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Definisi. Pengaplikasian fakta dan prinsip psikologi kepada masalah berkenaan dengan manusia dalam konteks perniagaan dan industri.. . Pembangunan dan pengaplikasian prinsip-prinsip saintifik terhadap tempat kerja. Ahli Psikologi IO boleh mengaplikasikan teori Psikologi untuk menjelaskan dan meningkatkan keberkesanan tingkahlaku dan kognitif manusia di tempat kerja.

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