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Sales Planning and Operations: Sample By Experts

Sales planning is the process of allocating and managing sales resources to meet its marketing objectives. In This sample report we describe the sales strategy definition, techniques and different processes to increase the sales which are taking the organizations aligned towards its path of success.

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Sales Planning and Operations: Sample By Experts

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  1. Sample Report On Sales Planning and Operations

  2. Table of Contents INTRODUCTION .......................................................................................................................... 1 TASK 1 ........................................................................................................................................... 1 1.1 Role of personal selling in communication mix: .................................................................. 1 1.2 Personal selling affecting the buyer-decision process: ......................................................... 2 1.3 Sales team responsibilities within Halfords .......................................................................... 3 TASK 3 ........................................................................................................................................... 4 3.1 Roles of sales strategies on corporate objectives .................................................................. 4 3.2 Recruitment and Selection methods in companies providing medical equipments .............. 5 3.3 Companies ranking in satisfaction surveys ........................................................................... 5 3.4 Sales manager activities: ....................................................................................................... 7 3.5 Databases and its use within the business ............................................................................. 7 TASK 4 ........................................................................................................................................... 8 4.1Developing sales plan for Westfield Shopping Centre: ......................................................... 8 4.2 Opportunities present for selling out the plan in international market ................................. 8 4.3 Opportunities present through exhibitions and trade fairs: ................................................... 9 MERIT CRITERIA ....................................................................................................................... 10 M1& M3 ....................................................................................................................................... 10 M2 ................................................................................................................................................. 11 DISTINCTION CRITERIA .......................................................................................................... 11 D1 .................................................................................................................................................. 11 D2 .................................................................................................................................................. 12 D3 .................................................................................................................................................. 13 CONCLUSION ............................................................................................................................. 15 REFERENCES ............................................................................................................................. 16

  3. INTRODUCTION Sales Planning is a significant aspect of organizations. Companies in present scenario have took measures in determining the various strategies linked to the services and products which essentially defines the working linked with marketing techniques of the industry. With many of the above related aspects and considering the different work and programs associated to marketing strategies, organizations have evolved their marketing strategies for currently showings the more defined. Companies facing tough competition have consistently relied on various methods which brings up the marketing strategies more focused towards the overall marketing functions. Market competition defines different working procedures to be related with directing the organization for achieving its goals. TASK 1 1.1 Role of personal selling in communication mix: Marketing is currently impacted through personal selling involved and improves the selling environment linked with consistent exposure with potential customers present. Through promotion techniques describing the communication activities associated with advertising, personal selling, sales promotions and other public relations, organizations provide its focus in making out its public relations with various defined aspects (Parinello, 2004.). Personal selling basically involves different seller who is currently trying to cover up potential buyer trying to make out purchases. Personal selling encompasses different promotional activities which bring up the promotional or communication mix having emphasis on each and every element linked with different products and services. Characteristics associated with consumers and currently working on through consumer resources currently manages the company size and different competitive strengths and weaknesses which bring up the associated style of management. Personal selling tasks includes out various aggressive sale associated which are influencing and controlling the processes through mutually beneficial, interpersonal exchange through various Toll Free No. +61 879-057-034 Mail Us: help@assignmentprime.com Assignment Prime offers top quality Coursework Help to student of colleges and university at pocket friendly price

  4. goods and services presenting out an equitable defined value (Barschel, 2007). Through being successful through personal sales, sales people associated with the firm consistently decide the selling needs and requirements of customer. Selling is defined out as continuous interaction existing between the items having different value making them out get exchanged. Sample Report on Sales Planning and Sample Report on Sales Planning and Operations Operations For Complete Assignment For Complete Assignment Kindly Contact us at: Kindly Contact us at: help@assignmentprime.com help@assignmentprime.com 1.2 Personal selling affecting the buyer-decision process: Personal selling process consists of several steps. They mainly focus on different needs and aspirations of customer. Interactions are based on fulfilling different needs of people with products or service being paid or delivered to them. Stages of buyer decision making process are as follows: Toll Free No. +61 879-057-034 Mail Us: help@assignmentprime.com Assignment Prime offers top quality Coursework Help to student of colleges and university at pocket friendly price

