You know bookmobile service is worth it make your director and board believe it too
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You Know Bookmobile Service Is Worth It - Make Your Director and Board Believe It Too. Patti Stevic, Wayne County Public Library Wooster, Ohio Paul Ward, Tippecanoe County Public Library Lafayette, Indiana Jimmie Epling, Wayne County Public Library Wooster, Ohio.

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You know bookmobile service is worth it make your director and board believe it too

You Know Bookmobile Service Is Worth It - Make Your Director and Board Believe It Too

Patti Stevic, Wayne County Public Library

Wooster, Ohio

Paul Ward, Tippecanoe County Public Library

Lafayette, Indiana

Jimmie Epling, Wayne County Public Library

Wooster, Ohio

ABOS Conference October 13-15, 2011


You know you are a bookmobiler when you hear

You know you are a bookmobiler when you hear… and Board Believe It Too

When I was a child I remember…

You are my link to the world…

You helped me out by…

You came to my door with…

Outreach services do not stop at 5 p.m.!



Stand up if

Stand Up If….. and Board Believe It Too

You are actively involved in Bookmobile/Outreach

and love your job!

Remain Standing If…..


Remain Standing If….. and Board Believe It Too


Reality Check… and Board Believe It Too

Do you know how your community’s movers and shakers measure success?

Warm and fuzzy stories vs.

how much will it cost and what will be the benefit?

With an economic downturn and a tight budget?


The hard fact
The hard fact… and Board Believe It Too

…a well crafted comparison of dollar costs and dollar benefits may leave a more lasting impact on a conservative audience of library administrators, Board members, government officials, business leaders, or donors than pages of statistics on number of items circulated, total visitors, or multiple anecdotes about children and elderly you serve on the bookmobile.


What is cost benefit analysis cba

What is Cost-Benefit Analysis (CBA)? and Board Believe It Too

Economic techniques that measure and compare the monetary value of benefits from a good, service, or activity to the cost of the good, service or activity; in policy analysis, a formal way of measuring the benefits of alternative public-sector options relative to the cost of those options.

Elliott, Donald S… [et al.]. Measuring Your Library’s Value: How to Do a Cost-Benefit Analysis for Your Public Library. Chicago: American Library Association, 2007. Print.


Cba according to wikipedia
CBA according to Wikipedia and Board Believe It Too

  • economic decision-making approach, used particularly in government and business,

  • used in the assessment of whether a proposed project, program or policy is worth doing, or to choose between several alternative ones

  • involves comparing the total expected costs of each option against the total expected benefits, to see whether the benefits outweigh the costs, and by how much

Wikipedia, the Free Encyclopedia. “Cost-Benefit Analysis.” Wikipedia, the Free Encyclopedia. 16 Aug. 2011. Web. 17 Aug. 2011. <http://en.wikipedia.org>


What should be included in a cba
What should be included in a CBA? and Board Believe It Too


How do i perform a cba analysis
How do I perform a CBA analysis? and Board Believe It Too

  • Define specified time period for analysis.

  • Make numerical summaries of costs for items being evaluated (ie. Utilities, hours of required staff, number of patrons, years of service for item, etc.).

  • Analyze numbers pairing a cost with a benefit.

  • Write an unbiased narrative summary.


Numerical summary
Numerical Summary and Board Believe It Too

Building

Construction: $904,625

Furniture/Equip.: 89,500

Other Costs: 96,068

Total Costs: $1,090,193

Buying

Purchase: $205,000

Furniture/Equip.: 15,000

Other Costs:

Total Costs: $220,000

50+ Years

17.5 Years

Cost

Benefit


Analysis of numbers
Analysis of Numbers and Board Believe It Too

  • Annual Cost of Building: $21,803.86

    • 1,090,193 / 50 = 21,803.86

  • Annual Cost of Buying: $12,571.43

    • 220,000 / 17.5 = 12,571.43


Narrative summary
Narrative Summary and Board Believe It Too

  • Facts to include in summary:

    • In 10 years, building will be in need of minor repairs (carpeting, painting, etc).

    • In 20 years, building will be in need of major repairs (roofing, major moves-not expansion, etc.).

    • In 17.5 years, vehicle will need replaced and is likely that annual cost will go up.



Remember that hard fact
Remember that hard fact? and Board Believe It Too

…a well crafted comparison of dollar costs and dollar benefits may leave a more lasting impact on a conservative audience of library administrators, Board members, government officials, business leaders, or donors than pages of statistics on number of items circulated, total visitors, or multiple anecdotes about children and elderly you serve on the bookmobile.


Keep in mind
Keep in mind… and Board Believe It Too

  • How much will it cost and what will be the benefit?

  • Who will benefit?


When telling your return on investment story
When telling your Return on Investment story… and Board Believe It Too

…stick to measuring direct costs, not indirect costs

…your results must be reasonable

…your results must be defendable

…your estimated costs must be conservative

…your target audience for the results, the

Director and the Board


Establishing your value
Establishing your value… and Board Believe It Too

…cost relevant to other locations

materials supplies

maintenance staffing

…circulation relevant to fixed branches

…circulation per square foot

…cost per square foot

…cost per circulation

…cost per visitor


Individual Customer Library Use Value Calculator and Board Believe It Too

Cleveland Heights-University Heights (OH) Public Library

http://www.heightslibrary.org/page/library_use_calculator


Return on Investment (ROI) Study Results and Board Believe It Too

Wayne County Public Library

$4.31

for every

$1 invested


The Problem with System Wide Study Results and Board Believe It Too

The Library profession has tended to “lump classy libraries that make good use of their money to serve the needs of their constituencies with those that are strikingly mediocre or even worse.”

Elliott, Donald. Measuring Your Library’s Value. 2007. P. 6.


Communicating the Value of Your Library to Your Director and Board

  • Sound bites

  • Press release

  • Brochure

  • Fact sheet

  • Presentations



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