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MKT 438 Course Extraordinary Success/ tutorialrank.com

For more course tutorials visit<br>www.tutorialrank.com<br><br>MKT 438 Week 1 Individual Assignment Defining Public Relation Paper (2 Papers)<br>MKT 438 Week 1 DQ 1<br>MKT 438 Week 1 DQ 2<br>MKT 438 Week 1 DQ 3<br>MKT 438 Week 2 Individual Assignment Public Relations Case Study (BP) (2 Papers)<br>MKT 438 Week 2 Team Assignment Part I Public Relations Campaign (Delta Airlines)<br>MKT 438 Week 2 DQ 1<br>MKT 438 Week 2 DQ 2<br>MKT 438 Week 2 DQ 3<br>MKT 438 Week 3 Individual Assignment Organizational and Societal Functions of Public Relations Paper (2 Papers)<br>MKT 438 Week 3 Team Assignment Part II Public Relations Campaign Resources (Delta Airlines)<br>MKT 438 Week 3 DQ 1<br>MKT 438 Week 3 DQ 2<br>MKT 438 Week 3 DQ 3<br>MKT 438 Week 4 Individual Assignment Effective Communication Case Study Analysis<br>MKT 438 Week 4 Individual Assignment Public Relation Case Study ( McDonalds) (2 Papers)<br>MKT 438 Week 4 DQ 1<br>MKT 438 Week 4 DQ 2

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MKT 438 Course Extraordinary Success/ tutorialrank.com

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  1. MKT 438 Course Extraordinary Success/ tutorialrank.com The Best way to predict the Future is to create it.....To Best way.... www.tutorialrank.com

  2. MKT 438 Course Extraordinary Success/ tutorialrank.com MKT 438 Entire Course For more course tutorials visit www.tutorialrank.com MKT 438 Week 1 Individual Assignment Defining Public Relation Paper (2 Papers) MKT 438 Week 1 DQ 1 MKT 438 Week 1 DQ 2 MKT 438 Week 1 DQ 3 MKT 438 Week 2 Individual Assignment Public Relations Case Study (BP) (2 Papers) MKT 438 Week 2 Team Assignment Part I Public Relations Campaign (Delta Airlines)

  3. MKT 438 Course Extraordinary Success/ tutorialrank.com MKT 438 Final Exam Guide (UOP Course) For more course tutorials visit www.tutorialrank.com Complete the Final Examination. 1. The objective of public relations is to sell: 2. The R-A-C-E approach to defining public relations includes the following components: 3. The job of public relations professional is very much that of an “interpreter,” where he interprets: 4. Which of the following trends contributed to the evolution of public relations in the United States?

  4. MKT 438 Course Extraordinary Success/ tutorialrank.com MKT 438 Week 1 DQ 1 (UOP Course) For more course tutorials visit www.tutorialrank.com Should a company be concerned with public opinion? Why or why not?

  5. MKT 438 Course Extraordinary Success/ tutorialrank.com MKT 438 Week 1 DQ 2 (UOP Course) For more course tutorials visit www.tutorialrank.com Which PR communication tool do you feel is the most effective? Why?

  6. MKT 438 Course Extraordinary Success/ tutorialrank.com MKT 438 Week 1 DQ 3 (UOP Course) For more course tutorials visit www.tutorialrank.com Tutorial Purchased: 0 Times, Rating: No rating What role does PR play in your organization? Explain your answer.

  7. MKT 438 Course Extraordinary Success/ tutorialrank.com MKT 438 Week 1 Individual Assignment Defining Public Relation Paper (UOP Course) For more course tutorials visit www.tutorialrank.com Tutorial Purchased: 3 Times, Rating: A+ Resources: University Library, Internet Write a 700- to 1,050-word paper in which you define PR. Include in your paper: Explain your personal definition of PR and definitions from three different sources, such as the Public Relations Society of America, textbooks, and so forth. Compare and contrast these definitions in your paper. Explain why you think there are so many different definitions of PR. Prepare to discuss this assignment in class. Format your paper consistent with APA guidelines.

