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Connecting with your Community

Connecting with your Community. Have you thanked a farmer today?. Gina Sims, MA Network for a Healthy California—Sierra Cascade Region Children’s Power Play! Campaign. Goals for Presentation. “How-to” tips for partnering with: local farmers media

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Connecting with your Community

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  1. Connecting with your Community Have you thanked a farmer today? Gina Sims, MA Network for a Healthy California—Sierra Cascade Region Children’s Power Play! Campaign

  2. Goals for Presentation • “How-to” tips for partnering with: • local farmers • media • Best practices, lessons learned

  3. Children’s Power Play! Campaign SCNAC (Network LIA) OPT for Fit Kids Other programs Sierra Cascade Region Overview www.csuchico.edu/cnap/

  4. Children’s Power Play! Campaign

  5. Children’s Power Play! Campaign Farmers’ Market Connections: • Poster and Essay Contests • Food tastings & kids’ activities • Special events • Farmers’ Market sponsors cash prizes for contests

  6. Harvest of the Month

  7. Going Local • Build on existing relationships • Visit farmers’ markets, with HOTM calendar • Build database of who grows what & when • Modify to match local growing season • Define goals, start small • Define staff duties

  8. Farmer of the Month • Connect students to local farmers • Utilize local produce for HOTM • Support local farmers/growers • Celebrate local farmers • Keep it simple, fun, interesting

  9. Farmer of the Month – Next Steps • Certificates of Appreciation • Thank you Letters from local students • Linking farmers to classroom as guest speakers • Highlight farmers in local media

  10. Connecting to Local Media • What is news? • Celebrate success • Tell a compelling story • Attend media trainings • Apply what you’ve learned • Cultivate media relationships • Have fun!

  11. Lessons Learned • Communication is KEY • Speak the same language • Understand • Benefits of working together • Seasonality issues • Processing/Delivery issues • Partner with local agencies • Farmers’ Markets • Network for Healthy California Regional Networks • CAFF (Community Alliance with Family Farmers) www.caff.org/

  12. For more information Gina Sims Network for a Healthy California— Sierra Cascade Region Children’s Power Play! Campaign gmsims@csuchico.edu 530.345.0633 • Visit the Children & Youth Booth to learn more about the Children’s Power Play! Campaign and Harvest of the Month • Contact your local Children’s Power Play! Campaign Coordinator and Network for a Healthy California Regional Collaboratives www.networkforahealthycalifornia.net

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