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FOR MORE CLASSES VISIT www.mkt578rank.comOI 365 Week 5 Learning Team Reflection OI 365 Week 5 ReflectionDiscuss this week’s objectives with your team. Your discussion should include the topics you feel comfortable with, any topics you struggled with, and how the weekly topics relate to application in your field.Prepare a 350- to 700- word paper detailing the findings of your discussion.Click the Assignment Files tab to submit your assignment.

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Mkt 578 rank possible is everything mkt578rank com

MKT 578 RANK Possible Is Everything/mkt578rank.com


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MKT 578 RANK Possible Is Everything/mkt578rank.com

CJA 234 MART The power of possibility/cja234martdotcom

MKT 578 Complete Course Material

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OI 365 Week 5 Learning Team Reflection

OI 365 Week 5 Reflection

Discuss this week’s objectives with your team. Your discussion should include the topics you feel comfortable with, any topics you struggled with, and how the weekly topics relate to application in your field.

Prepare a 350- to 700- word paper detailing the findings of your discussion.

Click the Assignment Files tab to submit your assignment.


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MKT 578 RANK Possible Is Everything/mkt578rank.com

CJA 234 MART The power of possibility/cja234martdotcom

MKT 578 Week 1 DQs

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Week 1 DQ 1

Public relations is sometimes be viewed as the process by which and organization's reputation, products and services are enhanced or maintained. Similarly, marketing often serves to enhance an organization's reputation, products and services. In what ways can we distinguish public relations from marketing?

Week 1 DQ 2

Provide one example of a company that is pursuing traditional public relations activities. Provide one example of a company that is implementing public relations in a new and broader role. In what ways are these two perspectives different and in what ways are they similar?


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CJA 234 MART The power of possibility/cja234martdotcom

MKT 578 Week 2 DQs

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Week 2 DQ 1

Describe the role of marketing research as it pertains to public relations. Compare and contrast primary and secondary research. Is one more important than the other to public relations professionals and their efforts? Why do you think so...or why not?

Week 2 DQ 2

What do you understand internal and external stakeholders to be, when considered from the perspective of the Public Relations profession? How would you determine how to classify a stakeholder as internal or external? Provide an example of your classification process from your company or another organization with which you are familiar and share your rationale.


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MKT 578 RANK Possible Is Everything/mkt578rank.com

CJA 234 MART The power of possibility/cja234martdotcom

MKT 578 Week 2 Learning Team Project Problem Framing Paper

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Resource: University Material: Public Relations Learning Team Project

Write a paper between 1,050 and 1,400 words in which you describe your approved organization and a problem or opportunity currently confronting it.

Discuss the role that public relations appears to play within your selected organization, as well as its importance in the organization’s overall promotional mix. Be sure to do the following:

Provide a brief background of the selected organization, including its products, services, and customers.

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CJA 234 MART The power of possibility/cja234martdotcom

MKT 578 Week 3 DQs

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Week 3 DQ 1

What are the ethical responsibilities of public relations professionals? How important is the ethical component of the practice of public relations and how does a PR practitioner determine what is ethical and what is not?

Week 3 DQ 2

The growth of video news releases (VNRs) has increased significantly. Former President George W. Bush and former California Governor Arnold Schwarzenegger both made use of VNRs during their respective administrations. What are the advantages and disadvantages of using VNRs and what are some of the more significant ethical issues inherent to using a VNR? (minimum 100 words with support)

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MKT 578 Week 3 Individual Assignment Public Relations Stakeholders Pape

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Resource: Week Two Problem Framing Paper

Use the public relations campaign that is the subject of the Learning Team project introduced in Week Two as a reference.

Write a paper of 1.050 to 1,400 words describing in detail the full, specific array of internal and external stakeholders (publics) affected by the campaign.

Identify the perceived needs of each of the stakeholder categories and critique how well your selected organization addressed the needs of each of those internal and external publics to date.


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CJA 234 MART The power of possibility/cja234martdotcom

MKT 578 Week 3 Learning Team Reflection

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Discuss this week’s objectives with your team. Your discussion should include the topics you feel comfortable with, any topics you struggled with, and how the weekly topics relate to application in your employment field.

