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10 Techniques to Boost Blog Post Conversion Rates

Here are some strategies for maximizing conversions from any blog posts-

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10 Techniques to Boost Blog Post Conversion Rates

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  1. 10 Techniques to Boost Blog Post Conversion Rates

  2. 1. Create a slide-in CTA • When you reach a certain point on a blog page, the slide-in CTA appears. • This is the way to help your blog post readers convert on your blog posts. • Here’s an example from DSIM

  3. 2. Use a light box pop-up • Lightbox popups are most commonly used for capturing email addresses. • You either love them or tolerate them. But they are every effective

  4. 3. Implement call-to-action (CTA) in top bar • These Top bars CTA appears very top of your page. •  If you have an interesting offer, this is a great way to promote it without being too loud. • Here is an example: Jeff Bullas uses them on his blog-

  5. 4. Develop content upgrade • A content upgrade is a lead magnet created definitely for a particular blog post or page. • Get as innovative as you want with your content upgrades by using PDF blog post, video or audio recording or making cheat sheet and many more ways.

  6. 5. Put CTA box in the end of a blog post • A simple email subscription form will do the trick to increase your conversion rate. • You can place CTA at end of your blog post to compel your readers to get subscribe to your blog.

  7. 6. Modify your design based on heat maps • Heatmaps combine user interactions (touch/tap, swipes, pinches, and scroll) with your product. • It will show you where your readers are spending most of their time on your site.

  8. 7. Increase your load speed • Blog load speed can intensely impact your website ranking and conversion. It is an indirect factor. • If your blog loads very slowly, you’ll definitely lose your readers before ever land on your page.

  9. 8. Publish blog posts at a different time • If you want to get notice, pick an off-time to publish. • By this, you can grab the attention of people when all the other online noise has settled. • You’ll have a great chance for conversion.

  10. 9. Nail readers in with content • A recent post area at the bottom of your blog page is a great way to keep readers engaged. • Use compelling headlines and images, so you could keep readers hooked for much longer time to your website. • Again DSIM does a good job of this:

  11. 10. Put Tweetables to increase social shares • If you want to increase your social share conversions, it is required to make it easy for your readers to share your content. • The Click to Tweet tool creates sharing easier than ever. • Here’s an example from CoSchedule:

  12. About DSIM Delhi School of Internet Marketing is India’s Premier Digital Marketing Training Institute delivering training to professionals, entrepreneurs and job-seekers, The institute offers Masters in Digital Marketing, making individuals learn how to do marketing online. It offers Digital Marketing course in Bangalore, Pune, Hyderabad , Delhi & all over India. It also offers the best Digital Marketing course in Bangalore. DSIM blog has been brought under the same. It’s an effort to give readers the most up-to-date, reliable information, so that they can step up their marketing strategies.

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