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Players

Players. Joe Aniello, FMU Bill Laing, AU Deane Peterson,VU Terry Goodin, WKU Jerry Carr, PU David Fender, MSU Wil Clouse, VU Jeff Helbig, Sumner County Schools Mark Davey, Hudson Falls Central Schools Jeff Burgone, Jefferson Parish Schools Roberta Miller, Resources, Inc.

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  1. Players • Joe Aniello, FMU • Bill Laing, AU • Deane Peterson,VU • Terry Goodin, WKU • Jerry Carr, PU • David Fender, MSU • Wil Clouse, VU • Jeff Helbig, Sumner County Schools • Mark Davey, Hudson Falls Central Schools • Jeff Burgone, Jefferson Parish Schools • Roberta Miller, Resources, Inc. • Don Miller, Heritage Hills Foundation • Wilma King, WKU

  2. Entrepreneurs in Action! Purpose • To develop a cross-disciplinary problem-based learning environment using entrepreneurship as a unifying point. • To connect interested colleges and universities together to implement the Entrepreneurs In Action! Program.

  3. Entrepreneurs in Action! Assumptions • Twenty-first century entrepreneurs must think differently – more creatively. • Schools should teach about uncertainty, helping students learn how to deal with ambiguity and how to manage chaos. • We need to develop citizens who will “make jobs instead of take jobs.” • People need to know how to be creative and think outside the “box” of conformity. • Americans must be prepared to compete effectively and individually in the new global economic environment.

  4. Entrepreneurs in Action! Outcomes • To develop a cross-disciplinary, problem-based learning environment and to extend the model to other colleges and universities via network development. • To assist college students to interface in helping to solve local community problems in ways that result in business ventures. • To generate new, creative ideas to revitalize downtown Athens and to use this process as a model for other cites.

  5. Entrepreneurs in Action! Outcomes • To develop an instructional model that encourages faculty members to work collaboratively across disciplines to identify new business ventures within the multi-disciplinary approach and to connect several colleges and universities together through our web-based EIA programs. • To encourage students to see new, innovative opportunities and to marshal resources to develop business ventures. • To teach students to create jobs as opposed to taking jobs.

  6. Entrepreneurs in Action! Outcomes • To help students develop and understand the freedom and fulfillment associated with self-employment and self-direction. • To develop a cross-disciplinary, cross-college/university EIA program that can be expanded to include other schools later. • To connect our work to the local community via a network of Online Experts.

  7. Entrepreneurs in Action! Description of EIA Experts Entrepreneurs in Action! Community Schools

  8. Entrepreneurs in Action! Description of EIA Entrepreneurial Thinking • Tolerance for risk • Opportunity recognition • The gathering of resources to address a want or need • Approaching a problem from a fresh or unexpected point of view (creativity in problem-solving) • Combining existing knowledge in new ways (innovation in problem-solving) • Vision • Independent thinking • Expressing an action orientation (Clouse & Goodin, 2000) Complexity of problem-solving …the use of creativity and innovation as an integral part of a process which employs knowledge and experience (Simon, 1986; Kim, 1990).

  9. Entrepreneurs in Action! Learning Theories Whole Part Whole Teaching Activities Problem Context Problem Solution Subject Matter Problem Solving “Whole - Part - Whole” Teaching Student groups “plunge into” the problem, take it apart, then put it back together into a new “whole,” which represents their own solution.

  10. Entrepreneurs in Action! Learning Theories Apply Learn Learn Apply Apply Learn “Just in Time” Teaching Students learn a new concept just at the moment when it is needed. Recursive Design Continual application reinforces learning.

