Disseminating research findings to impact policy. Jitendra Khanna Technical Editor The WHO Reproductive Health Library. "Ta mard sukhan na gufta baashed Aib-o-hunarish na hufta baashed" Sheikh Saadi (Till a man says something, both his strong and weak points remain hidden). .
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The WHO Reproductive Health Library
"Ta mard sukhan na gufta baashed Aib-o-hunarish na hufta baashed"Sheikh Saadi
(Till a man says something, both his strong and weak points remain hidden).
From: New Scientist, 2008
The circulation or wide dispersal of information.
"Any act by which one person gives to, or receives from, another personinformation about that person's needs, desires, perceptions, knowledge, or affective states. Communication may be intentional or unintentional, may involve conventional or unconventional signals, may take linguistic or nonlinguistic forms, and may occur through spoken or other modes."
National Joint Committee for the Communicative Needs of Persons with Severe Disabilities, 1992
Noise sourceShannon's model
Research is part of a process of knowledge production, management and use.
Analyses of threats and benefits
Policy and communication
when communication fails
If people perceive an attack, they will defend themselves.
Vicious circle of attack and defence
Communication seeks to better understand other viewpoints and
to agree with them.
Although, if you keep an
open mind, you may achieve
agreement as well.
Listening is more than just waiting quietly for your turn to speak.
To really understand someone else's viewpoint you have to be able to get out of your own logic and into theirs.
assumptionsThe anatomy of action/communication
the invisible side of communication
“Our ability to achieve the results we truly desire is eroded by our thinking that:
Senge et al. The fifth discipline fieldbook.
To influence someone you have to be able to speak their language.
(allow yourself to be vulnerable)
-- the Bhagvad-Gita
“True, justified beliefs”
“Sum of what is known”
Relates to media
“What is conveyed…”Information vs knowledge
“We have managedmoney and buildings and people and energy. Now we need also tomanage the most precious commodity of the 21st century knowledgeand know how.”
J A Muir Gray, Director, Research and Development.
NHS Executive Anglia and Oxford, Oxford.
BMJ, 26 September, 1998 (Volume 317)
THE DOCTOR FOX LECTURE: A PARADIGM OF EDUCATIONAL SEDUCTIONDonald H. Naftulin, M.D., John E. Ware, Jr., and Frank A. DonnellyJournal of Medical Education, vol. 48, July 1973, p. 630-635
“Everyone has been made for some particular work, and the desire for that work has been put in every heart.”
From: New Scientist
For a research institution, the job is not over until research findings: