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報告學生 : 李欣璟 , 侯呈燕

Cultural diversity and information and communication technology impacts on global virtual teams: An exploratory study. 報告學生 : 李欣璟 , 侯呈燕. OUTLINE. Abstract Introduction Literature review Methodology Findings Conclusion and implication. Abstract. The challenges :

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報告學生 : 李欣璟 , 侯呈燕

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  1. Cultural diversity and information and communication technology impacts on global virtual teams: An exploratory study 報告學生: 李欣璟,侯呈燕

  2. OUTLINE • Abstract • Introduction • Literature review • Methodology • Findings • Conclusion and implication

  3. Abstract • The challenges : • The use of information and communication technology (ICT) • a multicultural workforce • organizational designs that involve global virtual teams (GVTs) • This exploratory study focused on  The effects of cultural diversity  ICT on team effectiveness • The influence of Cultural diversity • Positive： decision-making • Negative： communication.

  4. Introduction • Use of GVTs gives organizations access to a larger pool of skills. • Complexity as cultural biases may distort communication. • Gain a better understanding • the effect of cultural diversity on team effectiveness.

  5. Literature review • Culture is a complex and multidimensional construct • Cultural diversity is defined as heterogeneity of national cultures • This study attempted to • Add to this body of knowledge • Focused on the link between culture and ICT.

  6. Literature review • Researchers have identified differences between eastern and western cultures • technology use • perception of task technology fit • Six reasons why intercultural communication fails to create mutual understanding (Barna)

  7. Literature review • Some electronic meeting system structures affected diversity— reducing or increasing its impact (Chidambaram & Kautz) • Questions: • 1.文化多樣性是如何影響虛擬團隊的團隊效力？ • 2.通信技術如何調解文化多樣性和團隊成效之間的關係？

  8. Methodology • Interpretive approach. • Expand the understanding of some elements of cultural diversity and ICT that may influence GVT effectiveness • The data was collected by individual interviews. • descriptive and interpretive coding • Pattern coding was conducted during a systematic comparison of text passages • NVIVO 1.3

  9. Findings • 4.1. The impact of cultural diversity on GVT effectiveness • 4.2. ICT mediation of the impact of cultural diversity on GVT effectiveness

  10. The impact of cultural diversity on GVT effectiveness • Cultural diversity has both positive and negative effects on GVT effectiveness. • 4.1.1. Intercultural communication • 4.1.2. Decision-making

  11. 4.1.1. Intercultural communication • cultural and language barriers produced communication challenges • written and spoken language

  12. 4.1.1. Intercultural communication • Four stylistic modes of verbal interaction : • Direct / indirect • Succinct / elaborate • Contextual / personal • Instrumental / affective • Others • body language • time orientation

  13. 4.1.2. Decision-making • Improved decision-making • using multiple points of view • leveraging diverse skills and knowledge

  14. 4.2. ICT mediation of the impact of cultural diversity on GVT effectiveness • 4.2.1. E-mail • 4.2.2. Teleconferencing • 4.2.3. Team rooms • 4.2.4. Chat • 4.2.5. Channel selection 工具介紹：Lotus sametime(整合通訊即時協助平台)

  15. 4.2.1. E-mail • Two aspects were important: • (1)the limitations and benefits of the technology • (2)the benefits and limitations of e-mail for intercultural communication.

  16. 4.2.1. E-mail • Overcome ? • Personal/contextual verbal • Verbal/nonverbal • Time zones 、cultural diversity • Rehearsability and editability

  17. 4.2.2. Teleconferencing • They overcame the challenges of teleconferencing. • (1) avoided miscommunication • (2) restating arguments • Lotus Sametime • E-Meeting

  18. 4.2.3. Team rooms • What is team rooms ? (工具介紹 Notes Team Room) • The benefit? • Team identity • Dispersion and cultural diversity • Repository of document • discussion

  19. 工具使用的介紹(Notes Team Room)

  20. 工具使用的介紹(Notes Team Room) 專案問題的提報與回應

  21. 工具使用的介紹(Notes Team Room) 專案問題的協同處理與紀錄

  22. 工具使用的介紹(Notes Team Room) 專案資料的紀錄與歸檔

  23. 工具使用的介紹(Notes Team Room) 各類專案的Team Room建檔

  24. 4.2.4. Chat • What is the Chat? (Lotus Sametime Chat) • Such as meetings or teleconferences • Social group • Cultural diversity 、decision-making

  25. 4.2.4. Chat

  26. 4.2.4. Chat

  27. 4.2.4. Chat

  28. 4.2.5. Channel selection • Media richness theory(媒介豐富性理論) 偏重在組織溝通媒介選擇在「媒介特徵」取向的論述。 • Social presence theory(社會臨場感理論) 讓溝通參與者有感覺近似面對面互動的程度 • Social influence theory(社會影響模式) 認為人們對溝通媒介的選擇，會受周圍互動人的影響。

  29. 5.Conclusions and implications Decision Making Social Proximity Cultural Diversity Communication Media Selection E-mail ICT Combination Team Room Task Initial Channel Accessibility Physical Proximity Individual Preferences

  30. 參考內容 • Google 、yahoo、wiki網站 • http://www.bockytech.com.tw/products/Nvivo.htm • http://www.ibm.com/lotus/sametime

  31. Thank you…

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