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Broadcast

Broadcast. Elements of the Broadcast; Writing for Broadcast. Elements of Broadcast. Story’s first line TYPICALLY delivered in present tense , which conveys timeliness to the audience

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Broadcast

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  1. Broadcast Elements of the Broadcast; Writing for Broadcast

  2. Elements of Broadcast • Story’s first line TYPICALLY delivered in present tense, which conveys timeliness to the audience • Story lengths anywhere from 30 seconds (briefs) to several minutes (features), with the longer stories generally providing substantial detail and greater “value” • Stories for broadcast sequenced differently than stories for print (internally and for rundown) • Information reported through reporter (on camera and through voice over) andinterviews (sound on tape, or sound bite. Various camera shots used, including pans, close-ups, high/low shots, etc. • Video frames typically short, so as to keep the viewer invested in the story

  3. Writing for Broadcast • Lines read during broadcast must be shorter and more to the point than what one would typically find in print. • Broadcast stories, like many print stories, begin with the central point being communicated. HOWEVER, one cannot fit all of the 5Ws and H into a broadcast lead, so the most important should come first. • Most broadcast stories follow the pyramid formula, or most important point of the story first, followed by the rest. • Umbrella leads are used when related stories are jumbled together into a single segment. • Whereas print stories allow readers to leave and return to a story at some point, broadcast stories are structured in a way that every detail is important, forcing the viewer to stay tuned in. • Like print stories, some broadcast stories incorporate a chronological structure (sports recaps, events (crime, fires), etc.).

  4. Tips of the Trade • Write the way you talk. (i.e. conversationally) • Write simply. (Leave the thesaurus at home.) • Use the subject-verb-direct object approach. (Police arrested the burglar.) • Use one idea per sentence. • Use short words within short sentences. (use instead of utilize; help instead of assist) • Use active voice (where the subject performs the action, as opposed to action being performed by the subject). (Over half of the class failed the test. VS. The test was by over half of the class.) • Don’t start with a question or quote. (It can confuse the viewer, who doesn’t have the luxury of looking at the text to make sense of it.) • Identify the speaker before what is said. (Again, just for the sake of clarity) • Hit the main ideas only, as you won’t have time for more. • Use titles before names and shorten long titles. (Shenendehowa Central Schools Assistant Superintendent of Curriculum and Instruction Dr. Mary Catherine Anne Salvatore might become Assistant Superintendent Mary Salvatore.) • Leave out ages, middle initials and addresses unless they are vital to the story.

  5. http://www.news10.com/story/25040969/soldier-meets-fiance-for-the-first-timehttp://www.news10.com/story/25040969/soldier-meets-fiance-for-the-first-time http://www.clipsyndicate.com/video/playlist/1805/5002355?title=broadcast_local_2 http://www.cbs6albany.com/news/features/top-story/stories/pile-dead-birds-found-nassau-14903.shtml http://wnyt.com/article/stories/S3374517.shtml?cat=300

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