smart Grid number coupled, I believe, with power gen efficiency improvements. Doing some rough math… Assume ~500 Quad BTU global energy demand @ 40% electricity = ~200 Quad BTU total global electricity (I’ll try to verify this #). So, roughly speaking, McKinsey is saying we can improve efficiency of existing power gen and T&D by ~10%.All data from McKinsey – 2007 and 2008 reports. Global energy demand: 422 Quad BTU in 2003 (don’t have a more recent #). Business-as-usual projections show Global Energy Demand at ~613 Quad BTU in 2020 (not counting any of the above efficiency gains). The economics… Total incremental global investment required to capture these savings = ~$170B / year, by their calculations. They claim the average IRR of these investments would be 17%. According to the International Energy Agency, $1 invested in efficiency avoids ~$2 in capex related to new energy supply. Industrial… 80%of opportunity in developing countries. Major technology opportunities include waste heat recovery, CHP systems, best practices for steam, compressed air, motors, etc., waste gas utilization, improvements to heat transfer systems… Segments with greatest potential savings include Chemicals, Refining, Forest Products, Metals. Commercial… 60% of savings in developed world. Major opportunities = 39% Appliances & electronics, 27% HVAC, 22% Lighting, 11% water heating [GE only really hits lighting here] Residential… 65% of savings in developing world. Opportunities = 37% HVAC, 27% Appliances, 26% Lighting, 10% Water heating [Current GE platforms hit 2/3 of savings opportunity] Transportation… 2/3 of savings come from more aggressively implementing vehicle fuel-saving technologies (lighter weight materials, etc.). 1/3 of savings from removing fuel subsidies in Venezuela, Middle East, etc. Supply: Power… McKinsey provides no breakdown of their methodology here, but this is essentially their Smart Grid number coupled, I believe, with power gen efficiency improvements. Doing some rough math… Assume ~500 Quad BTU global energy demand @ 40% electricity = ~200 Quad BTU total global electricity (I’ll try to verify this #). So, roughly speaking, McKinsey is saying we can improve efficiency of existing power gen and T&D by ~10%.

