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Strategic Plan: 2009-2010

Strategic Imperatives. MarketsProductsPeopleChannel. Market Strategy: The Big 3. Identify high-potential market segmentsEmbrace segments with total customer experienceProtect share through flawless execution. Market Strategy: Areas of Concern. Unstable markets in Asia-PacificCost of living increasesBaby Boomer retirement trend.

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Strategic Plan: 2009-2010

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    1. Strategic Plan: 2009-2010 Ellen Fisher • Marc DuFresne

    2. Strategic Imperatives Markets Products People Channel

    3. Market Strategy: The Big 3 Identify high-potential market segments Embrace segments with total customer experience Protect share through flawless execution

    4. Market Strategy: Areas of Concern Unstable markets in Asia-Pacific Cost of living increases Baby Boomer retirement trend

    5. Market Strategy: Geographic Goals

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