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Communicating climate change. Rod Harbinson Head of Environment , Panos London [email protected] The problem. Central concentration. Causes Emissions Solutions Scientific knowledge Policy development. The challenge. Communication

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Communicating climate change

Rod Harbinson

Head of Environment, Panos London

[email protected]


The problem
The problem

Central concentration

Causes

Emissions

Solutions

Scientific knowledge

Policy development


The challenge

Communication

Rapid up-scaling of public understanding, awareness and inclusion in creating solutions


Building skills and knowledge
Building skills and knowledge

about the issues and journalism

Just 11% of the 1500 journalists accredited to the Bali summit were from developing countries


Climate Change Media Partnership

Improve media coverage and public debate on climate change in the developing world

Climate Change Media Partnership Panos, Internews and IIED


Objectives
Objectives

  • Increase the capacity of journalists to produce greater quality and volume of reporting

  • Raise levels of public awareness and debate

  • Widen discussions to include marginalised people

  • Create opportunities for journalists to build networks


40 fellowships a year
40 fellowships a year

  • Working journalists in non-industrialised

  • countries

  • Interest in environment and climate change in

  • particular

  • Well positioned to reach the wider public

  • and multiply their learning back home

  • Commitment and enthusiasm

  • Women are encouraged to apply

  • Representation of Least Developed Countries


Growing demand

Bali

185 applicants

Poznan

390 applicants

Copenhagen

593 applicants


Fellowship profile
Fellowship profile

  • 69 fellows over two years

  • Gender split

    30 Female

    39 Male

  • From 53 countries in Asia, Africa, the Caribbean and Latin America

  • 19 fellows selected from 13 Least Developed Countries


Highlights of the CCMP Programme

  • ‘Media Clinic’ panel discussions

  • Communicating climate change debate

  • Editorial mentoring support

  • CCMP website

  • Workshops - understanding climate change science and negotiations

  • Rosters of experts, reports and events

  • Reporting from the field

  • On average each journalist has produced 14 stories

  • In total over 900 stories have been produced around two summits


What is the story
What is the story?

How to give it human interest?

  • Connecting understanding about international policy with local realities

  • Accessing marginalised voices

  • Giving journalists the experience of reporting from up-country

  • Widening the number and kinds of stakeholders in media debates

  • Advocating to editors for more coverage of climate change issues



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