Specialty traits ip biotechnology and marketing
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Specialty Traits, IP, Biotechnology and Marketing. Dr. Corinne Alexander Purdue-Indiana Seed Industry Forum. Bt Corn Resistant to Corn Rootworm in Indiana. Joint project with Entomology, Weed Science and Agricultural Economics Rich Edwards, Larry Bledsoe and Christian Krupke in Entomology

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Specialty Traits, IP, Biotechnology and Marketing

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Specialty traits ip biotechnology and marketing

Specialty Traits, IP, Biotechnology and Marketing

Dr. Corinne Alexander

Purdue-Indiana Seed Industry Forum


Bt corn resistant to corn rootworm in indiana

Bt Corn Resistant to Corn Rootworm in Indiana

  • Joint project with Entomology, Weed Science and Agricultural Economics

    • Rich Edwards, Larry Bledsoe and Christian Krupke in Entomology

    • Steve Weller and Bill Johnson in Weed Science

    • Corinne Alexander in Agricultural Economics

  • Overall goal of project is to understand value of Bt corn resistant to corn rootworm and to understand corn rootworm behavior with implications for IRM plans


Crw corn economic portion

CRW Corn: Economic Portion

1. What is the economic value of the four corn rootworm control options: 1) no treatment, 2) soil insecticide, 3) seed treatments and 4) Bt corn?

  • Paper drafted but need more data on Bt corn performance


Crw corn economic portion1

CRW Corn: Economic Portion

2.Understand the adoption decision for Indiana producers

  • Paper about to be submitted to AgBioForum

    3.Understand producer preferences for IRM plans/refuge configurations

  • Paper to be presented at ASTA


Demand for specialty traits

Demand for Specialty Traits

  • Market assessment for the Indiana Soybean Board

    • What are the market trends that will drive the demand for specialty soybeans?

  • Market for organic grains


On farm quality assurance

On-Farm Quality Assurance

  • Grainsafe is an on-farm quality assurance/IP program developed by Purdue University Post-Harvest Education and Research Center

    • Dr. Dirk Maier, Agricultural and Biological Engineering

  • With Dr. Maier and Umit Karaca, conducted a cost-benefit analysis of Grainsafe


On farm quality assurance1

On-Farm Quality Assurance

  • With Dr. Maier, Dr. Linda Mason, Dr. Bob Neilsen, Dr. Charles Woloshuk, Dr. Dan Ess, conducted a one-day workshop for a specialty corn processor

    • All the growers under contract were trained in best management practices for quality grains

    • Trained in quality assurance, using the Grainsafe program


Please contact me if you have any questions

Please contact me if you have any questions

Email: [email protected]

Phone: 765-494-4249


Management

Management

Betty Jones

Associate Director

Center for Food and Agricultural Business


Specialty traits ip biotechnology and marketing

1987 – 2005

18 successful ASTA

Management Academy

programs conducted

1986 – Approach the American Seed Trade Association

Management Development Program

for their membership


Specialty traits ip biotechnology and marketing

1987 – 2005

18 successful ASTA

Management Academy

programs conducted

1991 - 1997

Seed Industry

Performance Analysis

1986 – Approach the American Seed Trade Association

Management Development Program

for their membership


Specialty traits ip biotechnology and marketing

1996 – Invited to assess-

ment trip to China. Lead to

international programming

contracts for China, Poland,

Asia Pacific Seed Trade,

African Seed Trade. Preferredpartner for agribusiness management training.

1987 – 2005

18 successful ASTA

Management Academy

programs conducted

1991 - 1997

Seed Industry

Performance Analysis

1986 – Approach the American Seed Trade Association

Management Development Program

for their membership


Specialty traits ip biotechnology and marketing

1996 – Invited to assess-

ment trip to China. Lead to

international programming

contracts for China, Poland,

Asia Pacific Seed Trade,

African Seed Trade. Preferredpartner for agribusiness management training.

1987 – 2005

18 successful ASTA

Management Academy

programs conducted

1991 - 1997

Seed Industry

Performance Analysis

1986 – Approach the American Seed Trade Association

Management Development Program

for their membership

February 2002, 2004,2006

Executive Management Forum conducted for executive managers


Specialty traits ip biotechnology and marketing

1996 – Invited to assess-

ment trip to China. Lead to

international programming

contracts for China, Poland,

Asia Pacific Seed Trade,

African Seed Trade. Preferredpartner for agribusiness management training.

1987 – 2005

18 successful ASTA

Management Academy

programs conducted

1991 - 1997

Seed Industry

Performance Analysis

1986 – Approach the American Seed Trade Association

Management Development Program

for their membership

February 2003, 2005, 2007

ASTA Advanced Management Forumconducted for alumni

of the Academy

February 2002, 2004,2006

Executive Management Forum conducted for executive managers


Asta cab collaboration

ASTA / CAB Collaboration

  • Partnership where both organizations bring value to a win/win relationship

  • Serve as an hoc member of Management Skills Committee

  • Access to the 900 ASTA member companies

  • ASTA endorsement and support of programming efforts

  • ASTA administrative support

  • Reciprocal arrangements for attending programs


Asta cab collaboration1

ASTA / CAB Collaboration

  • Primary responsibility for marketing, development, and implementation of educational programs

  • Write for the trade press (faculty and staff)

  • Present and submit proceedings at Decemberresearch conference

  • Attend two national meetings each year

  • Arrange for faculty workshops at convention

  • Assist in securing and promoting outside speakers at annual convention


Other economics management

Other Economics/Management

  • Commercial Producer Survey

    • Dr. Allan Gray, Dr. Jay Akridge, Dr. Mike Boehlje

  • Precision Agriculture Survey

    • Dr. Jay Akridge

  • Policy Analysis

    • Dr. Allan Gray

  • Farmer Attitudes Toward Brands

    • Dr. Marshall Martin, Dr. Jay Akridge

  • Inventory Management

    • Dr. Frank Dooley


Specialty traits ip biotechnology and marketing

Center for Food and Agricultural Business

  • www.agecon.purdue.edu/cab

  • 765-494-4247

  • Jay Akridge, Betty Jones, Scott Downey

  • www.agecon.purdue.edu/agribusiness

  • 765-494-4247

  • Jay Akridge, Luanna DeMay


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