Speaking Faculty Speak & Abandoning Library Lingo. Marketing Information Literacy to Faculty Michelle S. Millet Trinity University. About You. First things first: I need to know my audience. Overview. Marketing Libraries & Information Literacy Lingo Faculty/Campus Culture Personal Plan.
Marketing Information Literacy to Faculty
Michelle S. Millet
“If we wish the library to function more effectively in the college…we must direct our efforts toward the curriculum, working through faculty.”
Patricia Knapp, 1958
Ivey, R.T. (1994). “Teaching faculty perceptions of academic librarians at Memphis State University.” College & Research Libraries 55: 69-82.
Be able to communicate both of these!
Immersion 2004, University of Washington