    12. Energy Efficiency at GE Industrial Current products… Waste to value, Jenbacher CHP & Coal Mine, Motors, Hot Gas expanders, Cooling water solutions Electratherm… GRC Munich has worked with Electratherm for ~2 years. They have a novel twin screw expander that we’re coupling with Jenbachers as part on an ORC cycle to generate more power from Jenbacher installations. EFS wants to invest in Electratherm; having difficulty negotiating terms. We many ultimately remove the logo here for final pitch. Waiting on word from Kevin. Residential Current products… CFLs, Appliances, Eco Homes program, Water heaters, energy efficiency home loans iControl… 2+ year relationship with GE Security on residential interactive services platform. No equity investment. Security using iControl technology to build their next-gen IP-based Security services platform. Currently in technical trials with major cable and telcos. Platform should ultimately interface with and complement utility home area networking solutions as part of smart grid. Commercial Current products… Eco hospitals, Signa MRI, high-efficiency UPS for data centers, LED lighting, linear fluorescent lighting, Orion Energy Systems… one of Kevin’s early VC investments. They’ve already IPO’d; good return to GE. They market high-bay lighting systems for warehouse, manufacturing, etc. using GE linear fluorescent lamps and ballasts. They have a strong direct sales model and some experience with performance contracting (financing the projects themselves and having customers pay for avoided kWh). We’ve used their technology at many of our own facilities under 1-30-30 (a la picture on reducing our footprint slide) Transport Current products… GE90,Genx, CFM upgrades, optimized descent, vehicle fleet leasing, EVO loco, Hybrid loco, China/Russia/Khazakstan locos, trip optimizer, locotrol, LM2500 Marine engine A123 systems… Multiple rounds of EFS equity investments. Collaborative development contract with GRC working on packaging and energy management systems. I need to reach out to Kevin and GRC to get standard talking points for what we say publicly about A123 Supply: Power Current products… multiple combustion control and optimization offerings, H Turbine, LMS100, Smart Grid… amorphous transformer, Voltage optimization Grid Net… EFS equity investment (Intel Capital, too). Partnership with T&D on advanced metering. Supply radio and communications solution to build out WiMax-based AMI networks. Supply: Fuels Current products… PGT25 Gas turbine, ORC heat recovery package for gas turbines Sub One… EFS equity investment. They have a unique process for precisely coating the inside of pipes and other difficult geometries with a diamondoid material. See Ricardo’s slide for details on their technology. Lots of discussion underway with GE businesses for diverse applications (turbines, engines, etc.). No definitive agreements yet with any GE businesses, to my knowledge. Ricardo can confirm.Industrial Current products… Waste to value, Jenbacher CHP & Coal Mine, Motors, Hot Gas expanders, Cooling water solutions Electratherm… GRC Munich has worked with Electratherm for ~2 years. They have a novel twin screw expander that we’re coupling with Jenbachers as part on an ORC cycle to generate more power from Jenbacher installations. EFS wants to invest in Electratherm; having difficulty negotiating terms. We many ultimately remove the logo here for final pitch. Waiting on word from Kevin. Residential Current products… CFLs, Appliances, Eco Homes program, Water heaters, energy efficiency home loans iControl… 2+ year relationship with GE Security on residential interactive services platform. No equity investment. Security using iControl technology to build their next-gen IP-based Security services platform. Currently in technical trials with major cable and telcos. Platform should ultimately interface with and complement utility home area networking solutions as part of smart grid. Commercial Current products… Eco hospitals, Signa MRI, high-efficiency UPS for data centers, LED lighting, linear fluorescent lighting, Orion Energy Systems… one of Kevin’s early VC investments. They’ve already IPO’d; good return to GE. They market high-bay lighting systems for warehouse, manufacturing, etc. using GE linear fluorescent lamps and ballasts. They have a strong direct sales model and some experience with performance contracting (financing the projects themselves and having customers pay for avoided kWh). We’ve used their technology at many of our own facilities under 1-30-30 (a la picture on reducing our footprint slide) Transport Current products… GE90,Genx, CFM upgrades, optimized descent, vehicle fleet leasing, EVO loco, Hybrid loco, China/Russia/Khazakstan locos, trip optimizer, locotrol, LM2500 Marine engine A123 systems… Multiple rounds of EFS equity investments. Collaborative development contract with GRC working on packaging and energy management systems. I need to reach out to Kevin and GRC to get standard talking points for what we say publicly about A123 Supply: Power Current products… multiple combustion control and optimization offerings, H Turbine, LMS100, Smart Grid… amorphous transformer, Voltage optimization Grid Net… EFS equity investment (Intel Capital, too). Partnership with T&D on advanced metering. Supply radio and communications solution to build out WiMax-based AMI networks. Supply: Fuels Current products… PGT25 Gas turbine, ORC heat recovery package for gas turbines Sub One… EFS equity investment. They have a unique process for precisely coating the inside of pipes and other difficult geometries with a diamondoid material. See Ricardo’s slide for details on their technology. Lots of discussion underway with GE businesses for diverse applications (turbines, engines, etc.). No definitive agreements yet with any GE businesses, to my knowledge. Ricardo can confirm.

    14. Engaging with Stakeholders In closing I would say this is truly a team effort, A Global Team Effort. We developed eccomagination by engaging across a wide range of constituencies. It has worked for us - in part - because we did not do this in isolation. Perhaps for all of us, this can be one takeaway from this summit: We can solve these tough challenges – and Win - Together. Thank You. In closing I would say this is truly a team effort, A Global Team Effort. We developed eccomagination by engaging across a wide range of constituencies. It has worked for us - in part - because we did not do this in isolation. Perhaps for all of us, this can be one takeaway from this summit: We can solve these tough challenges – and Win - Together. Thank You.

    15. ecomagination summary

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