SEM1 1.04 . Explain elements of the sport/event product. Product / Service Management. O btaining, developing, maintaining, and improving a product. Product : The goods and services a business will offer to its customers. Products are goods and services
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Non-Sport Events (Concerts/Festivals/Conventions)
Sports Media (TV/Radio/Magazines/Internet)
Services provided that are associated with Sports Products
Sport Service Examples: