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NAICU Meeting 2009 The Challenges Ahead for Colleges and the Media that Cover Them National Newspapers Sacramento Bee cuts its staff by another 7% Philly papers target managers in new round of layoffs St. Pete Times avoids layoffs after 200 take buyout offer

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NAICU Meeting

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Naicu meeting l.jpg

NAICU Meeting

2009

The Challenges Ahead for Colleges

and the Media that Cover Them


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National Newspapers

  • Sacramento Bee cuts its staff by another 7%

  • Philly papers target managers in new round of layoffs

  • St. Pete Times avoids layoffs after 200 take buyout offer

  • Baltimore Sun cuts 100 jobs, including 55 from newsroom

  • Atlanta Journal-Constitution to cut 8% of its workforce

  • Memo: Gannett to cut 1,000 newspaper jobs, or 3% of workforce

  • Seattle Times union braces for possibility of paper's bankruptcy filing


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National Newspapers

Average Weekday Circulation at Top 10 US Newspapers

  • USA Today, 2,284,219, up 0.3 percent

  • The Wall Street Journal, 2,069,463, up 0.4 percent

  • The New York Times, 1,077,256, down 3.9 percent

  • Los Angeles Times, 773,884, down 5.1 percent

  • New York Daily News, 703,137, down 2.1 percent

  • New York Post, 702,488, down 3.1 percent

  • The Washington Post, 673,180, down 3.6 percent

  • Chicago Tribune, 541,663, down 4.4 percent

  • Houston Chronicle, 494,131, down 1.8 percent

  • The Arizona Republic, 413, 332, down 4.7 percent

    *Source: http://usatoday.com


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News Web Sites

Top 5 News Web Sites for June 2008

Brand or Channel in Unique Visitors

  • MSNBC Digital Network – 37,644,000

  • Yahoo! News – 34,992,000

  • CNN Digital Network – 33,417,000

  • AOL News – 22,081,000

  • NYTimes.com – 17,650,000

    *Source: http://www.editorandpublisher.com


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Classified Advertising

  • Washington Post:

    $500 for 10 days

  • Craigslist

    $25 for 30 days


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The Vanishing Higher Education Reporter

  • Higher-education reporters now spend less than 50%* of their time covering higher education.

  • Higher-education reporters are being spread thin: “One higher education reporter said that he was expected to cover 25 community colleges, 60 public four-year colleges and universities, 10 private four-year colleges, and five for-profit institutions – while others have to balance with coverage of K-12 education”*

    *Source: National Education Writers Association 2005 survey of higher education reporters


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The Chronicle of Higher Education

  • The Chronicle has more than 60 full-time writers and editors, as well as 15 foreign correspondents positioned around the world.

  • The newspaper has a paid circulation of nearly 80,000 and has a total readership of 350,000.

  • More than 870 colleges have purchased site licenses to give everyone on their campuses full access to Chronicle.com


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The Chronicle of Higher Education

  • The Chronicle's audited Web-site traffic is routinely more than 15 million pages a month, seen by more than 1.5 million unique visitors. (figures verified by ABC interactive)

  • More than 300,000 are registered users on chronicle.com. Academe Today, The Chronicle’s Daily e-mail report, reaches more than 100,000 readers. The Afternoon Update reaches more than 57,000.

  • More than 30,000 jobs are listed in The Chronicle each year.

  • More than 95,000 readers receive job alerts by e-mail every week.


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