  11. Entrepreneurs in Action! Learning Theories Connecting to the Framework of the Learner

  12. Entrepreneurs in Action! Learning Theories Connecting to the Framework of the Learner

  13. Entrepreneurs in Action! Writing a Case Featured Cases 1. Blackout in America! (Electrical Energy Case) This case is about the great electrical energy blackout that began in the Midwest and continued to the Eastern US several months ago. This case encourages students to think about new alternatives to electrical power. 2. A Question of Power (Oil Related Case) This case is associated with the oil industry and provides the student with the opportunity to investigate new business ventures related to other sources of energy. 3. Chasing the Dragon (Drug Related Case) This case is about the problems associated with the increase in the number of methamphetamine labs in Tennessee. The production of such toxic illegal drugs has created a major social, political and economic problem across our country. 4. Not in My Backyard! (Recycling Case) The United States is a “throw away society.” This case is about recycling and the many social and economic issues related to this problem.

  14. Entrepreneurs in Action! Writing a Case Featured Cases (continued)  5.Music City Blues (Music Case) This is a case about the music business. How does one write lyrics and find a means to support himself or herself? 6. Talking to the Air (Wireless Technology Case) This is a wireless technology case involving the opportunity to develop a wireless downtown community in a small town. 7. The Santa Fe Effect (Small Town Redevelopment) This is a case designed around the rejuvenation of small downtown areas. 8. The Phoenix (Cyber Café Case) This case is written to encourage students to develop a cyber café with a cross-disciplinary learning environment that could be the place where great ideas germinate and move into business ventures.

  15. Entrepreneurs in Action! Writing a Case Featured Cases (continued) 9. Long Lines, Short Tempers (Homeland Security) This case is written for engineering design classes interested in small device designs for homeland security and terrorist prevention. One of the most pressing problems facing the United States at this time is the threat of terrorist attacks, both on the homeland and on foreign soil. This case provides a scenario for students to develop Micro-electro-mechanical-systems (MEMS) to help protect the security of the homeland. 10. Fashion, Fashion Everywhere, and Nothing to Wear (Fashion, Design, and International Development Case). This case is designed to investigate the impact of fashion on creativity, ethics, culture and international development. 11. The Night of Celebration (Wealth Distribution Case) This is an introductory case to engage students in thinking creatively and entrepreneurially about a business venture. It also involves the transfer of wealth from generation to generation. This case is usually used as a teaching strategy to introduce the major concepts of entrepreneurship.

  16. Entrepreneurs in Action! Writing a Case Featured Cases (continued) 9. Long Lines, Short Tempers (Homeland Security) This case is written for engineering design classes interested in small device designs for homeland security and terrorist prevention. One of the most pressing problems facing the United States at this time is the threat of terrorist attacks, both on the homeland and on foreign soil. This case provides a scenario for students to develop Micro-electro-mechanical-systems (MEMS) to help protect the security of the homeland. 10. Fashion, Fashion Everywhere, and Nothing to Wear (Fashion, Design, and International Development Case). This case is designed to investigate the impact of fashion on creativity, ethics, culture and international development. 11. The Night of Celebration (Wealth Distribution Case) This is an introductory case to engage students in thinking creatively and entrepreneurially about a business venture. It also involves the transfer of wealth from generation to generation. This case is usually used as a teaching strategy to introduce the major concepts of entrepreneurship.

  17. Entrepreneurs in Action! Testing the Case Quantitative Analysis Qualitative Analysis Entrepreneurs in Action! Mixed Methodology • Can students be taught to think entrepreneurially by using web based case studies? • During the course of the intervention, will students show any change in the complexity of their problem-solving process? • What type of information will Online Experts provide the students to help solve the case? • How do the students, teachers and mentors react to the curriculum?

  18. Entrepreneurs in Action! Testing the Case GUIDING QUESTIONS • How did students’ self-perceptions change during the course of the program? • Are students more or less inclined to start a business after participating in the program? • Were student products deemed appropriate responses to the case? • Were student products judged to be creative? • How effective was the program at teaching entrepreneurial thinking? • How well did the program achieve its goal of integration?

