Habits that Consistently Kill Online Sales

1. 11/28/22, 3:37 PM Abhay Khanna on Behance Habits that Consistently Kill Online Sales Abhay Khanna Habits that Consistently Kill Online Sales Abhay Khanna Vesanique https://vesanique.com/ Australia Edit Your Profile Hire Me Looking For Opportunities? Add our new 'Hire Me' section to your profile to let visitors know that you're looking for new opportunities. Edit Availability Info Work NFTs Livestreams Moodboards Appreciations Insights Online shopping is the way of the future, and it will be here for a long time. But sales still rely on human interaction, which means you need to work hard to make them happen. Digital agencies in Brisbane formulate strategies and tips that can help you to make the most of online sales, but certain habits can kill your chances of success. If you want your online store to become a success and a place where people will buy from again and again (and again), then here are five habits that consistently kill sales. https://www.behance.net/gallery/158012863/Habits-that-Consistently-Kill-Online-Sales 1/11

2. 11/28/22, 3:37 PM Abhay Khanna on Behance 1. Poorly conceived Navigation Navigation is a key component of any website. It should be intuitive and straightforward. If it's too complicated, people will get frustrated and leave your site. Brand strategies from Brisbane point out to businesses, whether they are big online companies or small online enterprises, they need to understand that navigation in their online stores should be consistent across all pages so that users can easily navigate around the site without having to constantly backtrack to previous pages or make repeat visits to different parts of your website. 2. Forgetting SEO SEO is a long-term strategy. There is a misconception about SEO as a Abhay Khanna Vesanique https://vesanique.com/ Australia Edit Your Profile Hire Me one-time, quick fix for online stores. It's not a one-time fix, and it's not JUST about keywords. If you think of SEO as just about on-page factors or off-page factors, you'll be missing out on some big growth opportunities. SEO is a continuous and consistent online strategy that can work for one business and not the other. It is a continuous chase for a better strategy that will help your business climb up to the top of the search engine hill. SEO isn't just about knowing which keywords people are searching for — it also involves understanding how people search for products or services online and then using that information when designing your website or content strategy. 3. Not Asking for the Sale The first step to getting people to buy from you is to make it easier for them to do so. If someone has both time and money, there's no reason why they shouldn't be buying from you. Looking For Opportunities? Add our new 'Hire Me' section to your profile to let visitors know that you're looking for new opportunities. Edit Availability Info Work NFTs Livestreams Moodboards Appreciations Insights https://www.behance.net/gallery/158012863/Habits-that-Consistently-Kill-Online-Sales 2/11

3. 11/28/22, 3:37 PM Abhay Khanna on Behance It also helps if you can clearly show what your product or service offers, how much it costs and how long the offer lasts. You don't want them thinking about whether or not they should buy into those terms; instead, you want them thinking about whether or not they want this specific benefit that comes along with buying it (or not). To help with this process: - Ask your customers directly if they are searching for something specific by offering an incentive such as free shipping or discounted pricing on their next purchase (and every purchase after that). It also means having an easy-to-use call-to-action button on your site that users can click on. It won't matter if someone clicks through accidentally because there are no barriers between potential buyers and sellers online; everyone knows how important sales are today, so providing clear instructions will help increase conversions significantly throughout all stages of customer engagement. Abhay Khanna Vesanique https://vesanique.com/ Australia Edit Your Profile Hire Me - Don't make it seem like you're not interested in selling; that will only kill any motivation a customer has to buy from you. Be clear, concise and always ready to answer any questions someone may have about your product or service—the more they know, the more likely they are to buy. Both strategies will work wonders in getting customers to buy from you instead of going elsewhere. If you're not doing either one of them, you're missing out on easy sales 4. Ignoring Analytics and Search Console As a marketer, you want to know as much about your audience as possible. Analytics is one of the most powerful tools that can help you do this. Analytics will allow you to see how people are interacting with your website and what they find valuable on it. For example, if someone types "pizza" into Google's search bar, it may tell them about other Looking For Opportunities? Add our new 'Hire Me' section to your profile to let visitors know that you're looking for new opportunities. Edit Availability Info Work NFTs Livestreams Moodboards Appreciations Insights https://www.behance.net/gallery/158012863/Habits-that-Consistently-Kill-Online-Sales 3/11

