What does it mean to expand outreach and access in programming
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What does it mean to expand outreach and access in programming?. Shelley King-Curry Bev Phillips March 20, 2013. What is Civil Rights?. Civil Rights Outreach Activities in WNEP. Staff Training and development Working with Partner Agencies and other Programming Partners

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What does it mean to expand outreach and access in programming?

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What does it mean to expand outreach and access in programming

What does it mean to expand outreach and access in programming?

Shelley King-Curry

Bev Phillips

March 20, 2013


What is civil rights

What is Civil Rights?


Civil rights outreach activities in wnep

Civil Rights Outreach Activities in WNEP

  • Staff Training and development

  • Working with Partner Agencies and other Programming Partners

  • Outreach efforts toward protected audiences and learners

  • Compliance Activities

  • Documentation


Yearly training for all wnep

Yearly Training for all WNEP

  • Compliance efforts and laws

  • Understanding Demographics and using data

  • Best practices for all reasonable efforts for providing outreach for protected audiences in program planning and delivery

  • Reporting expectations


Working with partner agencies and program partners

Working with Partner Agencies and Program Partners

There are two important parts of this responsibility:

  • the requirement that all partners are informed about Cooperative Extension’s nondiscrimination policies, and

  • collecting information confirming that agency partners have similar policies and practices.


Civil rights outreach efforts

Civil Rights Outreach Efforts

  • Tools and Resources for Expanding Access:

    • http://www.uwex.edu/ces/admin/crights/

    • http://blogs.ces.uwex.edu/adv-diversity/policies-and-support-for-educators/

  • Documentation and examples:

    • Civil Rights Files


  • Compliance activities

    Compliance Activities

    • Office Posters (3)

    • Non-Discrimination Statements on materials for public use

    • Disability Accommodations

    • Materials in languages other than English

    • Handling Complaints


    Documentation about audiences reached

    Documentation about Audiences Reached

    • Data Collection

      • Direct educational programming

      • Mailing Lists

      • Advisory Groups

  • Civil Rights Reporting

    • Chart I

    • Chart 2


  • Expanding access in your programming

    Expanding Access in Your Programming?

    • Deepening Understanding of your County Population

    • Determining Potential Audience that includes protected groups and underserved learners

    • Outreach strategy that includes all reasonable efforts (intentional activities)


    Deepen understanding of the population

    Deepen Understanding of the Population

    • Demographic data sources

    • Use needs assessments and surveys

    • Use county and city maps

    • Use information from partner and advisory groups

    • Information from funding sources and other governmental agencies

    • Study the literature and research the support program content


    Demographic data sources

    Demographic Data Sources

    • Poverty Rates for Selected Age Categories by Race & Ethnicity, ACS 2007-2011 5-year estimates – to be posted on APL

    • Poverty Data for Selected Race/Ethnicity Groups, 2006 – 2010 American Community Survey:   http://apl.wisc.edu/tract_maps.html Adults only.

    • FoodShare Unduplicated Recipients Served by Agency by Calendar Year: http://www.dhs.wisconsin.gov/em/rsdata/index.htm

    • Student Demographic Data from DPI: http://data.dpi.state.wi.us/data/, is very straightforward.


    Determining potential audience for wnep

    Determining Potential Audience for WNEP

    • Deepen understanding of population eligible for WNEP in your county(s)

    • Use program planning process and relationships with protected audiences to determine issue your programming can address

    • Clarify your program goals or focus


    Determining potential audience for wnep1

    Determining Potential Audience for WNEP

    • Identify who can be impacted (youth, adults, seniors, etc.)

    • Identify the demographics of this audience using available data sources

    • Determine how many total learners you can realistically reach

    • Come up with a strategy to reach the protected and underserved audiences in this potential audience


    What is all reasonable efforts specific activities used to reach your intended audience

    What is all Reasonable Efforts?Specific activities used to reach your intended audience

    • Personal contacts made in person, email, phone about your program

    • Collaborations with other organizations and Partners (internal and external)

    • Press releases

    • Announcements on radio, newspaper, social media about your programming

    • Marketing efforts

    • Efforts made to reduce barriers for program participation


    Questions

    QUESTIONS?


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