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How To Use Color To Evoke Emotion In Your Copy

How To Use Color To Evoke Emotion In Your Copy

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How To Use Color To Evoke Emotion In Your Copy

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  1. BLACK = serious, sophisticated, elegant

  2. BLUE = trustworthy, stable, serene, cool

  3. BROWN = wholesome, organic, down-to-earth

  4. GRAY = neutral, mature

  5. GREEN = safe, environmental, friendly

  6. ORANGE = emotional, positive, exciting

  7. PURPLE = opulent, contemporary, royal

  8. RED = passionate, negative, dangerous, hot

  9. White = pure, peaceful, clean

  10. YELLOW = cheerful, sunny, cautious

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