Prospects for hybrids in the u s market
Download
1 / 15

Prospects for Hybrids in the U.S. Market - PowerPoint PPT Presentation


  • 258 Views
  • Uploaded on

Prospects for Hybrids in the U.S. Market Walter McManus, President McManus Analytics LLC In the U.S., diesel and hybrid vehicles are increasing their shares of light vehicle sales. Share of Light Vehicle Sales 3.4% Diesel 1.8% Hybrid 0.3%

loader
I am the owner, or an agent authorized to act on behalf of the owner, of the copyrighted work described.
capcha
Download Presentation

PowerPoint Slideshow about 'Prospects for Hybrids in the U.S. Market' - arleen


An Image/Link below is provided (as is) to download presentation

Download Policy: Content on the Website is provided to you AS IS for your information and personal use and may not be sold / licensed / shared on other websites without getting consent from its author.While downloading, if for some reason you are not able to download a presentation, the publisher may have deleted the file from their server.


- - - - - - - - - - - - - - - - - - - - - - - - - - E N D - - - - - - - - - - - - - - - - - - - - - - - - - -
Presentation Transcript
Prospects for hybrids in the u s market l.jpg

Prospects for Hybrids in the U.S. Market

Walter McManus, President

McManus Analytics LLC


In the u s diesel and hybrid vehicles are increasing their shares of light vehicle sales l.jpg
In the U.S., diesel and hybrid vehicles are increasing their shares of light vehicle sales.

Share of Light Vehicle Sales

3.4%

Diesel

1.8%

Hybrid

0.3%

Source: J.D. Power and Associates, Forecasting and Analytics, 2004


Trends in importance ratings by u s consumers of selected attributes index value 1997 100 l.jpg
Trends in Importance Ratings by U.S. Consumers of Selected AttributesIndex Value (1997=100)

138

Four Doors

130

Room for 6 Passengers

Fuel Economy

103

99

Environmental Friendliness

Source: J.D. Power and Associates, Automotive Performance, Execution, and Layout Study, 1997-2004 prelim


Simulation model greene duleep mcmanus l.jpg
Simulation Model (Greene-Duleep-McManus) Attributes

  • Derive or assume values of attributes such as fuel economy, range, fuel availability and torque in RPE-equivalent, as well as price elasticities

  • Calibrate NMNL model to 2002 LDV data

  • “Create” new nameplate/configurations for hybrids and diesels

  • Estimate new market shares


What consumer attributes were explicitly included l.jpg
What consumer attributes were explicitly included? Attributes

  • Retail Price Equivalent

  • Fuel Economy (3-yr payback)

  • Range

  • Torque

  • Fuel Availability

  • No diesel or hybrid “extra value”





Outlook hybrid share of new vehicle sales l.jpg
Outlook: and more torque.Hybrid Share of New Vehicle Sales

  • 2012: 5% to 20% of LDV market

  • 2020: 10% to 25% of LDV market


ad