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Leveraging Branching Simulations in Management Education

In this session, the speaker will share his experience with leveraging serious games and other simulations to address the learning needs of the students in the Smith School of Business. Participants will gain a better understanding of how games and sims can augment a traditional college course in innovative ways.

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Leveraging Branching Simulations in Management Education

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  1. Leveraging Branching Simulations in Management Education Leveraging Branching Simulations in Management Education

  2. 2 Welcome! Welcome! Jonathan Southgate Jonathan Southgate Program Manager, Experiential Learning Robert H. Smith School of Business University of Maryland, College Park

  3. Agenda Agenda ◎Introduction ◎(1) What is Experiential Learning? ◎(2) What was the situation? ◎(3) What did we do? ◎Questions 3

  4. 4 W What is Experiential Learning (ExL)? hat is Experiential Learning (ExL)?

  5. “ “ExL @ Smith is an integrative approach that challenges students to assess “ExL @ Smith is an integrative approach that challenges students to assess messy, real-world business problems, deliver innovative solutions, manage messy, real-world business problems, deliver innovative solutions, manage relationships, and adapt to change.” relationships, and adapt to change.” 5

  6. 6 What was the situation? What was the situation?

  7. PROS  Learning objectives are consistent Learning objectives are consistent PROS  Assessment is straightforward Assessment is straightforward  Outcomes are predictable Outcomes are predictable  Faculty can anticipate common Faculty can anticipate common mistakes mistakes CONS  The goal is to find one correct solution The goal is to find one correct solution CONS  Procedure for solving case is Procedure for solving case is prescriptive prescriptive  Solutions are readily available online Solutions are readily available online  Discourages adaptive thinking Discourages adaptive thinking 7

  8. Can a traditional business case study be considered experiential, based on our definition? Can a traditional business case study be considered experiential, based on our definition? Elements of a successful ExL engagement: ◎ Ambiguity ◎ Critical thinking ◎ Uncertainty ◎ Several plausible outcomes ◎ Knowledge transfer 8

  9. Solutions? Solutions? How can we incorporate ExL principles into traditional business cases? 9

  10. Initiatives Initiatives 10 ? ? Co Co- - curricular curricular Company is in the classroom Company is in the classroom Replaces Business Case Replaces Business Case Real World Projects Real World Projects

  11. 11 What did we do? What did we do?

  12. Branching Simulations Branching Simulations Use branching logic and game design to introduce… ◎ Variability ◎ Numerous Outcomes ◎ Different environments All while continuing to… ◎ Maintain replicability ◎ Apply standard assessments 12

  13. Phase 1: Vendors Phase 1: Vendors 13

  14. Phase 2: Executive Case Phase 2: Executive Case 16 ◎ Internal development ◎ Partner with corporations ◎ Scalable and useable throughout the business school

  15. 17 Branching Logic Map Branching Logic Map Source Source: https://community.articulate.com/disc ons/articulate-storyline/conditional- endings-in-a-branched-simulation

  16. Thank You! Thank You! Any questions? Any questions? 18

  17. Resources ◎Presentation template by SlidesCarnival ◎ https://community.articulate.com/discussions/articulate-storyline/conditional-endings-in-a- endings-in-a-branched-simulation ◎ www.moblab.com ◎ www.advantexe.com ◎ www.cesim.com 19

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