In 2003, we formed an “Environmental Task Force” with the goal of examining Chronicle Books' environmental impact and developing new and creative ways to maximize our stewardship of the resources used. Early achievements included the following:
WE then moved onto looking at our actual publishing, and paper procurement
When we started, we had very few answers, and working in Asia meant that knowledge was scarce.
The USA has focused on using recycled papers, but this option was simply not available in Asia unless we supplied the recycled papers ourselves.
It also made us look at our business practices; if we wish to succeed, we need to be more structured in our buying procedures.
Creating a methodology and a policy that is easy-to-use is key to our ongoing success.
(not quite the 12-step program), but not far off…
4 years on INTERNALLYwe do the following:
Commitment, focus, and more commitment