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Outline. Announcements Ethics (cont) Ch 3 Automatic vs. Controlled thinking Automatic thought Schemas Function Which are applied SFP. Announcements. Web page for 7 th edition Study guide and learning objectives on Angel Exam 1 Review 9/13/12, 7:00p-8:30p, 262 Willard

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outline
Outline
  • Announcements
  • Ethics (cont)
  • Ch 3
    • Automatic vs. Controlled thinking
    • Automatic thought
      • Schemas
        • Function
        • Which are applied
        • SFP
announcements
Announcements
  • Web page for 7th edition
  • Study guide and learning objectives on Angel
  • Exam 1 Review
    • 9/13/12, 7:00p-8:30p, 262 Willard
    • Questions will be posted prior to the review sessions and then answered during it
    • Bring any questions that you have to it
in class exercise 1
In Class Exercise 1
  • Below are possible ethical problems with the Chili study, how many of the following are issues?
    • Lack of informed consent
    • Improper video taping
    • Potential for harm
    • Potential for involuntary/ coercive participation
  • A=1, B =2, C=3, D=4,
ch 3 automatic and controlled thinking
Ch 3: Automatic and controlled thinking
  • Count to 10
  • Automatic
    • Nonconscious-unaware
    • Unintentional- did not intend to do it
    • Involuntary- could not control it
    • Effortless -requires no resources
  • Alphabetize the numbers 1 to 10
  • Controlled
    • Conscious
    • Intentional
    • Voluntary
    • Effortful
the association b w automatic and controlled processing
The association b/w automatic and controlled processing
  • Two work in parallel
    • Automatic – background, happens first
      • Some estimate 95% thought is automatic
    • Controlled – foreground
      • Direct it
      • Serial
      • Motivation & Effort
  • Two influence one another
    • Control can influence automatic
      • Trying to not stare at something unusual
    • Automatic can hinder controlled processing
      • Stroop
ex stroop task
Ex : Stroop Task
  • Say the COLOR of each word
    • Monkey

RED BLACKGREEN

ORANGEYELLOWBLACK

  • The reading the word is so automatic that it hurts controlled processing
benefits of automatic thought
Benefits of automatic thought
  • Attunes people to important information
    • Information related to the self
      • Cocktail party effect
  • Attunes people to important social categories
    • Big 3 are: Gender, race, age
  • Can help people make good decisions
    • Given apartment info, make immediate, conscious (think 3 min), unconscious (distract)
      • Unconscious condition most likely to pick best apartment, b/c working on the task
class unity exercise
Class Unity Exercise
  • POKE
  • CROAK
  • SOAK
  • JOKE
automatic processes schemas
Automatic Processes: Schemas
  • Schemas - Mental structures used to organize knowledge
      • influence the information people notice, think about, and remember
      • About others, ourselves, social roles, and events
        • stereotypes: schemas applied to members of social group
function of shcemas
Function of shcemas
  • Help us make sense of world
    • Demo created an “oke” schema, that you applied to the situation
    • We are…..Penn State
    • What a student is like, what a business person is like
group a
Group A
  • You will briefly look at rough sketch of a poster for a costume ball. After seeing this picture you will answer some questions about it.
group b
Group B
  • You will briefly look at rough sketch of a poster for a trained seal act. After seeing this picture you will answer some questions about it.
was this in the picture
Was this in the picture?
  • Automobile
  • Man
  • Woman
  • Child
  • Animal
  • Whip
  • Sword
  • Man’s hat
  • Ball
  • Fish
schemas cont
Schemas (cont)
  • Guide attention and memory
    • interpret things in a schema consistent manner
      • Saw poster in way suggested
    • recall schema consistent things (even if not there)
      • May recall more damage if told to describe accident vs. crash
      • “Play it again, Sam” – never said in Casablanca
    • Memory is a reconstructive process - The mind is NOT like video tape
which schemas are applied
Which schemas are applied?
  • Accessible schemas – those in the forefront of one’s mind

What makes schemas accessible?

      • Chronic Accessibility
        • Important to self
        • Extreme in self (high or low)
what makes schemas accessible
What makes schemas accessible?
  • Chronic Accessibility
    • Important to self
    • Extreme in self (high or low)
  • Accessible b/c related to current goal
slide23

http://viscog.beckman.illinois.edu/flashmovie/15.php

  • Goals alter what we notice:
    • Inattentional blindness – if attention drawn elsewhere, we can be inattentive to rather obvious events
accessible cont
Accessible cont
  • Chronic Accessibility
  • Accessible b/c related to current goal
  • Accessible due to recent experiences
      • priming
        • Word choice
        • Liking
        • Behavior
        • Intelligence
  • Needs to be subtle, for if obvious prime, then no effect or reverse effect.
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