Creating a cost effective web presence Utilizing free tools and platforms to get your message and music out there. Music Exchange 2010. Brian Currin. www.WebMarketer.co.za. Adapt to Change. Information Overload. Last year Music Exchange had a website and a Facebook Group. This year
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Creating a cost effective
Utilizing free tools and platforms to get your
message and music out there.
had a website and a
Music Exchange has:
The Internet is full of Free and Freemium products to help build your online reputation.
Engage with you
Search Engine Optimization
Social Media Marketing
Over 200 million websites
Endorsed by Google
Post to Blog by sending an email, including attached image
Wordpress pings Google everytime you post
Subscribers can receive emails
YouTube, Soundcloud and Slide.com can be embedded.
Can automatically Tweet
Can automatically update profiles like Yahoo and LinkedIn
Can automatically update your website
80 million people can't be wrong
Engage with people
Can update your Facebook, Website, MySpace, Reverbnation, etc
Creates inbound links to your own Blog, Website, Facebook, etc
400 million people can't be wrong (April 2009: 200 million)
Wall can be updated by Blog posts and Tweets
Statistics available for Pages
Search Engine (partnered with Bing)
It's free (up to 2 hours worth of music)
Music Player can be embedded in Blog, website, MySpace, Facebook wall, etc
New songs added, automatically updates all embedded players.
Streaming or Downloading
Link songs or groups of songs to online store.
It's free (up to 400 mails per month)
Subscribe and unsubscribe taken care of
Easy to use with excellent support
Not free – about R300 to R400 renewable annually
Can point anywhere: Facebook, Blog Twitter, etc
Sub domains can be created. i.e. www.facebook.briancurrin.com
Email redirect i.e. email@example.com forwards to firstname.lastname@example.org
Embed Blog and Twitter Feeds
Optimize for search engines www.seoworkers.com
SAMP3.com / Channel24 (MWeb)
Passion and Perseverence