Revenue generation
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REVENUE GENERATION. Recollect the ‘STRATEGIC GOALS’ of India Post. Financial self – sufficiency is possible only by, Revenue generation & Arresting leakage of revenue. REVENUE GENERATION. Can you tell the possible ways of revenue generation? Let us discuss. MARKETING

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REVENUE GENERATION

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Revenue generation

REVENUE GENERATION


Revenue generation

  • Recollect the ‘STRATEGIC GOALS’ of India Post


Revenue generation

  • Financial self – sufficiency is possible only by,

    • Revenue generation &

    • Arresting leakage of revenue


Revenue generation1

REVENUE GENERATION

  • Can you tell the possible ways of revenue generation?

    • Let us discuss


Revenue generation

MARKETING

Is an ideal choice for revenue generation


Marketing

Marketing


Marketing1

MARKETING

  • Marketing is getting right goods and services by the right people at the right places at the right time.

  • It is an art of creating & satisfying customer.


Benefits of marketing

BENEFITS OF MARKETING

  • Fulfills the needs of customers

  • Attracts new customers

  • Builds the image of organisation

  • Generates revenue to department

  • Provides benefits to employees (Incentives, Honorarium etc.)


Revenue generation

  • How to become expert in marketing?

    • Let Us Discuss


Revenue generation

  • Thorough knowledge in products & services

  • Identifying the potential customers

  • Ability to assess the requirement of customers

  • Skill to sell right products to the right customers


Revenue generation

  • How will u market our products?

    • Let Us Discuss


Revenue generation

  • Procuring PLI, RPLI policies

  • Bulk customers for products like,

    • BMS,

    • NBMS,

    • Direct post,

    • Media post,

    • Logistics post


Revenue generation

  • Opening of more number of SBaccounts

  • Opening of philately deposit accounts

  • Canvassing for e-post


Arresting revenue leakage

ARRESTING REVENUE LEAKAGE


Revenue leakage in mails

REVENUE LEAKAGE IN MAILS

  • Taxation of,

    • Unpaid articles,

    • Insufficiently paid articles,

    • Articles with breach of conditions


General approach

GENERAL APPROACH


Your role in taxation

Your role in Taxation

  • While doing Table sorting, pick up,

    • Unpaid / insufficiently paid articles

    • Articles with breach of conditions

  • Hand over to Postmaster for taxation


Revenue generation

  • TAXATION EXERCISE


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