Design basics
This presentation is the property of its rightful owner.
Sponsored Links
1 / 11

Design Basics PowerPoint PPT Presentation


  • 72 Views
  • Uploaded on
  • Presentation posted in: General

Design Basics.

Download Presentation

Design Basics

An Image/Link below is provided (as is) to download presentation

Download Policy: Content on the Website is provided to you AS IS for your information and personal use and may not be sold / licensed / shared on other websites without getting consent from its author.While downloading, if for some reason you are not able to download a presentation, the publisher may have deleted the file from their server.


- - - - - - - - - - - - - - - - - - - - - - - - - - E N D - - - - - - - - - - - - - - - - - - - - - - - - - -

Presentation Transcript


Design Basics


Define Your AudienceIdentify who you are trying to reach and what you are trying to tell them Establish your what you want to accomplish with your designWrite a rough outline of the copy you intend to use on your pieceDecide the most appropriate medium for delivering your message to your audience


Common Design Mistakes“Gray Pages” and Lack of White SpacePoorly Formatted Layouts, Alignments and BalanceToo Many FontsCopy Formatting, Widows & OrphansColor ChoicesSpelling


Good Design Practices

Page LayoutUse Grid LinesObserve MarginsMaintain Consistency


Good Design Practices

Design BalanceSymmetricalAsymmetricalRadialNo Balance


Good Design Practices

Methods of ArrangementRule of Thirds"Z" PatternBuilding with White Space


Good Design Practices

Alignment, Fonts, Images & ColorsFont Types:Serif, Sans-Serif & DecorativeChoose Contrasting Sizes & WeightText Alignment:Left, Right, Center & JustifiedCheck SpellingChoose Contrasting Color ValuesImagery:Clipart / Illustrations & Photos


  • Login