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Does advertising help or harm us?. Unit 6 Pages 113 – 131 Q Skills for Success READING AND WRITING 20 th November – 23 rd November 2011.

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Does advertising help or harm us

Does advertising help or harm us?

Unit 6

Pages 113 – 131

Q Skills for Success

READING AND WRITING

20th November – 23rd November 2011


http://www.google.co.uk/imgres?q=advertising&um=1&hl=en&sa=N&rlz=1T4TSEA_en-GBSA408SA408&biw=1280&bih=551&tbm=isch&tbnid=TrtN_8RrsVB3fM:&imgrefurl=http://www.quarks.co.uk/articles.asp%3FID%3D150&docid=yVufzlyAj3-EaM&imgurl=http://www.quarks.co.uk/v/vspfiles/assets/images/hkg_hong_kong_advertising.jpg&w=800&h=542&ei=xQPITrnjCe-N4gSo6sQg&zoom=1&iact=rc&dur=252&sig=106118525742815992105&page=3&tbnh=152&tbnw=208&start=21&ndsp=10&ved=1t:429,r:8,s:21&tx=98&ty=56http://www.google.co.uk/imgres?q=advertising&um=1&hl=en&sa=N&rlz=1T4TSEA_en-GBSA408SA408&biw=1280&bih=551&tbm=isch&tbnid=TrtN_8RrsVB3fM:&imgrefurl=http://www.quarks.co.uk/articles.asp%3FID%3D150&docid=yVufzlyAj3-EaM&imgurl=http://www.quarks.co.uk/v/vspfiles/assets/images/hkg_hong_kong_advertising.jpg&w=800&h=542&ei=xQPITrnjCe-N4gSo6sQg&zoom=1&iact=rc&dur=252&sig=106118525742815992105&page=3&tbnh=152&tbnw=208&start=21&ndsp=10&ved=1t:429,r:8,s:21&tx=98&ty=56


Role of advertisments

Role of http://www.google.co.uk/imgres?q=advertising&um=1&hl=en&sa=N&rlz=1T4TSEA_en-GBSA408SA408&biw=1280&bih=551&tbm=isch&tbnid=TrtN_8RrsVB3fM:&imgrefurl=http://www.quarks.co.uk/articles.asp%3FID%3D150&docid=yVufzlyAj3-EaM&imgurl=http://www.quarks.co.uk/v/vspfiles/assets/images/hkg_hong_kong_advertising.jpg&w=800&h=542&ei=xQPITrnjCe-N4gSo6sQg&zoom=1&iact=rc&dur=252&sig=106118525742815992105&page=3&tbnh=152&tbnw=208&start=21&ndsp=10&ved=1t:429,r:8,s:21&tx=98&ty=56advertisments


Role of advertisments1

Role of http://www.google.co.uk/imgres?q=advertising&um=1&hl=en&sa=N&rlz=1T4TSEA_en-GBSA408SA408&biw=1280&bih=551&tbm=isch&tbnid=TrtN_8RrsVB3fM:&imgrefurl=http://www.quarks.co.uk/articles.asp%3FID%3D150&docid=yVufzlyAj3-EaM&imgurl=http://www.quarks.co.uk/v/vspfiles/assets/images/hkg_hong_kong_advertising.jpg&w=800&h=542&ei=xQPITrnjCe-N4gSo6sQg&zoom=1&iact=rc&dur=252&sig=106118525742815992105&page=3&tbnh=152&tbnw=208&start=21&ndsp=10&ved=1t:429,r:8,s:21&tx=98&ty=56advertisments

To sell something

To provide information

To provide help


Role of advertisments2

Role of http://www.google.co.uk/imgres?q=advertising&um=1&hl=en&sa=N&rlz=1T4TSEA_en-GBSA408SA408&biw=1280&bih=551&tbm=isch&tbnid=TrtN_8RrsVB3fM:&imgrefurl=http://www.quarks.co.uk/articles.asp%3FID%3D150&docid=yVufzlyAj3-EaM&imgurl=http://www.quarks.co.uk/v/vspfiles/assets/images/hkg_hong_kong_advertising.jpg&w=800&h=542&ei=xQPITrnjCe-N4gSo6sQg&zoom=1&iact=rc&dur=252&sig=106118525742815992105&page=3&tbnh=152&tbnw=208&start=21&ndsp=10&ved=1t:429,r:8,s:21&tx=98&ty=56advertisments

Page 16, Check the purpose of each advertisment in Activity C


Role of advertisments3

Role of http://www.google.co.uk/imgres?q=advertising&um=1&hl=en&sa=N&rlz=1T4TSEA_en-GBSA408SA408&biw=1280&bih=551&tbm=isch&tbnid=TrtN_8RrsVB3fM:&imgrefurl=http://www.quarks.co.uk/articles.asp%3FID%3D150&docid=yVufzlyAj3-EaM&imgurl=http://www.quarks.co.uk/v/vspfiles/assets/images/hkg_hong_kong_advertising.jpg&w=800&h=542&ei=xQPITrnjCe-N4gSo6sQg&zoom=1&iact=rc&dur=252&sig=106118525742815992105&page=3&tbnh=152&tbnw=208&start=21&ndsp=10&ved=1t:429,r:8,s:21&tx=98&ty=56advertisments

