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Introduction to Trade Publications PowerPoint PPT Presentation

Newspapers. Financial and business sections. ... Collections of newspapers arranged by geographic locations. Offer search engines. ...

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Introduction to Trade Publications

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Business Information

Trade Publications & Newspapers

Colette Holmes, [email protected]


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Good Source for Recent Information about …

  • Industries

  • Companies

  • People

  • Economic Conditions


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Useful as Supplement to …

  • Industry surveys.

  • Company filings and reports.

  • Statistical data sources.

  • Biographical sources.

  • Business plans.


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Trade Publications

  • Practitioner audience.

  • Colorful layouts.

  • Good for overview or introduction.

  • Great source for specific facts.

  • Offers up-to-date information.

  • Coverage not in-depth.


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Newspapers

  • Financial and business sections.

  • News and feature articles about local or national topics.

  • National or local level publications - New York Times, Times Union, Business Review (Albany).

  • Some specialized - Wall Street Journal, Barron’s.


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Some Examples

  • Trade – Beverage World; Sales & Marketing News; Cosmetics and Toiletries; Nation’s Restaurant News

  • News – Wall Street Journal; New York Times; Times Union; Business Review (Albany)


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Newspaper Web Sites

  • Collections of newspapers arranged by geographic locations.

  • Offer search engines.

  • Access to articles for fee or free.

  • Examples – Crayon; NewsLink


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You Can Maximize Results fromLibrary Databases

  • A fishing expedition.

  • Use “Advanced Search” mode when available.

  • Phrase and truncation searching.

  • Search tips sheet: http://www.rpi.edu/dept/library/html/images/mgmt/TradePub.doc


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Library Web Pages to Bookmark

  • Trade Publications

  • Newspapers

  • Search Tips


  • Login