  19. SAMPLE SOLUTIONS • Vanderbilt University • Anderson University • Western Kentucky University • Francis Marion University • Phoenix University • Murray State University

  20. Anderson UniversityDr. Bill Laing • Background • First course only 3 students interested in Entrepreneurship • Now, integrated into Principles of Management (POM) course • POM is required of all business majors and minors. • Groups of five to six students for each business plan

  21. Anderson University • Fashion, Fashion • Di Moda Image Consulting • Image consultants to celebrities and business executives • Not in My Backyard • Reinsere –Cleaning up one community at a time • Nonprofit recycling firm • Transfer waste into dollars for playground equipment

  22. Anderson University • Talking to the Air • Air Serve – Affordable wireless service • Provider of wireless internet service to small colleges • Santa Fe Effect • Robert E. Lee Hotel and Resort • A high quality getaway spa experience

  23. Anderson University • Music City Blues • Asheville Sound Shop • Music recording & lessons in a relaxed atmosphere away from the Nashville music scene • Question of Power • SOFFI – Student Organization for Fuel Independency • Provides grant matching between industry and research centers

  24. Anderson University • Reflective Essay Comments • Group project had a realistic feel of what to expect after college • Used the management principles we learned in the group project • One day I hope to start a business like this and this project helped me learn a lot about the business side of music • I learned skills for the future

  25. UV-WKY-FMUDr. Wil Clouse • Fashion, Fashion—Jade of Hope—High End Jewelry for the international market—Raw material from Third World—give back some profits • Not in My back yard—Non profit environment consultant firm legal and social polices, technologies and ecological issues

  26. Continued • The Phoenix—Latte Login the city first Internet café exterior building like a coffee cup • Music City Blues– CTC Records—cut THA Checks—R&B, Hip Hop and Urban Rap • Talking to the Air—Air Service—Provider of wireless internet service to small colleges

  27. Continued • Fashion, Fashion--MJ Design– Designer handbags—shape, color, size • Long Lines and Hot Tempers– 1.Tri-Sensor—The development of a MEMS sensor with three different sources-Temperature, pressure and acoustic 2. Automatic Chlorine Detection System—(ACIDA) commercial systems for detecting dangerous materials, 3. Deterror– a state of the art MEMS– silicon subrate—for measuring mechanical, thermal, biological, chemical and optical phenomena--- theses project we developed with TTU Engineering

  28. Continued • A Question of Power—Alternative domestic fuel sources:ethanol:bio-diesel, arctic oil drilling • Not in my Backyard—Incentives for recycling: methane gas retrieval form landfills..a didactic game show was used to present to class for competition for prizes

  29. Continued • The Santa Fe Effect– Common gathering places: destination attractions, business infrastructure—Group develop an on location video. • Fashion, Fashion Everywhere and Nothing to wear--That’s Hot.com website which enables custom designs before purchase. Group developed a comedy skit with props and costumes. • Not in my Backyard—Incentives for recycling: methane gas retrieval form landfills..a didactic game show was used to present to class for competition for prizes

  30. Continued • Blackout in America—Proposed to build totally self-sufficient house with solar, thermal generators, heat pumps-- Group developed a scale model with working demonstration and actor roles. • Not in my Backyard—Incentives for recycling: methane gas retrieval form landfills..a didactic game show was used to present to class for competition for prizes

  31. EIA Concepts at Phoenix University Dr. Jerry Carr TBA

  32. EIA Concepts at WKUCollege of Business Dr. Terry Goodin TBA

  33. Health Care CaseDeane Peterson • Health care costs out paced other sectors of US GDP • Vast Technological Breakthroughs • Healthcare Institutions Complex Org.

  34. Quality of Care v. Cost • Perceptions—quality of care are directly proportional • Progressive management (i.e.,Six Sigma, TBS) are practiced • Quality care & cost are often actually inversely proportional • ThadaCare (Appleton, WI) state’s lowest cost provider & 98% on CMS quality scales

  35. A New Perception & Approach • Good quality healthcare—coordinated, technologically advanced and personalized– cost less than poor quality care—Regina E. Herzlinger, “Lets Put Consumer in Charge of Health care”, Harvard Business Review, July 2002.

