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Maximizing Energy Efficiency

Maximizing Energy Efficiency. Washington Utilities and Transportation Commission Nov. 15, 2013 Jeff Harris, Director, Technology and Market Strategy Clay Norris, Director, Stakeholder Relations. Today’s Talk: Overview. About NEEA Market Transformation NEEA’s Results

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Maximizing Energy Efficiency

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  1. Maximizing Energy Efficiency

    Washington Utilities and Transportation Commission Nov. 15, 2013 Jeff Harris, Director, Technology and Market Strategy Clay Norris, Director, Stakeholder Relations
  2. Today’s Talk: Overview About NEEA Market Transformation NEEA’s Results Strategic and Business Planning
  3. About NEEA
  4. NEEA’s Vision and Mission Our Vision: Energy efficiency is a cornerstone of a vibrant sustainable Northwest. Our Mission: Mobilize the Northwest to become increasingly energy efficient for a sustainable future.
  5. The Alliance
  6. 5-year Funding by Direct Funder $ 188M
  7. NEEA Board Leadership Chair Vice Chair Secretary Treasurer Jim WestAssistant GM Snohomish County PUD Deb YoungProgram Consultant NorthWestern Energy Bruce Folsom Director of Energy Efficiency Avista Ed BrostGM Franklin PUD Margie HarrisExecutive Director Energy Trust of Oregon Kathy Hadley ED - Montana National Center for Appropriate Technology Greg Delwiche Sr VP of Power Services Bonneville Power Administration Gregg Carrington Managing Director of Energy Resources Chelan PUD Jim Baggs Power Supply and Environmental Affairs Seattle City Light Kim Drury Senior Policy Associate NW Energy Coalition Bob StolarskiDirector, Customer Energy Management Puget Sound Energy Pat EganVP, Customer and Community Affairs Pacific Power Theresa Drake Sr. Manager, Customer Relations and Energy Efficiency Idaho Power Roger Gray, GM Eugene Water & Electric Board Lisa SchwartzDirector, Oregon Department Of Energy Ted Coates Superintendent/COO Tacoma Power
  8. Regional Advantage
  9. Market Transformation
  10. How NEEA Works MARKET TRANSFORMED IDENTIFY BARRIER MARKET INTERVENTION NEEA identifies barriers that impede market adoption of energy-efficient products, services and practices. NEEA strategically intervenes to remove market barriers in collaboration with our partners. The market is transformed and continues to accelerate without further intervention.
  11. Market Transformation Natural Baseline Dollars Invested Codes & Standards Market Market Share Transformation Filling the Pipeline Laggards Time Early Adopters Late Majority Early Majority
  12. Market Transformation Codes & Standards Natural Baseline Windows Clothes Washers Televisions CFLs Market Market Share Transformation Food Processing Commercial Real Estate Heat Pump Water Heaters Dollars Invested DHPs Time
  13. Tuning into Energy Efficient TVs IDENTIFY BARRIER MARKET INTERVENTION MARKET TRANSFORMED Retailers representing 84% of TVs sold in the Northwest promote Energy Forward TVs CONFUSION The market responded and today TVs are 60% more efficient than just three years ago. CONFUSION CLARITY SUCCESS
  14. TVs – Market Transformation in Action Market Transformation % Market Share of TVs
  15. NEEA’s Role in Regional EE Landscape “UPSTREAM” LOCAL REGIONAL “DOWNSTREAM”
  16. Initiatives: 20-Year Savings Potential Total Regional Savings (aMW)2 Comm Lighting Upstream Next Step Homes Lum. Lighting Controls Comm. Real Estate EBR Irrigation RETA CRES HPWH 80 Plus Verdiem Dishwashers Clothes washers Refrigerators Windows, CFLs Commissioning Grocery, Building Operations, BOC, Energy Mngmt Cert, Drive Power Evaporator Fan VFD, BacGen, DEI, AM400, Magna Drive, SAV-Air HPWH - Split System Combined Space & Water Heating Windows 2.0 Home Energy Mgmt Flex Pay Manufactured Homes Commercial Lighting II Business IT Advanced RTU Low cost building ratings Industrial Refrigeration Industrial Pumping Market Efficient Power Supplies Low Cost EnrgMonitoring Homes BOC-E TVs DHPs Codes Standards Healthcare Food Process. Super Efficient Dryers Retail Products Portfolio Projects Savings estimates before ‘Market Development’ represent 6th Power Plan 20-year achievable potential; aMW after ‘Strategy Development’ are NEEA 20 year Total Regional Savings forecasts
  17. Results
  18. Total Regional Savings = Measuring Energy Savings Net Market Effects Co-Created Savings Local Programs Total Regional Savings Net Market Effects Naturally Occurring (Baseline) Local Programs + + Baseline
  19. Sustained, long-term savings 966 aMW
  20. 2013 Savings Forecast - Washington Total Regional Savings (aMW) TVs Delivering Large Proportion of 2013 Total Regional Savings from Current Investments Co-Created Baseline 41.3 21.9 aMW 18.8
  21. Strategic and Business Planning
  22. What’s Ahead? Strategic and Business Planning: Current Business Cycle ends next year NEEA is drafting Strategic and Business Plans for 2015-2019 Next round of contracts will be signed in 2014 NEEA is Soliciting feedback from funders and the region on both plan Regional Input
  23. Strategic Goals DRAFT
  24. What’s New? Adaptations and changes from NEEA’s current Business Plan: Strategic Market Framework Infrastructure investment Market Portfolio shift Industrial Sector Strategy Shift ET Focus
  25. Business Plan Metrics Budget: $184 M over 5 years (avg. $37M/ yr) Savings goals: 150 aMW Total Regional Savings 80 aMW Co-Created Savings Total Resource Cost ≤ 3.5 cents/ kWh ET Goals: Maintain 1000 aMW “pipeline” of emerging opportunities; and, Convert “pipeline” potential into 250 aMW of full-scale market transformation initiatives
  26. Feedback from WA Stakeholders Be explicit about the link between EE and climate protection/carbon policy (SP) Reduce emphasis on Industrial activities Provide more clarity with respect to residential activities Better define new terminology (i.e. platform, infrastructure) Provide more detailed assumptions involved in CE calculations
  27. What Board has Deemed out of Scope Considering demand response Natural Gas Market Transformation Considering other resources, such as water Expanding NEEA’s footprint beyond the region Including workforce development
  28. Strategic and Business Planning Timeline We are here! SP/BP submitted for Board approval Q1 2014 1st Regional Webinar Sept 30 NEEA Board Workshop Oct. 14 September October December Revised SP Posted on Conduit Late Oct/ Early Nov 2nd Regional Webinar Oct. 9 SP Posted on Conduit Sept. 23 Stakeholder Comment Period ends Oct. 9
  29. NEEA Annual Stakeholder Meeting Please RSVP at vmarzilli@neea.org
  30. Questions & Comments Filling the Energy Efficiency Pipeline Accelerating Market Adoption Delivering Regional Advantage Thank you! Jeff Harris, Director Technologies and Market Strategy, jharris@neea.org Clay Norris, Director Stakeholder Relations cnorris@neea.org
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