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Evaluating Media Characteristics. Using multimedia to achieve learning outcomes. Definition. A means of effecting or conveying something A channel of communication A condition/environment permitting something to flourish. Overview. Text Audio Visuals Video Software Live/F2F

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evaluating media characteristics

Evaluating Media Characteristics

Using multimedia to achieve learning outcomes

definition
Definition
  • A means of effecting or conveying something
  • A channel of communication
  • A condition/environment permitting something to flourish
overview
Overview
  • Text
  • Audio
  • Visuals
  • Video
  • Software
  • Live/F2F
  • Collaborative
  • Integration
role of text
Positives:

Surveyable

Easy to produce

Low bandwidth

Familiar

Many readers

Not much specialization

Negatives:

Overused

Passive

100% learner motivation

Time lag

Role of Text
slide5
Text

Our experience

  • Paper and digital
  • Manuals
  • Chat, discussion
  • Learning materials
  • Knowledge sharing – i.e. “blogging”
slide6
Text

Learning outcomes

  • Simple to complex
  • Suited to synthesis/evaluation
  • Reflection – due to time lag
role of audio
Positives:

Two-way interaction

Enrich a text only course

Useful for explanations, accessibility, pronunciations

Great for auditory learners

Speed – faster than typing (and less inhibitive)

Negatives:

Easy to tune out

Text read – limits pace – user needs to be able to disable

Need professional “voice”

Extended audio needs to be indexed – time/expense

Role of Audio
audio
Audio

Our experience

  • VoIP – PalTalk, Groove
  • Polycom
  • Audio pronunciations
audio9
Audio

Learning outcomes

  • Across spectrum
  • Presentation
  • Explanations
  • Dialogue
  • Analysis
  • Synthesis
role of visuals
Positives:

Abundance

Low cost (if using clipart/digital camera)

Versatile – use for any learning task

Low bandwidth (if done right)

Enrich learning material

Negatives:

Can be poor quality

Motion/animation can be expensive

Time consuming

Involved if using graphic artist

Role of Visuals
visuals
Visuals

Our experience

  • Digital pictures
  • Graphics – Internet
  • Graphic artist – designing
  • Enriches text – “picture is worth a thousand words”
  • Animations
visuals12
Visuals

Learning outcomes

  • Knowledge
  • Comprehension
  • Explanations
  • Demonstrations
  • Conceptualizing abstract concepts
  • Contrasting
role of video
Positives:

Visual

Personal medium

Many viewers/large audience

Detail complex tasks

Ability to review

Increased variety – CD, Streaming

Negatives:

Specialized team – i.e. producer, editor, camera

Expensive

Not easy to modify

Sequential, difficult to survey

Passive

Role of Video
video
Video

Our experience

  • Culinary Arts – 7 Courses
  • Build sets, editing, reviewing
  • Interruptions in “live taping”
  • Instructor time commitment
  • CD ROM
  • Streaming – 3 month course
video15
Video

Learning outcomes

  • Demonstrations
  • Explanations
  • Lecture
  • Complex – i.e. whiteboard – physics problem solving
  • Two way (expensive) – instructor observes student
software
Positives:

Simulation

Self-paced

Re-usable

Team based

Memorable

Game-like – “edutainment”

Negatives:

Expensive

Time consuming

Complex to design

Team based

Added complexity for learners

Software
software17
Software

Our experience

  • HTML, Java, Flash, Authorware, Hot Potatoes, LMS (TLM & WebCT)
  • Simulations
  • Guided lessons
  • Always multi-discipline project
  • Student response - excellent
software18
Software

Learning outcomes

  • Demonstrations
  • Knowledge
  • Broad knowledge
  • Practice complex skill in safe environment
  • Synthesis
live f2f
Positives:

Highly interactive

Familiar – students and instructors

Effective

Proven history

Can incorporate other media

Negatives:

Only synchronous

Expensive

No “knowledge” trail

Limited audience size

Not surveyable

Live/F2F
live f2f20
Live/F2F

Our experience

  • Classrooms
  • Lecture theatres
  • Hey…we’re college instructors…what more can we say!
live f2f21
Live/F2F

Learning outcomes

  • Everything
  • Main determinant of success is the skill of the instructor
collaboration as a media format
Positives:

Knowledge building

Communities

Student to student

Time on task

Ideal for online environment

Supplements other media

Negatives:

Takes time – not ideal for short-course training

Difficult to do

Change required of student and instructor

Collaboration:(As a media format)
collaborative
Collaborative

Our experience

  • Groove
  • Communityzero
  • Slow social acceptance
  • Too unfamiliar
  • Much rather talk about it than do it…over-hyped, under done
  • Control is dispersed to everyone
collaborative24
Collaborative

Learning outcomes

  • Explanation/demonstration
  • Higher order
  • Synthesis, evaluation
  • Deep learning, not surface
  • Multiple perspectives
integration
Positives:

Combine best features, minimize weaknesses

Enriched learning

Asynchronous

Synchronous

Negatives:

Instructors have to combine tools to achieve outcomes

“Ideal” elearning tool doesn’t exist yet

Integration

Media Integration

slide26
Contact us

George Siemens

[email protected]

204 632 2141

Steve Yurkiw

[email protected]

204 632 2598

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