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Evaluating Media Characteristics. Using multimedia to achieve learning outcomes. Definition. A means of effecting or conveying something A channel of communication A condition/environment permitting something to flourish. Overview. Text Audio Visuals Video Software Live/F2F

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Evaluating Media Characteristics

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Evaluating media characteristics l.jpg

Evaluating Media Characteristics

Using multimedia to achieve learning outcomes


Definition l.jpg

Definition

  • A means of effecting or conveying something

  • A channel of communication

  • A condition/environment permitting something to flourish


Overview l.jpg

Overview

  • Text

  • Audio

  • Visuals

  • Video

  • Software

  • Live/F2F

  • Collaborative

  • Integration


Role of text l.jpg

Positives:

Surveyable

Easy to produce

Low bandwidth

Familiar

Many readers

Not much specialization

Negatives:

Overused

Passive

100% learner motivation

Time lag

Role of Text


Slide5 l.jpg

Text

Our experience

  • Paper and digital

  • Manuals

  • Chat, discussion

  • Learning materials

  • Knowledge sharing – i.e. “blogging”


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Text

Learning outcomes

  • Simple to complex

  • Suited to synthesis/evaluation

  • Reflection – due to time lag


Role of audio l.jpg

Positives:

Two-way interaction

Enrich a text only course

Useful for explanations, accessibility, pronunciations

Great for auditory learners

Speed – faster than typing (and less inhibitive)

Negatives:

Easy to tune out

Text read – limits pace – user needs to be able to disable

Need professional “voice”

Extended audio needs to be indexed – time/expense

Role of Audio


Audio l.jpg

Audio

Our experience

  • VoIP – PalTalk, Groove

  • Polycom

  • Audio pronunciations


Audio9 l.jpg

Audio

Learning outcomes

  • Across spectrum

  • Presentation

  • Explanations

  • Dialogue

  • Analysis

  • Synthesis


Role of visuals l.jpg

Positives:

Abundance

Low cost (if using clipart/digital camera)

Versatile – use for any learning task

Low bandwidth (if done right)

Enrich learning material

Negatives:

Can be poor quality

Motion/animation can be expensive

Time consuming

Involved if using graphic artist

Role of Visuals


Visuals l.jpg

Visuals

Our experience

  • Digital pictures

  • Graphics – Internet

  • Graphic artist – designing

  • Enriches text – “picture is worth a thousand words”

  • Animations


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Visuals

Learning outcomes

  • Knowledge

  • Comprehension

  • Explanations

  • Demonstrations

  • Conceptualizing abstract concepts

  • Contrasting


Role of video l.jpg

Positives:

Visual

Personal medium

Many viewers/large audience

Detail complex tasks

Ability to review

Increased variety – CD, Streaming

Negatives:

Specialized team – i.e. producer, editor, camera

Expensive

Not easy to modify

Sequential, difficult to survey

Passive

Role of Video


Video l.jpg

Video

Our experience

  • Culinary Arts – 7 Courses

  • Build sets, editing, reviewing

  • Interruptions in “live taping”

  • Instructor time commitment

  • CD ROM

  • Streaming – 3 month course


Video15 l.jpg

Video

Learning outcomes

  • Demonstrations

  • Explanations

  • Lecture

  • Complex – i.e. whiteboard – physics problem solving

  • Two way (expensive) – instructor observes student


Software l.jpg

Positives:

Simulation

Self-paced

Re-usable

Team based

Memorable

Game-like – “edutainment”

Negatives:

Expensive

Time consuming

Complex to design

Team based

Added complexity for learners

Software


Software17 l.jpg

Software

Our experience

  • HTML, Java, Flash, Authorware, Hot Potatoes, LMS (TLM & WebCT)

  • Simulations

  • Guided lessons

  • Always multi-discipline project

  • Student response - excellent


Software18 l.jpg

Software

Learning outcomes

  • Demonstrations

  • Knowledge

  • Broad knowledge

  • Practice complex skill in safe environment

  • Synthesis


Live f2f l.jpg

Positives:

Highly interactive

Familiar – students and instructors

Effective

Proven history

Can incorporate other media

Negatives:

Only synchronous

Expensive

No “knowledge” trail

Limited audience size

Not surveyable

Live/F2F


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Live/F2F

Our experience

  • Classrooms

  • Lecture theatres

  • Hey…we’re college instructors…what more can we say!


Live f2f21 l.jpg

Live/F2F

Learning outcomes

  • Everything

  • Main determinant of success is the skill of the instructor


Collaboration as a media format l.jpg

Positives:

Knowledge building

Communities

Student to student

Time on task

Ideal for online environment

Supplements other media

Negatives:

Takes time – not ideal for short-course training

Difficult to do

Change required of student and instructor

Collaboration:(As a media format)


Collaborative l.jpg

Collaborative

Our experience

  • Groove

  • Communityzero

  • Slow social acceptance

  • Too unfamiliar

  • Much rather talk about it than do it…over-hyped, under done

  • Control is dispersed to everyone


Collaborative24 l.jpg

Collaborative

Learning outcomes

  • Explanation/demonstration

  • Higher order

  • Synthesis, evaluation

  • Deep learning, not surface

  • Multiple perspectives


Integration l.jpg

Positives:

Combine best features, minimize weaknesses

Enriched learning

Asynchronous

Synchronous

Negatives:

Instructors have to combine tools to achieve outcomes

“Ideal” elearning tool doesn’t exist yet

Integration

Media Integration


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Contact us

George Siemens

gsiemens@elearnspace.org

204 632 2141

Steve Yurkiw

Syurkiw@rrc.mb.ca

204 632 2598


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