Italy Professional Hair Care Market

1. Web - www.industryarc.com | Mail – sales@industryarc.com Web - www.industryarc.com | Mail – sales@industryarc.com

2. Choosing the Right Consulting Partner is Choosing the Growth Path OUR EXPERTISE - END TO END CONSULTING Energy and Power Life Sciences and Healthcare IT & Consulting Consumer – Retail Electronics Chemicals and Materials Italy Professional Hair Care Market Study Web - www.industryarc.com | Mail – sales@industryarc.com

3. Italy Professional Hair Care Market Revenue (2014-2020) Italy Salon Landscape Italy Professional Hair Care Market by Distribution Channel Italy Professional Hair Care Market Overview Italy Professional Hair Care Market Share Analysis Italy Cosmetics & Personal Care Market Overview Top 5 Company Profiles (Trends, Developments, Market Share by Product Category) Italy Country Overview. Italy Professional Hair Care Products Market Scope Appendix TABLE OF CONTENTS Web - www.industryarc.com | Mail – sales@industryarc.com 9/9/2015 Web - www.industryarc.com | Mail – sales@industryarc.com 3 Web - www.industryarc.com | Mail – info@industryarc.com Web - www.industryarc.com | Mail – info@industryarc.com

4. To Enquire About the Report Click Here SCOPE OF THE STUDY  ‘Professional Hair Care Products Market Study of Italy ‘ includes the study of Back Bar and Over-the- Counter products sold in the year 2014 and the estimation of market size by 2020  Back-bar products are used by professionals/stylist for the services in the salon  Over-the-Counter or take-home /salon retail product are the professional hair care product that are sold over the salon counter by hairdressers or hair specialists and sales through other retail formats such as speciality stores, supermarkets, online etc.  The report focused more on the products sold and used for services in the salons  The report covers entire Italy with major focus on cities like Milan, Rome, Bologna, Torino, Naples and Florence  This report deals with 4 major hair-care categories namely, hair coloring, straightening and perming, shampoos and conditioners and hair styling Web - www.industryarc.com | Mail – sales@industryarc.com

5. To Enquire About the Report Click Here SURVEY QUESTIONNAIRE : KEY DATA POINTS  Survey Questionnaire comprised of 12 questions focusing on the aspects as mentioned below:  Average number of customers for each salon by Service Type  Performance of each brand and average share of sales for each of the product categories under the scope  Product costs based on the Brands and Product Categories  Customer preferences with respect to Brands and Type of Products  Profit margins for various products and reason for using a specific product by a salon  Market Size for each product category from the Manufacturers’ Perspective  Distributors’ Perspective in terms of Demand and Salon Preference Know more about the report – http://industryarc.com/Report/7410/italy-professional-hair-care-market-report.html Web - www.industryarc.com | Mail – sales@industryarc.com

6. To Enquire About the Report Click Here CATEGORY DEFINITIONS  Shampoo is used to clean hair and scalp by removing dirt and oil caused by environment and external products applied on hair. Various types of shampoos are available in the market such as shampoos for colored hair, dry hair, normal hair, oily hair, treatment shampoos, anti-dandruff shampoos.  CONDITIONERS Conditioners are used in treatment and to soften the hair. It is used after shampoo to improve the texture and appearance of hair. Various types of conditioners are available in the market such as deep conditioners, leave in conditioners, anti-dandruff conditioners  HAIR STRAIGHTENING & PERMING PRODUCTS It is a thermal treatment designed to permanently flatten or permanently wave the hair. Different types of straightening are Japanese Straightening, Brazilian Straightening, keratin hair treatment etc.  HAIR COLORING PRODUCTS These products are designed to color or tone the natural hair. It is used to cover gray hair or color the hair as desired. The degree of permanence and intensity differs. This category includes permanent, semi-permanent, demi-permanent, temporary colors and bleaches  HAIR STYLING PRODUCTS Designed to control and enhance hair appearance. It Includes gels, mousse, volumizers, styling lotions, hair spray, thickeners, shine enhancers, pomades, waxes, tonics and styling lotions  HAIR TREATMENT PRODUCTS These products are designed to treat scalp skin disorder or damaged hair due to prolonged or repeated heat exposure, chemical exposure and by straightening and perming. It includes oils, serum, mask, scalp cleansing solution, spray, lotion. SHAMPOOS Web - www.industryarc.com | Mail – sales@industryarc.com

7. To Enquire About the Report Click Here ITALY SALON LANDSCAPE, 2014  There are around 70,000 hair salons in Italy Salon Distribution By Type in Italy, 2104  Approximately 20,000 of the salons are organized  71.7% of the salons are estimated to be unorganized Organised  Most of the customers visiting hair salons belong to the age group of 18-40 Unorganised  Naples, Florence, Vincenzo, Torino, Parma are the upcoming regions for hair care services. Milan and Rome are the fashion hubs and have the maximum luxury salons Source: Expert Insights & IndustryARC analysis  Professional qualification and license is required to enter into hair styling business  Major premium salon chains include Aldo Coppola (12), Toni & Guy (12), Compagnia dela Bellaza (90), Contesta Rock Hair(6), Rossano Ferreti(4), Dessange International (30), Di Luca(7)  Quite a few salons have either closed down or are offering discounts in wake of recession  Coloring is the axis service in Italian salons which creates the maximum footfalls  Many salon owners are seen shifting towards using their own private labels Know more about the report – http://industryarc.com/Report/7410/italy-professional-hair-care-market-report.html Web - www.industryarc.com | Mail – sales@industryarc.com

