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以 .NL 為 .TW 域名推廣參考 Agenda Taiwan versus Netherlands World Domain Statistics .NL Offerings Digital Brand Management Useful Links Taiwan vs. Netherlands (2001-2002) World Domain Statistics (as of 02.08.2003) .NL Offering .NL Registration, Second Level .NL for Personal, Third Level

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.NL為.TW域名推廣參考


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Agenda

  • Taiwan versus Netherlands

  • World Domain Statistics

  • .NL Offerings

  • Digital Brand Management

  • Useful Links



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World Domain Statistics (as of 02.08.2003)


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.NL Offering

  • .NL Registration, Second Level

  • .NL for Personal, Third Level

    • Second Level: 100~999

      • Example: www.johnsmith.108.nl

      • Example:www.boeing.747.nl; www.peugeot.206.nl

  • Administrated By SIDN (Stichting Internet Domeinregistratie Nederland)

    • Over 1400 Pan-European Participants/Registrars/Agents

      • Category I: For European Participant; Performed as Registrar

      • Category II: For Dutch Participant and For Advisory Only

      • Participant Council

    • Two offerings only: .nl commercial and .nl personal

  • Jan 2003, unrestricted .NL registration

    • Updated Dispute Policy Developed By Domain Debate Project


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Digital Brand Management

Multinational Companies in NL

  • Shell, ABN AMRO, Phillips, Unilever, etc

  • Register Company Name, Product Names, Marketing Campaign

  • Related Domain Name Protection

    • Pros: www.shell-me.com (make it a ccTLD?)

    • Cons: www.shellfacts.com

  • Average Number of Domain Name Registered per company: 300 (all TLDs, unofficial estimate)

    • ccTLD  Redirect  gTLD/country


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Useful Links

  • http://www.sidn.nl

  • http://www.domainworldwide.com

  • http://www.1globalplace.com/

  • http://www.tnsofres.com/ger2002/

  • http://www.cw.com.tw


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