Are users really stupid on intuitive interface and human nature
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18. Are Users Really Stupid? On Intuitive Interface and Human Nature. Alan Kang [email protected] http://alankang.tistory.com http://twitter.com/alankang. Are users really stupid, or not?. http://www.cyberciti.biz/tips/humor-i-will-use-google-before-asking-dumb-linux-question.html.

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Are Users Really Stupid? On Intuitive Interface and Human Nature

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Are users really stupid on intuitive interface and human nature

18

Are Users Really Stupid?On Intuitive Interface and Human Nature

Alan Kang

[email protected]

http://alankang.tistory.com

http://twitter.com/alankang


Are users really stupid or not

Are users really stupid, or not?


Are users really stupid on intuitive interface and human nature

http://www.cyberciti.biz/tips/humor-i-will-use-google-before-asking-dumb-linux-question.html


Users are stupid 215 000 results users are not stupid 115 000 results

“Users are stupid”215,000 results“Users are not stupid”115,000 results


Conclusion according to google users are stupid thank you any questions

Conclusion:According to Google, users are stupid.Thank you. Any questions?


Discussion why are they so stupid

Discussion:Why are they so stupid?


Discussion how are they stupid

Discussion:How are they stupid?

this stupid?

or this stupid?


Discussion how to blame users effectively art and science of blaming

Discussion:How to blame users effectively?Art and science of blaming


They are not stupid

THEY ARE NOT STUPID.


Ordinary people can do extraordinary things so easily such as

Ordinary people can do extraordinary things so easily.Such as…


Demo 1

Demo #1

http://www.biomotionlab.ca/Demos/BioMotionLab1.8.swf


Demo 1 we can identify a biological motion from just a few moving dots

Demo #1We can identify a biological motion from just a few moving dots.

http://www.biomotionlab.ca/Demos/BioMotionLab1.8.swf


Demo 2

Demo #2

http://www.youtube.com/watch?v=WKdThJ-eGwE


Demo 2 we can even grasp intentions and social interactions from simple shapes

Demo #2 We can even grasp intentions and social interactions from simple shapes.

http://www.youtube.com/watch?v=WKdThJ-eGwE


Demo 3

Demo #3

http://scienceblogs.com/cognitivedaily/landaudemo.mov


Demo 3 we can recognize faces so quickly faces seem to immune from attentional blink

Demo #3We can recognize faces so quickly. Faces seem to immune from attentional blink.

http://scienceblogs.com/cognitivedaily/landaudemo.mov


Demo 4

Demo #4

http://www.youtube.com/watch?v=aFPtc8BVdJk


Demo 4 we unconsciously use visual cues to improve speech recognition

Demo #4We unconsciously use visual cues to improve speech recognition.

http://www.youtube.com/watch?v=aFPtc8BVdJk


Demo 5

Demo #5

nullmodel.egloos.com/2336282


Demo 5 our brain completes invisible parts of images

Demo #5Our brain completes invisible parts of images.

nullmodel.egloos.com/2336282


Are users really stupid on intuitive interface and human nature

15


Are users really stupid on intuitive interface and human nature

18


We have extraordinary abilities

We have extraordinary abilities.


Where did you find such stupid users

Where did you find such stupid users?

http://www.useit.com/alertbox/20010204.html


Press any key to continue

Press any key to continue…

Finally, you can press ANY key!!


Why do we perform so badly with some artifacts

Why do we perform so badly with some artifacts?


Are users really stupid on intuitive interface and human nature

While our cognitive/physical abilities designed for natural interactions, most digital devices work somehow unintuitive manner.


Demo 6 is a computer mouse intuitive

Demo #6Is a computer mouse intuitive?

http://www.youtube.com/watch?v=wzRziK-kZtQ


Are users really stupid on intuitive interface and human nature

When you move your wireless mouse upper side, the cursor on your monitor moves accordingly.Move something horizontally and the other thing, which is not related physically, moves vertically?For 45 billion years there's no such thing exists at all.


Is a conventional touch screen intuitive no demo here sorry

Is a (conventional) touch screen intuitive?(No demo here, sorry)


Are users really stupid on intuitive interface and human nature

When you touch iPhone, it gives you visual and auditory feedbacks, without tactile feedback.For 45 billion years there's no such thing exists at all.