4. 11/28/22, 3:37 PM Abhay Khanna on Behance pages within your site related to pizza—but only if those pages were created by someone else who knew exactly what kind of content would resonate with customers looking for pizza-related information (or even if they weren't). By providing this information directly through analytics tools such as Google Analytics or Mixpanel, marketers can make decisions based on data rather than intuition alone—and ultimately increase their chances of creating more effective marketing campaigns. 5. Neglecting Your Blog If you want to generate more sales, you need to build trust and authority with your audience. Blogging is one of the best ways to do this —it allows you to give them something of value, which can be anything from a review or product recommendation, all the way up through an in- depth guide on how they can use your product. One of the tactics in eCommerce branding is to get product reviews since users who have purchased the products will attract more audiences since these reviews Abhay Khanna Vesanique https://vesanique.com/ Australia Edit Your Profile Hire Me are proof of legitimacy. Blogs are information or trivia that users can read to know more about your services or products. If blogging isn't part of your strategy yet but would like some tips on how it works best for driving sales (and generating leads), here are some benefits: - Blogging helps build brand awareness: People who know what they're looking for will find you faster when searching Google than those who don't know what type of products or services exist out there yet! This means that if someone searches for "best window cleaner" online then one click could lead them straight back into our store where we've already established ourselves as experts in this field. - Blogging helps improve organic reach and ROI: By creating shareable blog content, you're able to improve your website's SEO which will, in turn, help increase your organic reach. Not only does this Looking For Opportunities? Add our new 'Hire Me' section to your profile to let visitors know that you're looking for new opportunities. Edit Availability Info Work NFTs Livestreams Moodboards Appreciations Insights https://www.behance.net/gallery/158012863/Habits-that-Consistently-Kill-Online-Sales 4/11

5. 11/28/22, 3:37 PM Abhay Khanna on Behance boost brand awareness but it also has a direct impact on your sales and ROI thanks to increased traffic from search engines! - Blogging can lead to increased sales: By providing blog content that is valuable and relevant to your audience, you're more likely to earn their trust—and once you have their trust, they're more likely to purchase from you. If you're neglecting your blog, then you're missing out on a huge opportunity to generate more sales and leads for your business. 6. The wrong website design The first step in creating a website that works is to make sure your design is consistent with your brand. The second thing to consider when designing a website is how easy it will be for visitors to use the interface and navigate through it. Make sure that any information you need can be accessed without having to click on multiple links or scroll past tons of content. Abhay Khanna Vesanique https://vesanique.com/ Australia Edit Your Profile Hire Me Another important aspect of web design that eCommerce marketing agencies emphasize is the responsiveness of the website—the ability of a page or site layout to work well on mobile devices such as smartphones and tablets, which are becoming more popular every day. A responsive design should also be fast; users don’t want their experience interrupted by slow loading times or flickering images! 7. Bad Branding You might think that branding is just a logo, but it's much more than that. It's about how you communicate your message and interact with your customers, employees, and other stakeholders. As a small business owner or entrepreneur who is looking for ways to improve their sales performance online (or offline), I'd like to share seven bad habits that consistently kill sales: Looking For Opportunities? Add our new 'Hire Me' section to your profile to let visitors know that you're looking for new opportunities. Edit Availability Info Work NFTs Livestreams Moodboards Appreciations Insights https://www.behance.net/gallery/158012863/Habits-that-Consistently-Kill-Online-Sales 5/11

6. 11/28/22, 3:37 PM Abhay Khanna on Behance - Branding Badly - This one is simple enough: If you don't have good branding in place for your company or product offerings then no one will know what they're buying! If anyone has seen a poorly-branded website before then they'll probably tell you that it looks like something out of 2003 (or even earlier). 8. Low-Quality Stock Photos One of the biggest mistakes you can make on your website is using stock photos. Stock photos are everywhere, and they’re not unique or your brand. They don’t fit into the design of your page or product, so why would anyone buy them? Stock Photo Mistakes - Not being specific enough with the content in a photo: It may be Abhay Khanna Vesanique https://vesanique.com/ Australia Edit Your Profile Hire Me tempting to just grab any old image off Google Images that looks good, but chances are you'll end up with something generic and boring that doesn't match up with what's already on your site or the product page. If people see this kind of thing as a part of their experience buying from you (and let's face it: everyone has seen these kinds of things), then they'll leave without purchasing anything at all! - Using too many similar images: There's no need for three different versions—just pick one photo per item instead! This will ensure consistency between each piece throughout all marketing materials related directly back towards those items themselves." 9. Generic or Outdated Web Design When it comes to web design, there are two types of sites: those that are well-designed and make their visitors feel like they're walking into a store or office; and those that have no aesthetic or user experience. The latter is what you want for lead generation and branding purposes Looking For Opportunities? Add our new 'Hire Me' section to your profile to let visitors know that you're looking for new opportunities. Edit Availability Info Work NFTs Livestreams Moodboards Appreciations Insights https://www.behance.net/gallery/158012863/Habits-that-Consistently-Kill-Online-Sales 6/11

