Woot! – total media
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Woot! – total media. win business through the Briefing Service. Title of Campaign: “Along for the Ride” Advertiser: Puffin Books Agency: Total Media Media Owner: w00t!media Media Channel: Online Brief Objectives

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Woot total media

Woot! – total media

win business through the Briefing Service

Title of Campaign:“Along for the Ride”

Advertiser:Puffin Books

Agency: Total Media

Media Owner: w00t!media

Media Channel:Online

Brief Objectives

To find interesting, impactful ways to catch the attention of teenage girls for the launch of the new book from Sarah Dessen. Coverage was key for a small budget

RESULTS

w00t!media responded to the brief from Getmemedia.com with a Bespoke Book Promotion Package to help launch the new book which include editorial reviews, competition & display advertising on targeted Teen sites.

BexCunnah, Account Manager Total Media

“I used the briefing service, it gave me some great solutions for my client. We presented w00t!media’s proposal to the client which they loved and we booked the activity shortly afterwards”

Austen Kay, Director w00t!media

“We weren’t aware of the Puffin Brief from Total Media until it came through the Getmemedia.com briefing service. We built a strong response and we made the booking with Total Media 4 weeks after we had received the brief. We were delighted to see business coming directly through Getmemedia’s briefing service”.

“We were delighted to see business coming directly through Getmemedia’s briefing service”


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