1 / 10

Green Routes Program and Sustainable Standards… An initiative from Thailand

Green Routes Program and Sustainable Standards… An initiative from Thailand Thai Ecotourism and Adventure Travel Association (TEATA) and Partners PATA Adventure Travel and Responsible Tourism Conference and Mart 2011, Fulbari Resort, Pokhara, Nepal. February 7-11, 2011. Who are TEATA ?.

bazyli
Download Presentation

Green Routes Program and Sustainable Standards… An initiative from Thailand

An Image/Link below is provided (as is) to download presentation Download Policy: Content on the Website is provided to you AS IS for your information and personal use and may not be sold / licensed / shared on other websites without getting consent from its author. Content is provided to you AS IS for your information and personal use only. Download presentation by click this link. While downloading, if for some reason you are not able to download a presentation, the publisher may have deleted the file from their server. During download, if you can't get a presentation, the file might be deleted by the publisher.

E N D

Presentation Transcript

  1. Green Routes Program and Sustainable Standards… An initiative from Thailand Thai Ecotourism and Adventure Travel Association (TEATA) and Partners PATA Adventure Travel and Responsible Tourism Conference and Mart 2011, Fulbari Resort, Pokhara, Nepal. February 7-11, 2011

  2. Who are TEATA? Thai Ecotourism and Adventure Travel Association 60+ Members, Thai Specialist Eco-Tour Operators Goal: Sustainable Tourism Development & Promotion Principles : - Minimize impacts on tourism - Conservation of nature and culture - Support and encourage local involvement - Effective management for social and economic sustainability

  3. What is the CSR-MAP? “Contribute towards sustainable tourism development & management in Thailand.” 1)3 months Tourism market studies by European partner 2) 7 monthsDevelop new Sustainable Tourism Standardsfor Tour Operators, Eco-guides, Green Restaurants & Hotels, Communities (CBT) through participatory processes 3) 6 months Develop 20 Green Tourism Routes, combining Thai SME Ecotourism suppliers, select 4 pilot routes, FAM 4) 2 months Introduce and promote the routes to the market / initiate private / public partnerships for further development

  4. 240 + Thai SME Tourism Suppliers • Responsible Tour Operators • Eco Tour Guides • Green SME Accommodations • Green Restaurants • Community based Tourism (CBT) Villages • Project Partners • TEATA • Greenleaf Foundation • European Center for Eco and Agro Tourism • Thailand Community Based Tourism Institute (CBT-I)

  5. Significant growth in interest for sustainable tourism in Thailand Need innovative products – activities are becoming more important than destinations Need quality interaction with local people, benefits for environment and community Need better quality information Need to ensure high quality operation Needs to be good value for money • EU Market Survey • 400 + Tour Operators from 12 EU countries • Desk research • Survey + draft routes • Telephone interview • Invite on FAM trip • SAVE Survey

  6. Integrated Sustainable Tourism Routes... • CBT + Green Hotel + Restaurant + • Eco-Guide + Responsible TO’s • Essence and Theme • Innovative / Interactive Activities • Local Insight / Comfort Routes

  7. Working Together… Partners and Suppliers at Destination Vision: Quality = Service + Sustainability Green product development with partners Development of sustainable tourism standards in Thai tourism supply chains Quality information to support promotion Value for money, but not the cheapest

  8. Market requests painless change for better…? ? Help us to add value at the market end • Same price (cheapest) • Same quality (highest) • Plus Sustainable… Better Quality More Unique and Creative Cheaper Quicker

  9. Thank-you for your time… Inspiring experiences crafted for our guests… Local knowledge of Thai Ecotourism Pioneers… Real benefits for local people and the environment… admin@teata.or.thwww.teata.or.th

More Related