  5. Need Recognition: In any industry it is essential to go with the proper marketing of all their products in order to achieve their target (Gupta, 2009). Need of products identified by the buyers from any of the source are required such as advertising, sales promotions, public relation etc. Information search: Company needs to provide all the information about their products. It is essential for them to search for the products they are required and company should satisfy all their needs. Evaluation of alternatives: Consumers try to assess the different alternatives of the products or services that are available into the marketplace. Purchase: In this, all the requirements of the customers being identified and purchasing are being done by them in order to meet out those needs. Sales people can easily make their impact over this process and it is very important for them to follow all these stages (Dunn and Huss, 2004). In order to make a successful sale, sales people can give different presentations on the selling item such as laptop, computers etc. They can give proper information about these products such as their benefits, features and competencies as well. In addition to this there are various products that cannot be replicated in case of personal selling. Sales of different products such as accessories, fashion apparel etc. Totally depends upon the customer's choice. 1.3 Sales team responsibilities within Halfords: There are various responsibilities of the sales team of Halfords are as follows: One of the most important priorities is to develop good relations with all their customers. They can easily achieve their target by maintaining good relations with them. Provide all essential information related to their products and offerings in an appropriate manner (Barschel, 2007). Customer achievement Establishment of personal deliverables Toll Free No. +61 879-057-034 Mail Us: help@assignmentprime.com Assignment Prime offers top quality Coursework Help to student of colleges and university at pocket friendly price

  6. One of the most important duties of the sales team is to manage their own territory. Gaining leads of sales Time management needs to appropriate Better execution of selling process In addition to this it is one of the most important roles of all the sales team members to set out their marketing strategy. Various promotional activities can be conducted and better results can be gained with the help of all these members. They can easily segment the market and supports in developing different marketing strategy. These strategies can be adopted by them after the proper market analysis (Schuller, 2004). It is necessary to consider different set of factors such as market trends, market position, buying behaviour and various other factors. The main responsibility of the sales team is to implement a market plan through which they can increase the overall sales volume of the Halfords. TASK 3 3.1 Roles of sales strategies on corporate objectives In order to achieve the target of company it is much more essential to develop certain set of strategies. In all of these strategies a certain set of sales strategy have been associated with this context. It will help in attaining the overall corporate objectives. It can be easily describe with the help of boosting the competency of the firm. Tesco needs to enhance their market share in order to gain higher competitive advantage. One of the most important tasks for the company is to set their sales strategy (Graham, 2008). Company can easily posses their corporate objectives and by offering different products that is being demanded by customers. Rise in sales of Tesco leads to rise in their profit margin. Sales strategies are developed in order to gain the market share and profitability of the firm. It is also helps in increasing awareness among target customers and it will boost the overall profitability of the company. Firm can set this according to the latest market Toll Free No. +61 879-057-034 Mail Us: help@assignmentprime.com Assignment Prime offers top quality Coursework Help to student of colleges and university at pocket friendly price

