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SEO Course In Chandigarh

SEO means Search Engine Optimization and is the process used to optimize a website's technical configuration, content relevance and link popularity so its pages can become easily findable, more relevant and popular towards user search queries, and as a consequence, search engines rank them better. https://www.excellencetechnology.in/seo-training-course-in-chandigarh/

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SEO Course In Chandigarh

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  1. Introduction to Social Engine Optimization

  2. Introduction to Search Engine Optimization SEO means Search Engine Optimization and is the process used to optimize a website's technical configuration, content relevance and link popularity so its pages can become easily findable, more relevant and popular towards user search queries, and as a consequence, search engines rank them better. It is the process used to optimize a website's technical configuration, content relevance and link popularity Its pages can become easily findable, more relevant and popular towards user search queries, and as a consequence, search engines rank them better.

  3. Types of SEO There are four types of SEO: On-page SEO Off-page SEO Local SEO Technical SEO

  4. What is the On-page SEO Onpage optimization (AKA on-page SEO) refers to all measures that can be taken directly within the website in order to improve its position in the search rankings. Examples of this include measures to optimize the content or improve the meta description and title tags. on-page SEO include headings and subheadings, internal linking, and images and alt-text. These are all elements on the page that, when optimized, can help your website content rank higher on search engines—and drive more traffic.

  5. What is off-page Optimization Off-page SEO includes activities done off of a website in an effort to increase the site's search engine rankings. Common off-page SEO actions include building backlinks, encouraging branded searches, and increasing engagement and shares on social media. The main goal of off-page optimization is to increase your websites authority on search engines. This can help improve your search engine rankings and drive more organic traffic to your websitee.

  6. What is Local SEO Local SEO is a search engine optimization (SEO) strategy that helps your business be more visible in local search results on Google. While the local map pack is displayed within the standard Google organic search listings, separate algorithms power the main Google search results and the local map pack results. As a local business, you have the opportunity the appear within both the main organic search results and the local map pack at the same time.

  7. What is Technial SEO Technical SEO is made up of website and server practices that are intended to maximize site usability, search crawling and indexing. In other words, technical SEO helps Googlebot discover and understand your pages. Technical SEO is related to the behind-the-scenes structure of your website. Rather than focusing on the content of your webpages like on-page SEO, technical SEO is concerned with making sure your website is set up so that search engines can easily find, organise and display your webpages in search results.

  8. How do search engines work? Search engines provide results for any search query a user enters. To do so, they survey and “understand” the vast network of websites that make up the web. They run a sophisticated algorithm that determines what results to display for each search query.

  9. How to learn SEO 1. Familiarize Yourself with Search Engines: Learn how search engines work, their algorithms, and how they determine website rankings. Understand the importance of keywords, relevance, and user experience. Study On-Page Optimization: On-page SEO refers to optimizing individual web pages to improve their visibility. Learn about keyword research, meta tags, headings, URL structure, internal linking, and optimizing content with relevant keywords. Explore Off-Page Optimization: Off-page SEO involves activities that happen outside your website to improve its visibility. Focus on building high-quality backlinks, guest blogging, social media promotion, influencer outreach, and online reputation management. Understand Technical SEO: Technical SEO ensures your website is crawlable and accessible to search engines. Learn about website speed optimization, mobile-friendliness, XML sitemaps, robots.txt, canonicalization, and structured data markup. Learn about Local SEO: If you have a local business, understanding local SEO is crucial. Study how to optimize your website for local searches, claim and optimize your Google My Business listing, and encourage customer reviews. 2. 3. 4. 5.

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