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Building and Maintaining a Coalition of Concerned and Committed Business Leaders in Pennsylvania Diane E. Halstead - PowerPoint PPT Presentation


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Building and Maintaining a Coalition of Concerned and Committed Business Leaders in Pennsylvania Diane E. Halstead Director- Business Partnerships Pennsylvania Key. Pennsylvania Early Learning Investment Commission. Why do business leaders make a difference in child advocacy? .

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Building and Maintaining a Coalition of Concerned and Committed Business Leaders in Pennsylvania Diane E. HalsteadDirector- Business PartnershipsPennsylvania Key

Pennsylvania

Early Learning Investment Commission

why do business leaders make a difference in child advocacy
Why do business leaders make a difference in child advocacy?
  • Lessons learned…..
  • Business leaders grab the attention of legislators
  • and the media
  • They are “unlikely messengers”
  • Perceptions matter
  • Style matters
  • Making a credible “investment argument”
what convinces business leaders to become legislative advocates for children
What convinces business leaders to become legislative advocates for children?
  • Making a significant difference
  • Improving the company’s image with employees
  • Enhancing the company’s appeal to customers
  • Strengthening leadership skills
  • Networking
how can you recruit business leaders to be champions for children
How can you recruit business leaders to be “champions” for children?
  • Be strategic
    • Opinion leaders drive thinking on current issues
    • Highly influential business leaders
  • Tap into their desire for involvement
    • Many want to “give back” to the community
    • Ask them to get involved in legislative advocacy…“roll up their sleeves”
how can you work effectively with business leaders
How can you work effectively with business leaders?
  • Take business leaders into the early childhood community – ECE site visits builds “experiences”
  • Develop a concrete legislative agenda
  • Staff them – support with talking points, research, and local data
  • Determine what other resources businesses can provide
tips for partnering with business leaders
Tips for partnering with business leaders…
  • Use business leaders’ time sparingly & strategically
  • Become “bilingual” and “bicultural”
  • Be prepared to share the stage & assume new role
  • Develop realistic timeframe
  • Celebrate successes…no matter how small
pennsylvania early learning investment commission elic
Pennsylvania Early Learning Investment Commission (ELIC)
  • Goal:
  • Build a permanent, sustainable network of business champions who understand the solid connection between quality early childhood experiences and a strong Pennsylvania economy, and who effectively communicate this message to other business leaders, members of business-related groups, and policy makers.
elic work plan responsibilities
ELIC Work Plan - Responsibilities:
  • Attend 2 face-to-face meetings each year (Fall Prep & Spring Summit) and group calls around advocacy
  • Media outreach: Opinion-Editorials, letters to the editor, press events
  • Early childhood program site visit – not just a photo op!
  • Speakers’ Bureau – PPTs prepped, leave behind materials produced, secure site, run equipment
  • Legislative & gubernatorial advocacy – training & support materials…3 touches
  • Support to regional organizations interested in building local coalitions of business leaders
regional coalitions building a state wide net
Regional coalitions…building a state-wide “net”
  • Summit – facilitates regional collaboration, level-set everyone
  • Commission – forms “core” of regional effort & consistency in messaging, critical mass needed
  • Local organization – “staffs” members, leads effort
  • State Director – provides guidance and support to regional teams
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Diane Halstead
  • Director – Business Partnerships
  • PA Early Learning Investment Commission
  • 301 Market Street, 9th Floor
  • Harrisburg, PA 17101-2224
  • 717-213-2069
  • [email protected]
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