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“Frequent renters sent to the back of the line”

“Frequent renters sent to the back of the line”. Margaret Domachofsky Dayna Ayala. Problem. $17.99 fee for Unlimited Rentals http://www.netflix.com/HowItWorks?lnkctr=nmhhiw Manuel Villanueva was renting up to 22 a month but now only receives 13.

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“Frequent renters sent to the back of the line”

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  1. “Frequent renters sent to the back of the line” Margaret Domachofsky Dayna Ayala

  2. Problem • $17.99 fee for Unlimited Rentals • http://www.netflix.com/HowItWorks?lnkctr=nmhhiw • Manuel Villanueva was renting up to 22 a month but now only receives 13. • Netflix was “throttling” shipment of the DVDs to save themselves money

  3. Results • Lawsuit was filed in 2004 by Frank Chavez one behalf of all netflix subscribers • After 2.5 million settlement Netflix released a revised “terms of use.” • If you are a frequent user you will experience more delays than non-frequent users

  4. Ethical Question • Is it Ethical for Netflix to advertise unlimited rentals with day-received shipping if they favor less frequent renters?

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