  7. trends. One of the most important tasks of any industry is to design their marketing strategiesby considering the market trends and buyer behaviour of the consumers. 3.2 Recruitment and Selection methods in companies providing medical equipments Recruiting right candidates for the organization is one of the most important tasks in order to achieve their target. It can be defined as hiring and finding for the most suitable candidates. Recruitment is a process of filling job vacancies in a cost effective manner along with a particular time frame (Wise and Sirohi, 2005). It helps the company in easily achieving their target and profitability of firm. Company needs to recruit several trained and experienced people for their firm so that they can perform better and helps the company in achieving their target. In addition to this, Selection could be defined as processes which involves in choosing an applicants from the defined processes. In any set job openings from the pool of employees when best fitted and suitable candidates are chosen than it can be defined as a selection. In the medical equipment manufacturing company it is necessary to go with the very précised recruitment and selection process. It helps them in assigning new candidates for the purpose of selling specialized medical equipments (Buckley, 2002). In this industry it is essential that recruiting candidate have full knowledge about all the medical equipments. Sales people much be familiar with all the related terms of medical as they are required to interact with the doctors and medical practitioners. It will help the company in achieving their target with selling right product to the right person. 3.3 Companies ranking in satisfaction surveys Motivation is very crucial factor for any organization that is mainly directed and develops goal oriented behaviour in an individual. It helps the employee to work in the organization with full zeal and perform all the business operations with full efficiency. Management people of the company as well as all the team leaders need to motivate their team member in order to perform well for better attainment of all the goals (Ferrell, 2012). They can further implement several team Toll Free No. +61 879-057-034 Mail Us: help@assignmentprime.com Assignment Prime offers top quality Coursework Help to student of colleges and university at pocket friendly price

  8. building activities in order to motivate all the team members. Employees are able to meet out with their sales target in an effective manner. In addition to this there are several monetary rewards that are given by all the management people to their team members. It motivates them to work harder and performing well for fulfilling their objectives. Job training is also very crucial part of any industry. It will be offered to employees by engaging them in actual selling technique. Further company can easily attain their objectives by giving proper job training to all their employees (Gurau, 2008). Remuneration is a process through which all the sales peoples can put their efforts for achieving the high remunerations value. Sample Report on Sales Planning and Operations For Complete Assignment Kindly Contact us at: help@assignmentprime.com Toll Free No. +61 879-057-034 Mail Us: help@assignmentprime.com Assignment Prime offers top quality Coursework Help to student of colleges and university at pocket friendly price

  9. 3.4 Sales manager activities: In any industry it is much more essential to manage all the sales activities and it will assist in gaining better distribution of work among sales people. For this purpose they need to follow the geographical sales structure in which every territory will be divided on the basis of region. At the time of implementation it is necessary to understand the overall requirements of the customers. It will help in attaining all the objectives of the company. Sales management have been done with properly managed sales activities at the time of developing and organizing it (Honeycutt, Ford and Simintiras, 2003). In addition to this, sales control measures are concerned with the different set of practices. Better results can be attained through it with utilizing different set of practices such as sales budget etc. Furthermore, perforce standard can be set out for the every territory so that best results can be attained. Incentives and rewards are other methods through which company can easily attract large pool of customers. Sales target can be attained in the best manner and it helps the company in increasing their market share. 3.5 Databases and its use within the business: Database management is significant aspect linked with the organizations. Databases such as the MIS(Management Information System) are extensively utilized in for increasing out the sales linked with persons and working on efficient sales management system, consequently making the people that are associated with business (Craig and Campbell, 2012). Database management helps in retention of customers with quickly making them aligned to different processes and procedures. Solving the different complaints of consumers through an efficient database system would be much easier and faster. Data protection and other security techniques are involved within efficient functioning are utilized as possible benefits coming under databases applied within sales management. Toll Free No. +61 879-057-034 Mail Us: help@assignmentprime.com Assignment Prime offers top quality Coursework Help to student of colleges and university at pocket friendly price