8. To Enquire About the Report Click Here PROFESSIONAL HAIR CARE MARKET REVENUE  Professional Hair Care Product market of Italy was estimated to be EURXXX.Xm ($XXX.Xm) in 2014, growing at a CAGR of 0.X% to reach EURXXX.Xm( $XXX.Xm) by 2020  Professional hair coloring has the largest share of XX.X% in Italy’s professional hair care product market with revenue of EURXXXm($XXX.Xm) in 2014 and is estimated to reach EURXXX.X ($XXX.Xm) by 2020  Professional hair color products are estimated to witness highest growth rate of CAGR X.X% Professional Hair Care Products Market Revenue, By Category, 2014,2020 ( in Million) Professional Hair Care Products Market Share, By Category, 2014 Category 2014(EUR) 2014($) 2020(EUR) 2020($) CAGR Coloring XXX.X XXX.X XXX.X XXX.X X.X% Perming and Straightening XXX.X XXX.X XXX.X XXX.X X.X% Shampoo & Conditioning XXX.X XXX.X XXX.X XXX.X X.X% Styling XXX.X XXX.X XXX.X XXX.X X.X% Total XXX.X XXX.X XXX.X XXX.X X.X% Source: Expert Insights & IndustryARC Analysis Source: Expert Insights & IndustryARC Analysis Web - www.industryarc.com | Mail – sales@industryarc.com

9. PROFESSIONAL HAIR CARE MARKET TRENDS BY PRODUCT CATEGORY, 2014 Category Trend • ------------------------------------------------------- • -------------------------------------------------------------------- Hair color • ------------------------------------------------------------------------------- • ----------------------------------------------------------------------------------------------- --------------------------------------------- Hair Straightening, rebonding & perming • ----------------------------------------------------------------------------------------------- --------------- • ----------------------------------------------------------------------------------------------- Shampoos & conditioners ------------------------------------------------------------- • ---------------------------------------------------------------------------------------------- • -------------------------------------------------------------------------------------- • Styling products ----------------------------------------------------------------------------------------------- ------------------------------------------------------- Web - www.industryarc.com | Mail – sales@industryarc.com

10. PROFESSIONAL HAIR COLORING PRODUCT MARKET, 2014 KEY DEVELOPMENTS  Hair coloring segment has a revenue of approximately EURXXX.Xm ($XXX.Xm) in 2014 and shows the highest growth rate of X.X% among all segments  Permanent Hair Coloring products accounted for XX% of the overall hair coloring market in Italy in 2014  L’Oreal and P&G have established a good distribution network in the country offering good quality products. L’Oreal Group is the overall market leader in this category  Matrix, Wella , Revlon, Framesi, Kemon and Davines are the top selling brands Professional Hair Color Products Market Revenue, By Company(2014) (EUR Million) Professional Hair Color Market Revenue By Product Type, 2014 Value Rank Company Percent share (EUR)(Million) XX.X 1 L’Oreal Group XX.X% XX.X 2 XX.X% Procter & Gamble Co XX.X 3 XX.X% Revlon Inc XX.X 4 XX.X% Kemon S.p.A XX.X 5 XX.X% Henkel AG & Co, KGaA XXX.X Total Source: Expert Insights & IndustryARC Analysis Source: Expert Insights & IndustryARC Analysis Web - www.industryarc.com | Mail – sales@industryarc.com Web - www.industryarc.com | Mail – sales@industryarc.com

11. 11 To Enquire About the Report Click Here COMPANY PROFILE - L’OREAL GROUP L’OREAL GROUP : PROFESSIONAL HAIR CARE PRODUCTS - ITALY  Professional hair care brands of L'Oréal group available in Italy includes L’Oreal Professional, Matrix & Kerastase, Redken, Pureology & Shu Umeura  Kerastase treatment is highly popular in females in premium salons and Matrix brand which is economical is in high demand for hair color services in Italy  L'oreal Professional has launched ‘Pro Fiber’ in 2015 which was designed to replenish hair with damaged cortex  XX.X% of L'Oreal Group's professional hair care products revenue in Italy was obtained from the sale of professional shampoos and conditioners including treatment products in 2014, whereas hair coloring products contributed to XX.X% of revenues L’Oreal Group, Italy Professional Hair Care Products Market Share, By Category(2014) Source: Expert Insights and IndustryARC Analysis Web - www.industryarc.com | Mail – sales@industryarc.com

12. To Enquire About the Report Click Here RESPONDENTS SNAPSHOT  Total number of primary respondents - XXX  Primary respondents of this survey are hair salon owners, managers, manufacturers of hair care products and distributors  Areas Covered – Milan, Rome, Bologna, Torino, Naples, Florence and others  Salon Chains Covered for primary interviews includes both organized and unorganized salons along with major salon chains in the country Know more about the report – http://industryarc.com/Report/7410/italy-professional-hair-care-market-report.html Total number of respondents 300 250 200 150 100 50 0 Toni & Guy Contesta Rock Hair Compagnia dela Belleza Dessange International Di Luca Others Web - www.industryarc.com | Mail – sales@industryarc.com

13. To Enquire About the Report Click Here FOCUSED GROUPS RESEARCH FLOW Survey Group 2 Survey Group 2 Survey Group 2 Distributors Survey Group 1 Survey Group 3 Survey Group 1 Salon Owners Survey Group 3 Manufacturers Statistical Tool Survey Group 1 Survey Group 3 Final Processed Data Web - www.industryarc.com | Mail – sales@industryarc.com

14. Thank You! IndustryARC +1 614-588-8537/38 sales@industryarc.com sanjay.matthews@industryarc.com Web - www.industryarc.com | Mail – sales@industryarc.com Web - www.industryarc.com | Mail – sales@industryarc.com