  8. MKT 438 Course Extraordinary Success/ tutorialrank.com MKT 438 Week 2 DQ 1 (UOP Course) For more course tutorials visit www.tutorialrank.com What are some positive and negative aspects of publicity?

  9. MKT 438 Course Extraordinary Success/ tutorialrank.com MKT 438 Week 2 DQ 2 (UOP Course) For more course tutorials visit www.tutorialrank.com At what stage of the PR campaign should evaluation occur? Explain your answer. What are three types of evaluation techniques used in PR? What are examples of each?

  10. MKT 438 Course Extraordinary Success/ tutorialrank.com MKT 438 Week 2 DQ 3 (UOP Course) For more course tutorials visit www.tutorialrank.com How would PR research impact a PR team? Give an example.

  11. MKT 438 Course Extraordinary Success/ tutorialrank.com MKT 438 Week 2 Individual Assignment Public Relations Case Study (BP) (2 Papers) For more course tutorials visit www.tutorialrank.com MKT 438 WEEK 2 Public Relations Case Study MKT 438 WEEK 2 Public Relations Case Study Resource: The Practice of Public Relations textbook, University Library, Internet After reading the case study: BP’s Loose Lips Sink Credibility Ship (Chapter 1), please answer the following questions in a Word document. How would you assess BP’s response to the Gulf of Mexico oil spill? (Answer should be 90 to 175 words in length)

  12. MKT 438 Course Extraordinary Success/ tutorialrank.com MKT 438 Week 2 Team Assignment Public Relations Campaign Overview Paper (UOP Course) For more course tutorials visit www.tutorialrank.com Tutorial Purchased: 4 Times, Rating: B+ Resources: University Library, Internet, and the Virtual Organizations can be found on the student website at Select a PR scenario from the following list: An organization is planning to introduce a new product or service in another country. An organization wants to position itself as a leader in embracing diversity in the workplace. An organization is experiencing security issues associated with

  13. MKT 438 Course Extraordinary Success/ tutorialrank.com MKT 438 Week 3 DQ 1 (UOP Course) For more course tutorials visit www.tutorialrank.com What PR tools are critical in building long-term relationships an organization's publics? What are the advantages and disadvantages of these tools?

  14. MKT 438 Course Extraordinary Success/ tutorialrank.com MKT 438 Week 3 DQ 2 (UOP Course) For more course tutorials visit www.tutorialrank.com What is your organization's relationship with the local, regional, national, and global media? How does it impact your organization's PR coverage?

  15. MKT 438 Course Extraordinary Success/ tutorialrank.com MKT 438 Week 3 DQ 3 (UOP Course) For more course tutorials visit www.tutorialrank.com How critical is the internal communications process in PR? Explain.

  16. MKT 438 Course Extraordinary Success/ tutorialrank.com MKT 438 Week 3 Individual Assignment Organizational and Societal Functions of Public Relations Paper (2 Papers) For more course tutorials visit www.tutorialrank.com MKT 438 WEEK 3 Organizational and Societal Functions of Public Relations Paper Resources: The Practice of Public Relations textbook, University Library, Internet Select an organization with which you are familiar, and identify an issue within that organization that would have both organizational (internal) and societal (external) implications.

  17. MKT 438 Course Extraordinary Success/ tutorialrank.com MKT 438 Week 3 Team Assignment Part II Public Relations Campaign Resources (Delta Airlines) For more course tutorials visit www.tutorialrank.com MKT 438 WEEK 3 Part II: Public RelationsCampaign Resources: The Practice of Public Relations, textbook, University Library, Internet Write a 700- to 1,050-word paper in which you recommend strategies to build media relations and generate publicity for the organization selected in Learning Team Meeting One. Address the following in your Strategy Paper: List objectives for the Public Relations Campaign. Identify the risks in the strategy and discuss what the Public Relations team can do to minimize them. Write a media release and create a media distribution list for the media release.