  10. TASK 4 4.1Developing sales plan for Westfield Shopping Centre: Sales plan are extensively essential for different products. For clothing brand such as Westfield Shopping Centre, sales plan consists of directly applying interaction with customer moving in the store (Gupta, 2009). In order to launch a new brand of clothing various marketing strategies have been adopted by Westfield Shopping Centre. Various business practices will be taken into account in order to gain high amount of attention from all the customers. For proper launching of new product various promotional activities are taken into consideration through which people can get more about the product. Company needs to place hoardings for their new brand at different places. Today's young generation people spend their high amount of time on social networking sites and it is one of the most effective source through which they can promote their product. It is the best advertising channel and prominent source through which company can develop their own identity (Colletti and Fiss, 2001). All these promotional activities are offered with the different price range and it will help them in raising number of interested customers. In addition to this various offers can also be presented and it can be easily communicated with all the customers. There are various lucrative offers and schemes given to all the customers wants to purchase that brand. Furthermore, company can adopt sound distribution strategy in order to provide that new brand to consumers. It will be easily available and convenient for customers. They can provide these services at various shopping malls, boutique and other related place. With this practice, better selling decision can be taken and overall sales volume of the clothing brand will be increased in a considerable amount of time frame. 4.2 Opportunities present for selling out the plan in international market: With vast clothing market present overseas, Westfield Shopping Centre could extensively utilize the market opportunities dwelling in different recognizable areas(Homburg and et. al., 2009). Through applying these worked out roles and responsibilities, companies such as Westfield Toll Free No. +61 879-057-034 Mail Us: help@assignmentprime.com Assignment Prime offers top quality Coursework Help to student of colleges and university at pocket friendly price

  11. Shopping Centre provides exclusive and well defined efforts which increase the business. Clothing market is unpredictable, making outstanding and overall enhanced markets provides the organizations with exciting opportunities present in the market. Through increasing sales with covering more and more customers toward the defined roles within the companies, organizations within current industry practices are more focused on providing increased efforts working towards the benefits linked to expanding the business plans Sample Report on Sales Planning and Operations For Complete Assignment Kindly Contact us at: help@assignmentprime.com 4.3 Opportunities present through exhibitions and trade fairs: Trade exhibitions and other trade fairs operating within the economy provide a distinct method of expanding the plans linked with overall improved and enhanced services which brings in more interactive and distinct strategies associated with functioning of processes (Ferrell, 2012). Through making the companies aligned to various interactive strategies, organizations provide Toll Free No. +61 879-057-034 Mail Us: help@assignmentprime.com Assignment Prime offers top quality Coursework Help to student of colleges and university at pocket friendly price

  12. overall exclusive methods for designing distinct roles and responsibilities attached (Gupta, 2009). With having the different worked out objectives, trade fairs and exhibitions provides the companies through all over various aspects linked with progress of the business. MERIT CRITERIA M1& M3 Social media marketing is one of the most effective tool through which company can increase their sales. In order to gain high amount of attention from the target customers it is essential to promote all the services with different social media sites such as Facebook, Google+, and Twitter etc. It plays a critical role in achieving high success and developing better relation with all the customers. Companies can further maintain good relation with all their customers with proper interaction (Barschel, 2007). It is very cost effective method and easy to develop good relations with customers. There are several benefits that social media presents to sales managers over regular face-to-face selling. These are as follows: Creating high awareness among all the customers related to their products and services Better sharing of ideas Real time communication Various lucrative offers and schemes can be easily promoted through these sites Maintaining good relation with In addition to this there are certain limitations of accessing these sites such as: Low influence restricted to online users only Regular follow up etc. Toll Free No. +61 879-057-034 Mail Us: help@assignmentprime.com Assignment Prime offers top quality Coursework Help to student of colleges and university at pocket friendly price

  13. M2 Qualitative sales management technique mainly includes the communication skills and body language of the sales person. In any business it is necessary to provide full information about the product and for this purpose the level of selling tactics and level of information provided to customers' needs to be high (Dent, 2011). It helps them in influencing large number of customers. Sales people can get various benefits of this technique such as better influencing to customers, increase in brand value etc. Barclay's PLC utilizes this concept in order to gain high response from all their target customers. Furthermore, quantitative technique includes sales budget, total to be earned and various other factors. There are various benefits of using this technique such as increasing market share of the company as well as increasing profit margin. Company can gain highly competitive advantage and effective achievement of their target (Schuller, 2004). One of the major drawback of using this technique is it posses higher pressure over all the sales people. Barclays with quantitative sales management technique easily gain their efficiency level. It will help them in effectively managing all their business operations. DISTINCTION CRITERIA D1 Personal selling has a major impact on the online shopping technique being applied by the organizations towards different roles and responsibilities defined. Personal selling could be effective for the companies in long run through well organized plans leading to success of organizations. Difficulties and complication faced out by personal selling more focuses on different positions being provided to managers within the organizations (Fifield, 2012). Through making out various uses linked with personal selling, companies present in these industries focuses on providing more increased efforts which provides and enhances various functionalities linked to Toll Free No. +61 879-057-034 Mail Us: help@assignmentprime.com Assignment Prime offers top quality Coursework Help to student of colleges and university at pocket friendly price

