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Red Bull Theatre Company “Untapped Potential”. Justin Taylor Scholl AA6060 Fundraising and Development Organizational Audit. Thank you!. Jesse Berger- Artistic Director. Wendy McClellan- Development Director. Overview. Mission & History. Human Resources. Financial Profile.

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Red bull theatre company untapped potential

Red Bull Theatre Company“Untapped Potential”

Justin Taylor Scholl

AA6060

Fundraising and Development

Organizational Audit


Thank you!

Jesse Berger- Artistic Director

Wendy McClellan- Development Director


Overview.

Mission & History

Human Resources

Financial Profile

Image & Case for Support

Donor Programs

Planning & Evaluation

Recommendations


History.

2003

“The most exciting classical theater company in New York City”

- Time Out New York

“New classical theater for the new century”


Mission.

Red Bull Theater is dedicated to the presentation of vital and imaginative productions of heightened language plays and to the development of new plays written in a similar vein….

….With a unique focus on the Jacobean plays of Shakespeare and his contemporaries, Red Bull Theater aspires to challenge the intellect and engage the imagination of today’s theatergoers through language based, resonantly provocative stagings of great classic stories.



Human Resources.

Board of Directors

- 8 Members

  • $5,000 Give or Get Policy

- Lack of Evaluation

- 100% Buy-In

Staff

- 1 Full-Time Position

- 3 Part-Time Positions

- Capacity issues

- 100% Buy-In

Volunteers

- 20 Members

  • Lack of Time

- 100% Buy-In


Financial Profile.

2010: $434,000

Income

2010: $438,000

2007: $34,000

Expenses

2007: $25,000





Case For Support.

Scale

Opportunity

Diversity

Engagement

Artist Retention



Donor Programs.

E- Blasts

Annual Gala

Bucket of Blood

Annual Fund


Planning & Evaluation.

1 Year

Production Centric

2010 Strategic Plan


Recommendations.

Case for

Support


Recommendations.

Development Assistant


Recommendations.

Website Revisions


Recommendations.

Budget Development


Recommendations.

Shifting Perceptions


Recommendations.

Accountability



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