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习惯的革命 PowerPoint PPT Presentation


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习惯的革命. ——“六味地黄茶”整合营销策划 项目建议书. 在第一次接触六味地黄茶之后,我们再没有离开过,这都源于对六味地黄茶广阔市场前景的信心。一周多的时间,我们进行了较为深入的产品研究、市场态势研究、终端考察、药店营业员访谈,完成了这份建议书,希望我们能够通过这次沟通,增强认识、达成共识、早日合作。 建议书主要包含两大部分,第一部分是分析部分,第二部分是我们进行的推广思考。. 一、六味地黄是什么?. 在这一部分,我们主要对六味地黄进行从组方到药理到功效的认识,并对六味地黄各种产品形态进行比较分析,企图找出六味地黄茶的产品优势之处,为进行产品策划做探索性的思考。.

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习惯的革命

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