  14. the processes which focuses more on providing different aspects such as social selling with better communication of workforces with targets and objectives set for various causes. D2 Singapore Airlines is focusing on both methods of internal and external recruitment. With economic and political impact on airline industry, recruitment within airline companies have been major issues linked with employee retentions. This employee retention has been significant aspect involved with overall increased functions totally relying on various roles and responsibilities being discussed (Wise and Sirohi, 2005). Organizations in airline industry are currently focusing on working of improved measures with retaining more and more employees consistently providing more enhanced and improved measures which brings the companies towards a way of success. Through working on internal recruitment within employee retention, these improved techniques present currently on more focused organizations, provides an overall improved measures which brings up the companies with more defined techniques and procedures. Through different specific techniques such as continuously interacting with employees through questionnaires, taking on exit interviews are also included within these defined processes which brings the organization towards the path of success. Singapore airlines are currently more focused on internal recruitment methods being worked out by the organizations. Through consistently working on different objectives defined, the airline companies have currently provided on different aims and procedures which make the organization flourish through the path of success (Vignali,,2001). Singapore airlines should also focus on interactive strategies being offered through various human resource functions. Airlines companies and different organizations operating in the airline industry are more focused on interactive strategies and roles being offered to companies through various human resource functions. Consistently providing different alternatives linked to the industry, these companies present provides an overall development of the workforce, through more increased and interactive Toll Free No. +61 879-057-034 Mail Us: help@assignmentprime.com Assignment Prime offers top quality Coursework Help to student of colleges and university at pocket friendly price

  15. efforts. With internal recruitment methods and consistently applying the different marketing techniques, these organizations present provides an overall improved methods of consistently aligning the workforce to different strategies defined. Having these defined procedures and interactive strategies aligned, this strategies provides an enhanced and more improved measures which consistently provides the organization with overall defined and worked out objectives (Brooks and Simkin, 2012). Making the companies completely aligned towards various objectives, the company such as Singapore airlines provides an altogether distinct aims which makes the organizations flourish through the path of success. Sample Report on Sales Planning and Operations For Complete Assignment Kindly Contact us at: help@assignmentprime.com D3 Trade exhibitions form ansignificant part of interactive marketing strategy being applied well through the organization through consistent trade exhibitions that are going within the market. Through more improved technology, trade exhibitions such as Mortar Perfecta could be Toll Free No. +61 879-057-034 Mail Us: help@assignmentprime.com Assignment Prime offers top quality Coursework Help to student of colleges and university at pocket friendly price

  16. extensively utilized within the companies for making these functional with different and more and more extensive marketing strategies which bring forward various aspects linked with overall functioning of the companies (Schuller, 2004). Having more developed planned activities, the organizations present in displaying their interactive marketing strategies focus on providing more enhanced ways associated with different preparation techniques working forward to function on different and defined exhibitions. With consistent activities being planned and various procedures applied for effective functioning of various dominant policies imparted brings out these various objectives defined out for different objectives operating within the market. Planned activities for making the companies focused towards providing enhanced measures. Through making the companies directed on providing distinct patterns of planned activities, organizations. Attending these exhibitions and events, proper planned activity is required to be provided through the first developing an interactive plan, deciding the set times frame for each and every activity. Firstly the defined activities include the tracking an outdoor decided area which brings together various functions and roles associated with bringing in the individual joined efforts towards continuously providing different defined aims and objectives (Dunn and Huss, 2004). After working on defined timeline, the objectives set for marketing the clothing products aggressively within the markets is also considered under various defined aims which makes the organizations flourish and progress towards the path of success. With these planned activities and worked out aims and objectives designed, organizations within the clothing market are providing for different planned activities which currently provide enhancing techniques. These planned activities defined out for the working and taking initiatives based on different processes focuses on providing more increased and worked out measures which are taking the organizations aligned towards its path of success. Toll Free No. +61 879-057-034 Mail Us: help@assignmentprime.com Assignment Prime offers top quality Coursework Help to student of colleges and university at pocket friendly price

