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For more course tutorials visit www.psy322.comPSY 322 Week 1 Individual Assignment Consumer Psychology and Marketing Communications Article AnalysisPSY 322 Week 1 DQ 1PSY 322 Week 1 DQ 2PSY 322 Week 2 Individual Assignment Marketing Communication MemoPSY 322 Week 2 Team Assignment Consumer Traits and Behaviors Paper and Presentation References

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Psy 322 course real knowledge psy322dotcom

PSY 322 Course Real Knowledge / psy322dotcom

For More Tutorials

www.psy322.com


Psy 322 course real knowledge psy322dotcom1

PSY 322 Course Real Knowledge / psy322dotcom

PSY 322 Entire Course

PSY 322 Week 1 DQ 1

Write the differences between thinking ads and feeling ads in your own words - 100 to 150 words required. No quotes from the text - paraphrase and put it in your own words.

PSY 322 Week 1 Individual Assignment Consumer Psychology and Marketing Communications Article Analysis


Psy 322 course real knowledge psy322dotcom2

PSY 322 Course Real Knowledge / psy322dotcom

PSY 322 Week 1 DQ 2

PSY 322 Week 1 Individual Assignment Consumer

PSY322 Week 1 Individual Assignment Consumer Psychology and Marketing Communications Article Analysis

Explain what researchers have found about the relationship between feelings towards ads and feelings towards


Psy 322 course real knowledge psy322dotcom3

PSY 322 Course Real Knowledge / psy322dotcom

PSY 322 Week 2 DQ 1

PSY 322 Week 2 DQ 2

Take a look at the "Product repositioning" section starting on p. 170 of your Consumer Behavior text. It details the change in wording and the slogans used to change the public's perception

An interesting question is how the market researchers determined the motivations of the different people. 


Psy 322 course real knowledge psy322dotcom4

PSY 322 Course Real Knowledge / psy322dotcom

PSY 322 Week 2 Individual Assignment Marketing

PSY 322 Week 2 Individual Assignment Marketing

Submit an annotated reference list, showing the works cited in the paper, which must include at least eight peer-reviewed sources from the University Library.

Write a 1,000 to 1,200 word MEMO – NOT an academic research paper – detailing a marketing plan that uses psychographics to increase the customer base of one of the following companies:


Psy 322 course real knowledge psy322dotcom5

PSY 322 Course Real Knowledge / psy322dotcom

PSY 322 Week 2 Team Assignment Consumer

PSY 322 Week 3 DQ 1

Take a look at the comparative chart on p. 14 in your Consumer Behavior text.Chose one of the 14 comparisons. Make sure it is one that no one else has used yet.

What did Colonel Sanders of KFC do in the 1930s that most people hadn't thought important until the 1950s? Give the name of the strategy and details on what he did.


Psy 322 course real knowledge psy322dotcom6

PSY 322 Course Real Knowledge / psy322dotcom

PSY 322 Week 3 Individual Assignment Marketing

PSY 322 Week 3 Individual Assignment Marketing

Select a consumer group that you are interested in.

Using online sources, subdivide that group by two demographic and two psychographic variables. (Urban vs. rural teenagers; senior achievers vs senior survivors)

Select one of the following consumer groups: teenagers, Baby Boomers, females, or minorities.

Prepare a 700- to 1,050-word paper in which you analyze different facets of your group.


Psy 322 course real knowledge psy322dotcom7

PSY 322 Course Real Knowledge / psy322dotcom

PSY 322 Week 3 Team Assignment Consumer

PSY 322 Week 3 Team Assignment Consumer

Prepare a 1,050- to 1,400-word formal outline covering the initial preparation for the Consumer Traits and Behavior Paper. Include a thesis, major topics, and subpoints.

Prepare a conceptual map of where your LT sees the Consumer Traits and Behavior Paper going. This can be a formal outline, scatter maps or ven diagrams. Be creative!


Psy 322 course real knowledge psy322dotcom8

PSY 322 Course Real Knowledge / psy322dotcom

PSY 322 Week 4 DQ 1

PSY 322 Week 4 DQ 2

Select two households featured in two television series. Classify each household into a social class. What is each household’s lifestyle and consumption behavior? 

Find two deodorant ads targeted to different audiences. Analyze the aspects of each. Explain how groups may interpret them. Is there a difference? If so, why?


Psy 322 course real knowledge psy322dotcom9

PSY 322 Course Real Knowledge / psy322dotcom

PSY 322 Week 4 Individual AssignmentEnvironmenta

PSY 322 Week 4 Individual Assignment

Select a product or service with which you are familiar.

Read carefully the section on Geodemographic Clustering in Chapter 10 of Consumer Behavior.

Prepare a 1,050- to 1,400-word paper in which you analyze factors that affect consumer purchasing decisions related to your product or service.


Psy 322 course real knowledge psy322dotcom10

PSY 322 Course Real Knowledge / psy322dotcom

PSY 322 Week 5 Individual Assignment Case Study

PSY 322 Week 5 Individual Assignment Case Study

PSY322 Week 5 Individual Assignment Case Study Analysis

Read and analyzeCross-Cultural Consumer Behavior: An International Perspective in Consumer Behavior.

Prepare a 1,750- to 2,100-word case study analysis in which you evaluate the consumer behavior and purchasing decisions illustrated in both case studies.


Psy 322 course real knowledge psy322dotcom11

PSY 322 Course Real Knowledge / psy322dotcom

PSY 322 Week 5 Team Assignment Consumer

PSY 322 Week 5 Team Assignment Consumer

PSY322 Week 5 Assignment Consumer Traits and Behaviors Paper and Presentation

Prepare a 1,200- to 1,600 word academic research paper in which you examine specific consumer traits and behaviors. Address the following:

Prepare a 2,100- to 2,450-word paper in which you examine consumer traits and behaviors. Address the following:


Psy 322 course real knowledge psy322dotcom12

PSY 322 Course Real Knowledge / psy322dotcom

For More Tutorials

www.psy322.com


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