DISCUSS– Share your answers


Happiness is in the shoes you wear

Happiness Is in the Shoes You Wearhttp://www.google.co.uk/imgres?q=advertising&um=1&hl=en&sa=N&rlz=1T4TSEA_en-GBSA408SA408&biw=1280&bih=551&tbm=isch&tbnid=TrtN_8RrsVB3fM:&imgrefurl=http://www.quarks.co.uk/articles.asp%3FID%3D150&docid=yVufzlyAj3-EaM&imgurl=http://www.quarks.co.uk/v/vspfiles/assets/images/hkg_hong_kong_advertising.jpg&w=800&h=542&ei=xQPITrnjCe-N4gSo6sQg&zoom=1&iact=rc&dur=252&sig=106118525742815992105&page=3&tbnh=152&tbnw=208&start=21&ndsp=10&ved=1t:429,r:8,s:21&tx=98&ty=56


Vocabulary quiz groups of 4

Vocabulary Quiz – groups of 4 http://www.google.co.uk/imgres?q=advertising&um=1&hl=en&sa=N&rlz=1T4TSEA_en-GBSA408SA408&biw=1280&bih=551&tbm=isch&tbnid=TrtN_8RrsVB3fM:&imgrefurl=http://www.quarks.co.uk/articles.asp%3FID%3D150&docid=yVufzlyAj3-EaM&imgurl=http://www.quarks.co.uk/v/vspfiles/assets/images/hkg_hong_kong_advertising.jpg&w=800&h=542&ei=xQPITrnjCe-N4gSo6sQg&zoom=1&iact=rc&dur=252&sig=106118525742815992105&page=3&tbnh=152&tbnw=208&start=21&ndsp=10&ved=1t:429,r:8,s:21&tx=98&ty=56


Consequence (n) a result or effect of somethinghttp://www.google.co.uk/imgres?q=advertising&um=1&hl=en&sa=N&rlz=1T4TSEA_en-GBSA408SA408&biw=1280&bih=551&tbm=isch&tbnid=TrtN_8RrsVB3fM:&imgrefurl=http://www.quarks.co.uk/articles.asp%3FID%3D150&docid=yVufzlyAj3-EaM&imgurl=http://www.quarks.co.uk/v/vspfiles/assets/images/hkg_hong_kong_advertising.jpg&w=800&h=542&ei=xQPITrnjCe-N4gSo6sQg&zoom=1&iact=rc&dur=252&sig=106118525742815992105&page=3&tbnh=152&tbnw=208&start=21&ndsp=10&ved=1t:429,r:8,s:21&tx=98&ty=56


imply (v) to suggest something in an indirect wayhttp://www.google.co.uk/imgres?q=advertising&um=1&hl=en&sa=N&rlz=1T4TSEA_en-GBSA408SA408&biw=1280&bih=551&tbm=isch&tbnid=TrtN_8RrsVB3fM:&imgrefurl=http://www.quarks.co.uk/articles.asp%3FID%3D150&docid=yVufzlyAj3-EaM&imgurl=http://www.quarks.co.uk/v/vspfiles/assets/images/hkg_hong_kong_advertising.jpg&w=800&h=542&ei=xQPITrnjCe-N4gSo6sQg&zoom=1&iact=rc&dur=252&sig=106118525742815992105&page=3&tbnh=152&tbnw=208&start=21&ndsp=10&ved=1t:429,r:8,s:21&tx=98&ty=56


possession (n) something that you ownhttp://www.google.co.uk/imgres?q=advertising&um=1&hl=en&sa=N&rlz=1T4TSEA_en-GBSA408SA408&biw=1280&bih=551&tbm=isch&tbnid=TrtN_8RrsVB3fM:&imgrefurl=http://www.quarks.co.uk/articles.asp%3FID%3D150&docid=yVufzlyAj3-EaM&imgurl=http://www.quarks.co.uk/v/vspfiles/assets/images/hkg_hong_kong_advertising.jpg&w=800&h=542&ei=xQPITrnjCe-N4gSo6sQg&zoom=1&iact=rc&dur=252&sig=106118525742815992105&page=3&tbnh=152&tbnw=208&start=21&ndsp=10&ved=1t:429,r:8,s:21&tx=98&ty=56


recenthttp://www.google.co.uk/imgres?q=advertising&um=1&hl=en&sa=N&rlz=1T4TSEA_en-GBSA408SA408&biw=1280&bih=551&tbm=isch&tbnid=TrtN_8RrsVB3fM:&imgrefurl=http://www.quarks.co.uk/articles.asp%3FID%3D150&docid=yVufzlyAj3-EaM&imgurl=http://www.quarks.co.uk/v/vspfiles/assets/images/hkg_hong_kong_advertising.jpg&w=800&h=542&ei=xQPITrnjCe-N4gSo6sQg&zoom=1&iact=rc&dur=252&sig=106118525742815992105&page=3&tbnh=152&tbnw=208&start=21&ndsp=10&ved=1t:429,r:8,s:21&tx=98&ty=56 (adj) happened a short time ago



Trivial ( people adj) of little importance


Tune out ( people phr.v) to stop listening to or to ignore


Unpredictable – ( people adj) changing so often that you don’t know what to expext


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