html5-img
1 / 6

SWOT Analysis

SWOT Analysis. How to conduct a SWOT analysis. What is a SWOT Analysis ?. SWOT analysis: a tool for auditing an organization and its environment It is the first stage of planning and helps marketers to focus on key issues. What is a SWOT Analysis ?. SWOT analysis stands for: S trengths

ami
Download Presentation

SWOT Analysis

An Image/Link below is provided (as is) to download presentation Download Policy: Content on the Website is provided to you AS IS for your information and personal use and may not be sold / licensed / shared on other websites without getting consent from its author. Content is provided to you AS IS for your information and personal use only. Download presentation by click this link. While downloading, if for some reason you are not able to download a presentation, the publisher may have deleted the file from their server. During download, if you can't get a presentation, the file might be deleted by the publisher.

E N D

Presentation Transcript

  1. SWOT Analysis How to conduct a SWOT analysis

  2. What is a SWOT Analysis ? SWOT analysis: • a tool for auditing an organization and its environment • It is the first stage of planning and helps marketers to focus on key issues

  3. What is a SWOT Analysis ? SWOT analysis stands for: Strengths Weaknesses Opportunities Threats Strengths and weaknesses are internal factors. Opportunities and threats are external factors.

  4. Internal Strengths Qualities that give a business a competitive advantage Weakness Qualities that give a business a competitive disadvantage

  5. External Opportunities Features or events that could benefit the business Threats Features or events that could damage the business

More Related