  18. MKT 438 Course Extraordinary Success/ tutorialrank.com MKT 438 Week 4 DQ 1 (UOP Course) For more course tutorials visit www.tutorialrank.com Why is it important to integrate anticipated crisis responses in an organization's proactive PR planning?

  19. MKT 438 Course Extraordinary Success/ tutorialrank.com MKT 438 Week 4 DQ 2 (UOP Course) For more course tutorials visit www.tutorialrank.com What potential effects can a crisis have on an organization? Explain your answer.

  20. MKT 438 Course Extraordinary Success/ tutorialrank.com MKT 438 Week 4 DQ 3 (UOP Course) For more course tutorials visit www.tutorialrank.com Read the case on the Exxon Valdex. What do you see as the top PR problems from this case and what would you do differently if you were in the PR department?

  21. MKT 438 Course Extraordinary Success/ tutorialrank.com MKT 438 Week 4 Individual Assignment Effective Communication Case Study Analysis (UOP Course) For more course tutorials visit www.tutorialrank.com Resource: The Practice of Public Relations Select one of the following case studies located in The Practice of Public Relations or a case study assigned or approved by faculty: • The Tylenol Murders, Ch. 2 • Exxon Corporation’s Bad Good Friday, Ch. 5

  22. MKT 438 Course Extraordinary Success/ tutorialrank.com MKT 438 Week 4 Team Assignment Public Relation Campaign Progress Report Presentation (UOP Course) For more course tutorials visit www.tutorialrank.com Tutorial Purchased: 3 Times, Rating: A+ Resources: University Library, Internet Prepare a 5- to 7-minute oral Progress Report Presentation accompanied by 8 to 10 Microsoft® PowerPoint® slides illustrating the work completed on your PR Campaign up to this point.

  23. MKT 438 Course Extraordinary Success/ tutorialrank.com MKT 438 Week 5 DQ 1 (UOP Course) For more course tutorials visit www.tutorialrank.com How has technology impacted the dissemination of information to global publics?

  24. MKT 438 Course Extraordinary Success/ tutorialrank.com MKT 438 Week 5 DQ 2 (UOP Course) For more course tutorials visit www.tutorialrank.com Tutorial Purchased: 2 Times, Rating: B+ How can the power of PR influence and change your point of view? Is this ethical?

  25. MKT 438 Course Extraordinary Success/ tutorialrank.com MKT 438 Week 5 DQ 3 (UOP Course) For more course tutorials visit www.tutorialrank.com How has globalization, technology, and diversity affected PR in the past five years?

  26. MKT 438 Course Extraordinary Success/ tutorialrank.com MKT 438 Week 5 Individual Assignment Managing a Crisis Using PR Simulation Summary (UOP Course) For more course tutorials visit www.tutorialrank.com MKT 438 WEEK 5 Managing a Crisis Simulation Resources: Managing a Crisis Using Public Relations simulation Complete the simulation. Write a 1,050- to 1,400-word summary answering the following questions: What does proactive planning mean?

  27. MKT 438 Course Extraordinary Success/ tutorialrank.com MKT 438 Week 5 Team Assignment Final Paper and Presentation (PR Campaign Kudler Foods) (UOP Course) For more course tutorials visit www.tutorialrank.com Tutorial Purchased: 4 Times, Rating: B+ Resources: University Library, Internet Prepare 15 to 17 Microsoft® PowerPoint® slides with speaker notes illustrating the strategy and tactics of your PR Campaign. Write a 3,750- to 4,500-word paper integrating revised versions of your previous Learning Team Assignments. Include the following elements in your PR Campaign:

  28. MKT 438 Course Extraordinary Success/ tutorialrank.com The Best way to predict the Future is to create it.....To Best way.... www.tutorialrank.com

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