This guy definitely don’t know about the Haptic UI…


Is a desktop metaphor intuitive no demo here sorry

Is a desktop metaphor intuitive?(No demo here, sorry)


Are users really stupid on intuitive interface and human nature

#1. GUI Objects are completely free from law of physics.#2. Why the hell is it called DIRECT manipulation? Who did this first?

I did.

(Ben Shneiderman)


Are users really stupid on intuitive interface and human nature

Humans(and other animals) are quite good at learning but not designed as an universal learning machine.


Are users really stupid on intuitive interface and human nature

In a series of studies John Garcia gave rats some food, and then several hours later he gave them a dose of radiation that made them sick. Although the nausea occurred several hours after they ate, the rats generally learned in a single trial never to eat that type of feed - seemingly responsible for their illness - again.

http://www.amazon.com/Evolutionary-Psychology-New-Science-Mind/dp/0205483380


Are users really stupid on intuitive interface and human nature

When Garcia paired the nausea with buzzers or light flashes, however, he could not train the rats to avoid them. In other words, rats seem to come into the world "preprogrammed" to learn some things easily, such as to avoid foods linked with nausea, but find it extraordinarily difficult to learn other things.

http://www.amazon.com/Evolutionary-Psychology-New-Science-Mind/dp/0205483380


Are users really stupid on intuitive interface and human nature

Some things are learned easily,but others are not.Some things are more humane,but others are not.Designers are forcing users to do inhumane things.


Users are not that stupid interfaces and designers are

Users are not that stupid.Interfaces(and designers) are.


Why do users perform so badly with some artifacts especially with digital devices

Why do users perform so badly with some artifacts? especially with digital devices?


Why do users perform so badly with some artifacts especially with digital devices1

Why do users perform so badly with some artifacts, especially with digital devices?


Here s my speculation

Here’s my speculation:


As our technologies grow the range of possible artifacts and interactions enlarged greatly

As our technologies grow, the range of possible artifacts(and interactions) enlarged greatly.


As our technologies grow the range of possible artifacts and interactions enlarged greatly1

As our technologies grow, the range of possible artifacts(and interactions) enlarged greatly.


But we designers don t know our abilities and limits well enough yet

But we, designers, don't know our abilities and limits well enough yet.

?


But we designers don t know our abilities and limits well enough yet1

But we, designers, don't know our abilities and limits well enough yet.

?


But we designers don t know our abilities and limits well enough yet2

But we, designers, don't know our abilities and limits well enough yet.

?


Most artifacts based on modern technologies are unintuitive unnatural and hard to learn use

Most artifacts based on modern technologies are unintuitive/unnatural and hard to learn/use.

?


All uis are guilty until proven innocent

All UIs are guilty until proven innocent.

?


What should we as designers do with this problem

What should we, as designers, do with this problem?


Focus on human over artifacts

Focus on Human (over Artifacts)

This guy definitely don’t know about UCD


Are users really stupid on intuitive interface and human nature

We don’t know users  User Research / Usability TestingWe need frequent feedbacks  Agile MethodsWe need some guidelines  Patterns, Heuristics, OS GuidelinesThere’re cultural differences  Sociology, Anthropology…Something is missing here.


Are users really stupid on intuitive interface and human nature

Humane Interface:Although users' task-related needs differ, your user population shares many common mental attributes. … interface designers can minimize their work by exploiting what is common to all humans with regard to interface-design requirements.

The Humane Interface (Addison-Wesley, 2000)


Are users really stupid on intuitive interface and human nature

Evolutionary Psychology:Why is the mind designed the way it is - that is, what causal processes created, fashioned, or shaped the human mind into its current form?How is the human mind designed - what are its mechanisms or component parts, and how are they organized?What are the functions of the component parts and their organized structure - that is, what is the mind designed to do?How does input from the current environment, especially the social environment, interact with the design of the human mind to produce observable behavior?

http://www.amazon.com/Evolutionary-Psychology-New-Science-Mind/dp/0205483380


Are users really stupid on intuitive interface and human nature

?


So what

So What?


Thank you

Thank you!


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