How well is your site organized
This presentation is the property of its rightful owner.
Sponsored Links
1 / 27

How Well is Your Site Organized? PowerPoint PPT Presentation


  • 62 Views
  • Uploaded on
  • Presentation posted in: General

How Well is Your Site Organized?. Agenda. Information Architecture / Navigation What Does the User Want? How to Organize Information Best Practices. Information Architecture. Information Architecture is . . . Organization or site structure Navigation Visual Layout Content.

Download Presentation

How Well is Your Site Organized?

An Image/Link below is provided (as is) to download presentation

Download Policy: Content on the Website is provided to you AS IS for your information and personal use and may not be sold / licensed / shared on other websites without getting consent from its author.While downloading, if for some reason you are not able to download a presentation, the publisher may have deleted the file from their server.


- - - - - - - - - - - - - - - - - - - - - - - - - - E N D - - - - - - - - - - - - - - - - - - - - - - - - - -

Presentation Transcript


How well is your site organized

How Well is Your Site Organized?


Agenda

Agenda

  • Information Architecture / Navigation

  • What Does the User Want?

  • How to Organize Information

  • Best Practices


Information architecture

Information Architecture


Information architecture is

Information Architecture is . . .

  • Organization or site structure

  • Navigation

  • Visual Layout

  • Content


Good qualities are

Good Qualities are . . .

  • Intuitive

  • Multiple Entry Points

  • Content based

  • Reflects a purpose


How well is your site organized

Pictures = Action


User attributes

User Attributes

  • Impatient

  • Don’t think in organizational charts

  • Come to your site for different reasons at different times


Organizing your information

Organizing Your Information

  • Define key stakeholders’ goal.

  • Identify users’ goals and expectations

  • Define content areas

  • Organize content

  • Create site map / outline navigation

  • Label content areas


1 define key stakeholders

1. Define Key Stakeholders

  • Identify primary audience

    • Be specific, new students, international, parents, community leaders

  • What are audience expectations?

    • Ex.: gathering feedback, reducing phone calls, increasing applications

  • List functional requirements

    • Self-serve options, events calendar, forms


2 identify goals expectations

2. Identify Goals & Expectations

  • Ultimate goal: Anticipates visitor’s needs and expectations.

  • Labels: Use terminology the visitor understands.


3 define content areas

3. Define content areas

  • 2 questions that a user would ask.

  • Pass to the right, add 2 more questions

  • Evaluate and group questions and re-word into 1 to 3 word content area headings.


4 organize content

4. Organize Content

  • Group similar content

  • Keep groups to a minimum.

    • 7 is the magic number

  • Remove duplicates


5 create site map

5. Create Site Map

  • Draw a visual representation of the content areas


6 label content areas

6. Label Content Areas

  • Use meaningful titles – ones that the user understands.

  • Organize list

    • Alphabetical?

    • By need?

    • Chronological?


Best practices

Best Practices


Guiding principles

Guiding Principles

  • General info on introductory pages

  • Details on lower pages

  • Sibling links equal importance

  • Know what’s already developed on other sites


Writing for the web

Writing for the Web

  • Users like consistency

  • Users prefer “clear” opposed to “clever”

  • Users expect content when they click on a link.


Writing for the web1

Writing for the Web

  • Use common nomenclature

  • Frontload important details

  • Concise labeling

  • Avoid crowding the page

  • Short paragraphs and sentences

  • Use bullets, hyperlinks, subheadings


Writing for the web2

Writing for the Web

Five W’s up front:

(Who, What, Where, When, Why)

Interesting facts & colourful stories in the body

Least important information down

here


Questions

Questions?


  • Login