SEO From the ground up. Andrew Beckman, CEO @Andrew_Beckman | @Location3. Using Web Standards. Valid HTML, CSS, etc. No need to download plug-in. Keep your issues less with Search Engine Spiders crawling your pages. Strategy starts right away. “online college programs”.
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SEO From the ground up
Andrew Beckman, CEO
@Andrew_Beckman | @Location3
Strategy starts right away
“online college programs”
1. Determine Keywords for indexing
2. Select keywords for each page
3. Research variations
4. Pull and compare data
5. Choose 2-4 keyword per page
“campus locations in Denver”
“coffee in Denver”
“coffee at home”
Mile High Coffee Company
Fictitious coffee shop with six locations in the Denver Metro area:
– LoDo- Highlands
- Capital Hill - Washington Park
- Cherry Creek - City Park
How do I optimize my website?
The value of web analytics is undeniable.
Web analytics data >> customer intelligence >> actionable insights >> improve site performance >> increase donations/volunteers
A Google search for “haircut San Diego” returns sponsored and map listing results.
ISSUE:Basic information, not 100% accurate, no keywords or
categories, no enhancements and listings are rarely seen
If you would like a copy of this presentation, please provide a business card or contact me:
Email me: [email protected]
Ring me: 720.881.8519
Follow me: @Andrew_Beckman