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BTW 250 – Cocomero Assessment. Anish Chivukula , Christina Oda , Robert Wu. Our Client. Our Team Our Plan SWOT Cocomero. Background. Concept: Self-serve frozen yogurt. Strengths. Self-Serve Pricing Model Aesthetic Appeal. Weaknesses. Building Layout Acceptable Payment Types.

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btw 250 cocomero assessment

BTW 250 – Cocomero Assessment

AnishChivukula, Christina Oda, Robert Wu

our client
Our Client

Our Team

Our Plan

SWOT

Cocomero

background
Background

Concept: Self-serve frozen yogurt

strengths
Strengths

Self-Serve

Pricing Model

Aesthetic Appeal

weaknesses
Weaknesses

Building Layout

Acceptable Payment Types

opportunities
Opportunities

Additional Locations/Expansion

Advertisements/Coupons

Web Presence

threats
Threats

Dining Hall

Beri

Cold Stone

Jamba Juice

conclusion
Conclusion

Performing moderately well

Huge opportunity for growth

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