  17. CONCLUSION Sales planning are significant aspect linked to the functioning of organizations. Companies in present context are looking for more distinct and innovative techniques of covering up the marketing strategies associated with increasing different needs and aspirations of the workforce towards providing an increase in the sales through the business. Toll Free No. +61 879-057-034 Mail Us: help@assignmentprime.com Assignment Prime offers top quality Coursework Help to student of colleges and university at pocket friendly price

  18. REFERENCES Barschel, H., 2007. B2B versus B2C Marketing – Major Differences Along the Supply Chain of Fast Moving Consumer Goods (FMCG). GRIN Verlag. Boone, E, L., 2012. Contemporary Marketing.16th ed. Cengage Learning. Bragg, S.M., 2009. Controllership: The Work of the Managerial Accountant. John Wiley and Sons. Brooks, N. and Simkin, L., 2012. Judging marketing mix effectiveness.Marketing Intelligence & Planning.30(5).pp.494–514. Buckley, P., 2002. International Business versus International Marketing.International Marketing Review.19(1). pp. 16-20. Colletti, J.A. and Fiss, M.S., 2001. Compensating New Sales Roles: How to Design Rewards that Work in Today's ...American Management Association. Craig, T, and Campbell, D., 2012. Organisations and the Business Environment.2nd ed. Routledge. Dent, J., 2011.Distribution Channels: Understanding and Managing Channels to Market.Kogan Page Publishers. Dunn, K. and Huss, H., 2004. Mail survey reliability through follow-up mailings: the case of auditor changes. Managerial Auditing Journal. 19( 8). pp.1048–1054. Ferrell, C, O., 2012. Marketing Strategy Text and Cases.6th ed. Cengage Learning. Fifield, P., 2012. Marketing Strategy.3rd ed. Routledge. Graham, H., 2008. Marketing Strategy and Competitive Positioning.Pearson Education. Grieves., 2006. Product Lifecycle Mgmt. Tata McGraw-Hill Education. Gupta, L, S., 2009. Sales and Distribution Management.Excel Books India. Gurau, C., 2008. Integrated online marketing communication: implementation and management. Journal of Communication and Management.12(2). pp. 169-184. Toll Free No. +61 879-057-034 Mail Us: help@assignmentprime.com Assignment Prime offers top quality Coursework Help to student of colleges and university at pocket friendly price

  19. Homburg, C, and et. al., 2009. Implementing the Marketing Concept at the Employee – Customer Interface: The Role of Customer Need Knowledge. American Marketing Association.73(4). pp. 64-81. Honeycutt, E.D., Ford, J.B. and Simintiras, A.C., 2003. Sales Management: A Global Perspective., Psychology Press. Schuller, N., 2004. Urban growth and community safety: developing the impact assessment approach for crime and disorder. Safer Communities.3(4).pp.4– Vignali, C., 2001. Kellogg’s – internationalisation versus globalisation of the marketing mix. British Food Journal.103(2).pp.112–130. Wise, R. and Sirohi, N., 2005. Finding the best marketing mix.Journal of Business Strategy.26(6).pp.10 –11 Sample Report on Sales Planning and Operations For Complete Assignment Kindly Contact us at: help@assignmentprime.com Toll Free No. +61 879-057-034 Mail Us: help@assignmentprime.com Assignment Prime offers top quality Coursework Help to student of colleges and university at pocket friendly price

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