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Kindle Fire “The Amazon Tablet”

Kindle Fire “The Amazon Tablet”. Andrew del Mundo MIS 304 September 27 th , 2011. Overview. What is the Kindle Fire? How does it stack up against alternatives? What does the Kindle Fire mean to you?. What is the Kindle Fire?. Unreleased, announcement expected tomorrow (09/28/11) Tablet

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Kindle Fire “The Amazon Tablet”

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  1. Kindle Fire“The Amazon Tablet” Andrew del Mundo MIS 304 September 27th, 2011

  2. Overview • What is the Kindle Fire? • How does it stack up against alternatives? • What does the Kindle Fire mean to you?

  3. What is the Kindle Fire? • Unreleased, announcement expected tomorrow (09/28/11) • Tablet • Specifications • 7” touch screen • Dual-core processer • Runs Android 2.1 with Amazon user interface • Will look somewhat like the RIM Blackberry Playbook • Amazon App Store and Amazon Prime

  4. Comparison to Alternatives • iPad 2 • Lower price • More portable • Nook Color • Better App Store • Amazon Prime • Better media integration

  5. What does this mean to the consumer? • Not looking to compete with iPad or Nook Color • Designed for media consumption • Lower price points • Sell at a loss • Banking on strength of Amazon Kindle library and Amazon Prime • Does more than the regular Kindle

  6. Questions?

  7. References • http://www.zdnet.com/blog/perlow/the-android-alternative-amazons-kindle-tablet/18771?tag=content;feature-roto • http://www.zdnet.com/blog/mobile-news/kindle-tablet-is-coming-what-it-means-to-consumers/4675?tag=content;feature-roto • http://www.zdnet.com/blog/btl/amazons-kindle-tablet-aimed-at-ipad-or-nook-color/58924?tag=content;feature-roto • http://www.barnesandnoble.com/nookcolor/index.asp

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