Prepare a 350- to 700-word paper detailing the findings of your discussion.


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MKT 578 RANK Possible Is Everything/mkt578rank.com

CJA 234 MART The power of possibility/cja234martdotcom

MKT 578 Week 4 DQs

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Week 4 DQ 1

Why is feedback critical to the communications process? What common mistakes do most people make when they communicate and what must PR professionals do to insure they receive the feedback they need to continue to work towards mutual understanding?

Week 4 DQ 2

What do you think is a more effective approach for introducing your market to new products, advertising, or public relations? Discuss some of the pros and cons inherent to each approach as used in this context.


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CJA 234 MART The power of possibility/cja234martdotcom

MKT 578 Week 4 Individual Assignment Ethical and Legal Issues Paper

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Resources: The Practice of Public Relations

Use available outside research sources from the library and the web to select a company, organization, or government entity that has had to use public relations to address a serious problem or crisisthat emerged unexpectedly. The events described should have occurred within the past 10 years.


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CJA 234 MART The power of possibility/cja234martdotcom

MKT 578 Week 4 Learning Team Reflection

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Discuss this week’s objectives with your team. Your discussion should include the topics you feel comfortable with, any topics you struggled with, and how the weekly topics relate to application in your employment field.

Prepare a 350- to 700-word paper detailing the findings of your discussion


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MKT 578 RANK Possible Is Everything/mkt578rank.com

CJA 234 MART The power of possibility/cja234martdotcom

MKT 578 Week 5 DQs

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Week 5 DQ 1

The Internet offers numerous advantages for conducting public relations activities. Describe at least two of these advantages and discuss how these approaches differ from traditional methods.

Week 5 DQ 2

Social media 2.0 is all about interactivity and developing relationships. In what ways have social media sites increased the ability of companies to create relationships with their publics? What specific social media sites are you familiar with and/or do you use regularly and how do you see these specific facilitating Public Relations efforts, if at all?


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MKT 578 Week 5 Learning Team Project Public Relations Planning Paper

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Resources: University Material: Public Relations Learning Team Project; Week Two Problem Framing Paper

Write a paper of 2,100 and 2,450 words describing your proposed public relations plan based on the organizational scenario described in the Week Two Problem Framing Paper.The Public Relations Planning Paper should include the following:

The objectives that the public relations campaign is expected to achieve

The organization’s internal and external publics


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CJA 234 MART The power of possibility/cja234martdotcom

MKT 578 Week 6 Learning Team Project Public Relations Plan PAPER

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Prepare a plan of 3,500 to 5,000 words based on the organizational scenario described in the Learning Team’s Weeks Two and Five assignments, as well as the Individual assignment for Week Three. This assignment incorporates the prior three project installments, while integrating new information relevant to developing and implementing a public relations response or campaign for the selected scenario.

Include the following in the plan:

The detail discussed in prior papers, with applicable additions, changes, deletions, explanations per previous feedback, regarding organizational background, the problem or opportunity facing the organization, the publics and target audience(s), the objectives targeted by the campaign, the research requirements, and the public relations tactics


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MKT 578 RANK Possible Is Everything/mkt578rank.com

CJA 234 MART The power of possibility/cja234martdotcom

MKT 578 Week 6 Learning Team Project Public Relations Plan Powerpoint

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Resources: University Material: Public Relations Learning Team Project; Week Two Problem Framing Paper; Week Three Public Relations Stakeholders Paper; Week Five Public Relations Planning Paper

Additionally, create and submit a 15- to 20-slide Microsoft® PowerPoint® presentation that includes detailed speaker notes that illustrate how the material would be delivered to an audience based on the organizational scenario described in the Learning Team’s Weeks Two and Five assignments, as well as the Individual assignment for Week Three. This assignment incorporates the prior three project installments, while integrating new information relevant to developing and implementing a public relations response or campaign for the selected scenario.


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MKT 578 RANK Possible Is Everything/mkt578rank.com


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