7. 11/28/22, 3:37 PM Abhay Khanna on Behance because it's not only less effective but also more expensive in terms of time spent on the project. There's no doubt about it: if your website looks like it was made by an intern who just learned how to code without any guidance from an actual designer (or worse yet, someone who works at Microsoft), then chances are good that potential clients will leave before even seeing what else you offer—and those clients aren't likely to come back either! 10. Poor Ecommerce Structure When you have a poorly structured eCommerce website, it can kill your sales by causing confusion and frustration for customers. The most common culprits include - Poor Navigation - Poor Product Page Design Abhay Khanna Vesanique https://vesanique.com/ Australia Edit Your Profile Hire Me - Poor Checkout Experience - Poor Search Functionality - Mobile Experience 11. Not using a lead magnet that converts visitors into leads A lead magnet is a piece of content that you give away in exchange for an email address. In other words, it's anything that helps you cultivate leads and then closes the sale. There are many ways to create a lead magnet, but here's how I do it: - First, I find some free resources on my website that other people might like to have access to (eBooks, videos, PDFs etc.). Then I write up instructions on how they can download them from my site via an Looking For Opportunities? Add our new 'Hire Me' section to your profile to let visitors know that you're looking for new opportunities. Edit Availability Info Work NFTs Livestreams Moodboards Appreciations Insights https://www.behance.net/gallery/158012863/Habits-that-Consistently-Kill-Online-Sales 7/11

8. 11/28/22, 3:37 PM Abhay Khanna on Behance RSS feed reader like Feedly or Google Reader. This way there's no need for them to leave their inboxes when they get the newsletter! 12. Lack of Customer Service Customer service is a key part of any successful business, but it's also one of the most underappreciated. It’s easy to see why: customer service can be difficult and time-consuming, so you don't often get to see results right away. However, building good quality customer service will help you build trust with customers and keep them as loyal as possible over time—and that's something that makes all other aspects of your business easier! Customer service is especially important in today's world where people are more likely than ever before: (1) to search for answers online before making purchases; (2) have access 24/7 through mobile devices; (3) expect immediate answers from businesses; and (4), if they do not Abhay Khanna Vesanique https://vesanique.com/ Australia Edit Your Profile Hire Me receive satisfactory answers from businesses then they may just go elsewhere instead. 13. Not using social media as part of your marketing strategy Social media is a great way to engage with your customers, build a community around your brand and even promote offers. But if you're not using it in conjunction with other promotional strategies like email marketing and search engine optimization (SEO), then you're missing out on an opportunity to reach more people. Social media allows you to create content that resonates with people— not just those who are already looking for what you have to offer but also those who are interested in hearing about it. By using social media as part of your overall marketing strategy, especially when combined with traditional forms of advertising like print ads or radio ads, you can Looking For Opportunities? Add our new 'Hire Me' section to your profile to let visitors know that you're looking for new opportunities. Edit Availability Info Work NFTs Livestreams Moodboards Appreciations Insights https://www.behance.net/gallery/158012863/Habits-that-Consistently-Kill-Online-Sales 8/11

9. 11/28/22, 3:37 PM Abhay Khanna on Behance greatly expand the number of people who will see or hear about your business. Conclusion You’re probably wondering what you can do to make your online store more successful. The answer is simple: make sure that the sales funnel is working properly. If you think about it, this process is inherently linked with the other points we’ve discussed. For example, a poorly-conceived navigation system may lead visitors down dead ends, which could result in lost opportunities for sales. In other words, if your website isn’t designed properly—meaning it doesn’t provide users with what they need—then there will be no way for them to convert into customers. Abhay Khanna Vesanique https://vesanique.com/ Australia Edit Your Profile Abhay Khanna Hire Me Edit Project Looking For Opportunities? Add our new 'Hire Me' section to your profile to let visitors know that you're looking for new opportunities. Edit Availability Info Work NFTs Livestreams Moodboards Appreciations Insights https://www.behance.net/gallery/158012863/Habits-that-Consistently-Kill-Online-Sales 9/11

10. 11/28/22, 3:37 PM Abhay Khanna on Behance What are your thoughts on this project? Post a Comment Abhay Khanna Vesanique OWNER https://vesanique.com/ Abhay Khanna Australia Australia Edit Your Profile Habits that Consistently Kill Online Sales 0 4 0 ? @ > Hire Me Published: November 28th 2022 Looking For Opportunities? Add our new 'Hire Me' section to your profile to let visitors know that you're looking for new opportunities. Edit Availability CREATIVE FIELDS Advertising Info Work NFTs Livestreams Moodboards Appreciations Insights brand strategy brisbane digital agency brisbane ecommerce branding ecommerce marketing © All Rights Reserved https://www.behance.net/gallery/158012863/Habits-that-Consistently-Kill-Online-Sales 10/11

11. 11/28/22, 3:37 PM Abhay Khanna on Behance Abhay Khanna Vesanique https://vesanique.com/ Australia Edit Your Profile Hire Me Looking For Opportunities? Add our new 'Hire Me' section to your profile to let visitors know that you're looking for new opportunities. Edit Availability Info Work NFTs Livestreams Moodboards Appreciations Insights https://www.behance.net/gallery/158012863/Habits-that-Consistently-Kill-Online-Sales 11/11