  36. The Dilemma • Academic disciplines are so segregated that students are not shown the interrelations nor give the tools for complex & chaotic world • Medical & Nursing Education—does not provide training outside of traditional healthcare components • Graduates are poorly prepared for complex & competitive workplace

  37. Building on EIA • “Critical Condition”, a case study about the medical practice management • Designed for undergraduate and graduate nursing programs • Presents real world example of healthcare problems • Prepares students for life after graduation & stimulates entrepreneurship

  38. EIA Concepts at Sumner County Schools Jeff Helbig TBA

  39. RESOURCES INC. “Living The Dream” Business Action Plan

  40. Incorporated Mission Statement The Team Business Action Plan

  41. Entrepreneurial Giving

  42. Heritage Hills Foundation

  43. Entrepreneurs in Action! Selected Outcomes Entrepreneurial Thinking Encourages Business Start-ups Lee Rabideau Former Vanderbilt student and founder of Diabolo Revolution, Inc. http://www.diabolorevolution.com Lee Performs Tricks at the Bonnaroo Festival in Manchester, Tennessee

  44. Entrepreneurs in Action! University Level Selected Examples of Business Start-Ups • Dalton Franklin, a Vanderbilt University junior and President of Simplicity, Inc • Jason Wolf, MA in Human and Organizational Development, Partner in 4Results, Inc. • Jerry Carr, EdD, President of Carr and Associates • Chris Kincade, MA in HOD, President of Bonus Building Care • Chuck Kincade, BS in HOD, Partner in Bonus Building Care • Jeni Stephens, MA in General Administrative Leadership and Miss Tennessee in 1996, Vice-President of Stephens Brothers Heating and Air Conditioning • Kori Langford, BS in HOD, Director of Strategic Development and Organizational Leadership for Dynamic Management Company • Deane Peterson, doctoral student in HOD, Managing Partner of Peterson and Peterson Medical Clinic • Gina Scott, BS in HOD, President of Technically Right • Lee Rabideau, BS in HOD, President of Diabolo Revolution, Inc. • Terry Goodin, EdD, President of Dayspring Academy, Inc.

  45. Strategies • Creativity • Connecting with learner • Entrepreneurial Thinking • Holistic Curriculum • Just in Time Learning • Situated Cognition • Problem-Based Learning • Whole-Part-Whole Instructional Method

  46. General Findings • Cross-Disciplinary Concept Map Indicator • Self-image improved • Entrepreneurial Thinking—Excitement • Holistic Curriculum—Case reflection-Positive • Group Energized--Positive • Student self project evaluation– Very Positive • Future start-ups--10% with in 5 years 22% within 10 years • Faculty Case review—Positive • On-line experts– Weak review—Not developed enough • Cross-University– Technology needs improvement • Faculty Final Product review—very positive

  47. Number of Students2005 • VU Spring ----- 66 • VU Fall -------- 28 • TTU Spring ---- 25 • FMU Spring----- 23 • FMU Fall------- 15 • AU Fall--------- 26 • AU Spring------ 31 • WKU Spring--- 7 • WKU Fall------ 31 • WKU Bus Fall-app 99 • MSU Spring------ 6 • TWC Spring------- 23 Total-------------------- 380

  48. Entrepreneurs in Action! Current Cases K-12 Level • Black Gold in Paradise: The Case of the Slippery Slope (Mandeville, LA) • High school students tackle the difficult issue of energy generation. • The Case of the Disappearing School (Hendersonville, TN) • Middle school students generate business ideas for a closing school. • The Case of the Neighborhood Renaissance (Schenectady, NY) • Elementary school students make plans for a neighborhood icon. • So, What Are You Going to Do This Summer? (Murfreesboro, TN) • Middle school students create business ideas for a new theme park. • Signs of a Storm (Los Lunas, NM) • Middle school students create business plans that deal with social issues. • When Summer Sun Is No Fun (Mt. Juliet, TN) • Middle school students help to revitalize a downtown park.

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